Verfügbarkeit: International marketing | Technische Universität München

International marketing:

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Bibliographische Detailangaben
Beteilige Person:	Czinkota, Michael R. 1951- (VerfasserIn)
Format:	Buch
Sprache:	Englisch
Veröffentlicht:	Andover, Hampshire South-Western 2011
Schlagwörter:	Internationales Marketing Einführung
Umfang:	XXVI, 592 S. Ill., graph. Darst.
ISBN:	9781408009239

Internformat

MARC


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700	1		\|a Zvobgo, Gilbert \|e Sonstige \|4 oth
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Datensatz im Suchindex

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DE-BY-TUM_location	00
DE-BY-TUM_media_number	040007477723
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author	Czinkota, Michael R. 1951-
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ctrlnum	(OCoLC)711868120 (DE-599)BVBBV037291022
dewey-full	658.84
dewey-hundreds	600 - Technology (Applied sciences)
dewey-ones	658 - General management
dewey-raw	658.84
dewey-search	658.84
dewey-sort	3658.84
dewey-tens	650 - Management and auxiliary services
discipline	Wirtschaftswissenschaften
format	Book
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genre	1\p (DE-588)4151278-9 Einführung gnd-content
genre_facet	Einführung
id	DE-604.BV037291022
illustrated	Illustrated
indexdate	2024-12-20T14:48:33Z
institution	BVB
isbn	9781408009239
language	English
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-021203602
oclc_num	711868120
open_access_boolean
owner	DE-1050 DE-Aug4 DE-1043 DE-522 DE-91 DE-BY-TUM DE-573
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physical	XXVI, 592 S. Ill., graph. Darst.
publishDate	2011
publishDateSearch	2011
publishDateSort	2011
publisher	South-Western
record_format	marc
spellingShingle	Czinkota, Michael R. 1951- International marketing Internationales Marketing (DE-588)4125431-4 gnd
subject_GND	(DE-588)4125431-4 (DE-588)4151278-9
title	International marketing
title_auth	International marketing
title_exact_search	International marketing
title_full	International marketing Michael R. Czinkota, Ilkka A. Ronkainen and Gilbert Zvobgo
title_fullStr	International marketing Michael R. Czinkota, Ilkka A. Ronkainen and Gilbert Zvobgo
title_full_unstemmed	International marketing Michael R. Czinkota, Ilkka A. Ronkainen and Gilbert Zvobgo
title_short	International marketing
title_sort	international marketing
topic	Internationales Marketing (DE-588)4125431-4 gnd
topic_facet	Internationales Marketing Einführung
work_keys_str_mv	AT czinkotamichaelr internationalmarketing AT ronkainenilkkaa internationalmarketing AT zvobgogilbert internationalmarketing

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