Social Media Marketing: Game Theory and the Emergence of Collaboration
Gespeichert in:
Beteilige Person: | |
---|---|
Format: | Elektronisch E-Book |
Sprache: | Englisch |
Veröffentlicht: |
Berlin
Springer Berlin
2010
|
Ausgabe: | 1. ed. |
Schlagwörter: | |
Links: | https://doi.org/10.1007/978-3-642-13299-5 https://doi.org/10.1007/978-3-642-13299-5 https://doi.org/10.1007/978-3-642-13299-5 https://doi.org/10.1007/978-3-642-13299-5 https://doi.org/10.1007/978-3-642-13299-5 https://doi.org/10.1007/978-3-642-13299-5 https://doi.org/10.1007/978-3-642-13299-5 https://doi.org/10.1007/978-3-642-13299-5 https://doi.org/10.1007/978-3-642-13299-5 https://doi.org/10.1007/978-3-642-13299-5 https://doi.org/10.1007/978-3-642-13299-5 https://doi.org/10.1007/978-3-642-13299-5 https://doi.org/10.1007/978-3-642-13299-5 https://doi.org/10.1007/978-3-642-13299-5 https://doi.org/10.1007/978-3-642-13299-5 |
Umfang: | 1 Online-Ressource (X, 188 S.) |
ISBN: | 9783642132995 |
DOI: | 10.1007/978-3-642-13299-5 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
001 | BV036716110 | ||
003 | DE-604 | ||
007 | cr|uuu---uuuuu | ||
008 | 101013s2010 gw o|||| 00||| eng d | ||
015 | |a 10,N18 |2 dnb | ||
020 | |a 9783642132995 |c Online |9 978-3-642-13299-5 | ||
024 | 7 | |a 10.1007/978-3-642-13299-5 |2 doi | |
024 | 3 | |a 9783642132988 | |
028 | 5 | 2 | |a 80011665 |
035 | |a (OCoLC)699607934 | ||
035 | |a (DE-599)BVBBV036716110 | ||
040 | |a DE-604 |b ger |e rakddb | ||
041 | 0 | |a eng | |
044 | |a gw |c XA-DE-BE | ||
049 | |a DE-473 |a DE-739 |a DE-1102 |a DE-898 |a DE-2070s |a DE-M347 |a DE-703 |a DE-1049 |a DE-634 |a DE-Aug4 |a DE-92 |a DE-859 |a DE-355 |a DE-706 | ||
082 | 0 | |a 658.872 |2 22//ger | |
084 | |a QP 650 |0 (DE-625)141922: |2 rvk | ||
084 | |a 650 |2 sdnb | ||
100 | 1 | |a Anderson, Eric |d 19XX- |e Verfasser |0 (DE-588)142327999 |4 aut | |
245 | 1 | 0 | |a Social Media Marketing |b Game Theory and the Emergence of Collaboration |c Eric Anderson |
250 | |a 1. ed. | ||
264 | 1 | |a Berlin |b Springer Berlin |c 2010 | |
300 | |a 1 Online-Ressource (X, 188 S.) | ||
336 | |b txt |2 rdacontent | ||
337 | |b c |2 rdamedia | ||
338 | |b cr |2 rdacarrier | ||
650 | 0 | 7 | |a Soziale Software |0 (DE-588)7550143-0 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Soziales Netzwerk |0 (DE-588)4055762-5 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Online-Marketing |0 (DE-588)7706419-7 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Spieltheorie |0 (DE-588)4056243-8 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a World Wide Web 2.0 |0 (DE-588)7548364-6 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Verbraucherverhalten |0 (DE-588)4062644-1 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Online-Marketing |0 (DE-588)7706419-7 |D s |
689 | 0 | 1 | |a World Wide Web 2.0 |0 (DE-588)7548364-6 |D s |
689 | 0 | 2 | |a Soziales Netzwerk |0 (DE-588)4055762-5 |D s |
689 | 0 | 3 | |a Soziale Software |0 (DE-588)7550143-0 |D s |
689 | 0 | 4 | |a Verbraucherverhalten |0 (DE-588)4062644-1 |D s |
689 | 0 | 5 | |a Spieltheorie |0 (DE-588)4056243-8 |D s |
689 | 0 | |5 DE-604 | |
776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe, Hardcover |z 978-3-642-13298-8 |
856 | 4 | 0 | |u https://doi.org/10.1007/978-3-642-13299-5 |x Verlag |3 Volltext |
912 | |a ZDB-2-SBE | ||
943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-020634090 | |
966 | e | |u https://doi.org/10.1007/978-3-642-13299-5 |l DE-634 |p ZDB-2-SBE |x Verlag |3 Volltext | |
966 | e | |u https://doi.org/10.1007/978-3-642-13299-5 |l DE-1102 |p ZDB-2-SBE |x Verlag |3 Volltext | |
966 | e | |u https://doi.org/10.1007/978-3-642-13299-5 |l DE-Aug4 |p ZDB-2-SBE |x Verlag |3 Volltext | |
966 | e | |u https://doi.org/10.1007/978-3-642-13299-5 |l DE-M347 |p ZDB-2-SBE |x Verlag |3 Volltext | |
966 | e | |u https://doi.org/10.1007/978-3-642-13299-5 |l DE-92 |p ZDB-2-SBE |x Verlag |3 Volltext | |
966 | e | |u https://doi.org/10.1007/978-3-642-13299-5 |l DE-898 |p ZDB-2-SBE |x Verlag |3 Volltext | |
966 | e | |u https://doi.org/10.1007/978-3-642-13299-5 |l DE-859 |p ZDB-2-SBE |x Verlag |3 Volltext | |
966 | e | |u https://doi.org/10.1007/978-3-642-13299-5 |l DE-1049 |p ZDB-2-SBE |x Verlag |3 Volltext | |
966 | e | |u https://doi.org/10.1007/978-3-642-13299-5 |l DE-2070s |p ZDB-2-SBE |x Verlag |3 Volltext | |
966 | e | |u https://doi.org/10.1007/978-3-642-13299-5 |l DE-473 |p ZDB-2-SBE |x Verlag |3 Volltext | |
966 | e | |u https://doi.org/10.1007/978-3-642-13299-5 |l DE-355 |p ZDB-2-SBE |q ZDB-2-SBE_2010 |x Verlag |3 Volltext | |
966 | e | |u https://doi.org/10.1007/978-3-642-13299-5 |l DE-703 |p ZDB-2-SBE |x Verlag |3 Volltext | |
966 | e | |u https://doi.org/10.1007/978-3-642-13299-5 |l DE-706 |p ZDB-2-SBE |x Verlag |3 Volltext | |
966 | e | |u https://doi.org/10.1007/978-3-642-13299-5 |l DE-739 |p ZDB-2-SBE |x Verlag |3 Volltext |
Datensatz im Suchindex
_version_ | 1820960068027285504 |
---|---|
adam_text | |
any_adam_object | |
author | Anderson, Eric 19XX- |
author_GND | (DE-588)142327999 |
author_facet | Anderson, Eric 19XX- |
author_role | aut |
author_sort | Anderson, Eric 19XX- |
author_variant | e a ea |
building | Verbundindex |
bvnumber | BV036716110 |
classification_rvk | QP 650 |
collection | ZDB-2-SBE |
ctrlnum | (OCoLC)699607934 (DE-599)BVBBV036716110 |
dewey-full | 658.872 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.872 |
dewey-search | 658.872 |
dewey-sort | 3658.872 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
doi_str_mv | 10.1007/978-3-642-13299-5 |
edition | 1. ed. |
format | Electronic eBook |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>00000nam a2200000 c 4500</leader><controlfield tag="001">BV036716110</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">101013s2010 gw o|||| 00||| eng d</controlfield><datafield tag="015" ind1=" " ind2=" "><subfield code="a">10,N18</subfield><subfield code="2">dnb</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9783642132995</subfield><subfield code="c">Online</subfield><subfield code="9">978-3-642-13299-5</subfield></datafield><datafield tag="024" ind1="7" ind2=" "><subfield code="a">10.1007/978-3-642-13299-5</subfield><subfield code="2">doi</subfield></datafield><datafield tag="024" ind1="3" ind2=" "><subfield code="a">9783642132988</subfield></datafield><datafield tag="028" ind1="5" ind2="2"><subfield code="a">80011665</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)699607934</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV036716110</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">gw</subfield><subfield code="c">XA-DE-BE</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-473</subfield><subfield code="a">DE-739</subfield><subfield code="a">DE-1102</subfield><subfield code="a">DE-898</subfield><subfield code="a">DE-2070s</subfield><subfield code="a">DE-M347</subfield><subfield code="a">DE-703</subfield><subfield code="a">DE-1049</subfield><subfield code="a">DE-634</subfield><subfield code="a">DE-Aug4</subfield><subfield code="a">DE-92</subfield><subfield code="a">DE-859</subfield><subfield code="a">DE-355</subfield><subfield code="a">DE-706</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.872</subfield><subfield code="2">22//ger</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 650</subfield><subfield code="0">(DE-625)141922:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">650</subfield><subfield code="2">sdnb</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Anderson, Eric</subfield><subfield code="d">19XX-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)142327999</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Social Media Marketing</subfield><subfield code="b">Game Theory and the Emergence of Collaboration</subfield><subfield code="c">Eric Anderson</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">1. ed.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Berlin</subfield><subfield code="b">Springer Berlin</subfield><subfield code="c">2010</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 Online-Ressource (X, 188 S.)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Soziale Software</subfield><subfield code="0">(DE-588)7550143-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Soziales Netzwerk</subfield><subfield code="0">(DE-588)4055762-5</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Online-Marketing</subfield><subfield code="0">(DE-588)7706419-7</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Spieltheorie</subfield><subfield code="0">(DE-588)4056243-8</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">World Wide Web 2.0</subfield><subfield code="0">(DE-588)7548364-6</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Verbraucherverhalten</subfield><subfield code="0">(DE-588)4062644-1</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Online-Marketing</subfield><subfield code="0">(DE-588)7706419-7</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">World Wide Web 2.0</subfield><subfield code="0">(DE-588)7548364-6</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="2"><subfield code="a">Soziales Netzwerk</subfield><subfield code="0">(DE-588)4055762-5</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="3"><subfield code="a">Soziale Software</subfield><subfield code="0">(DE-588)7550143-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="4"><subfield code="a">Verbraucherverhalten</subfield><subfield code="0">(DE-588)4062644-1</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="5"><subfield code="a">Spieltheorie</subfield><subfield code="0">(DE-588)4056243-8</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druck-Ausgabe, Hardcover</subfield><subfield code="z">978-3-642-13298-8</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="u">https://doi.org/10.1007/978-3-642-13299-5</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-2-SBE</subfield></datafield><datafield tag="943" ind1="1" ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-020634090</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-642-13299-5</subfield><subfield code="l">DE-634</subfield><subfield code="p">ZDB-2-SBE</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-642-13299-5</subfield><subfield code="l">DE-1102</subfield><subfield code="p">ZDB-2-SBE</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-642-13299-5</subfield><subfield code="l">DE-Aug4</subfield><subfield code="p">ZDB-2-SBE</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-642-13299-5</subfield><subfield code="l">DE-M347</subfield><subfield code="p">ZDB-2-SBE</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-642-13299-5</subfield><subfield code="l">DE-92</subfield><subfield code="p">ZDB-2-SBE</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-642-13299-5</subfield><subfield code="l">DE-898</subfield><subfield code="p">ZDB-2-SBE</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-642-13299-5</subfield><subfield code="l">DE-859</subfield><subfield code="p">ZDB-2-SBE</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-642-13299-5</subfield><subfield code="l">DE-1049</subfield><subfield code="p">ZDB-2-SBE</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-642-13299-5</subfield><subfield code="l">DE-2070s</subfield><subfield code="p">ZDB-2-SBE</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-642-13299-5</subfield><subfield code="l">DE-473</subfield><subfield code="p">ZDB-2-SBE</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-642-13299-5</subfield><subfield code="l">DE-355</subfield><subfield code="p">ZDB-2-SBE</subfield><subfield code="q">ZDB-2-SBE_2010</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-642-13299-5</subfield><subfield code="l">DE-703</subfield><subfield code="p">ZDB-2-SBE</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-642-13299-5</subfield><subfield code="l">DE-706</subfield><subfield code="p">ZDB-2-SBE</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-642-13299-5</subfield><subfield code="l">DE-739</subfield><subfield code="p">ZDB-2-SBE</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield></record></collection> |
id | DE-604.BV036716110 |
illustrated | Not Illustrated |
indexdate | 2025-01-11T13:40:47Z |
institution | BVB |
isbn | 9783642132995 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-020634090 |
oclc_num | 699607934 |
open_access_boolean | |
owner | DE-473 DE-BY-UBG DE-739 DE-1102 DE-898 DE-BY-UBR DE-2070s DE-M347 DE-703 DE-1049 DE-634 DE-Aug4 DE-92 DE-859 DE-355 DE-BY-UBR DE-706 |
owner_facet | DE-473 DE-BY-UBG DE-739 DE-1102 DE-898 DE-BY-UBR DE-2070s DE-M347 DE-703 DE-1049 DE-634 DE-Aug4 DE-92 DE-859 DE-355 DE-BY-UBR DE-706 |
physical | 1 Online-Ressource (X, 188 S.) |
psigel | ZDB-2-SBE ZDB-2-SBE ZDB-2-SBE_2010 |
publishDate | 2010 |
publishDateSearch | 2010 |
publishDateSort | 2010 |
publisher | Springer Berlin |
record_format | marc |
spelling | Anderson, Eric 19XX- Verfasser (DE-588)142327999 aut Social Media Marketing Game Theory and the Emergence of Collaboration Eric Anderson 1. ed. Berlin Springer Berlin 2010 1 Online-Ressource (X, 188 S.) txt rdacontent c rdamedia cr rdacarrier Soziale Software (DE-588)7550143-0 gnd rswk-swf Soziales Netzwerk (DE-588)4055762-5 gnd rswk-swf Online-Marketing (DE-588)7706419-7 gnd rswk-swf Spieltheorie (DE-588)4056243-8 gnd rswk-swf World Wide Web 2.0 (DE-588)7548364-6 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Online-Marketing (DE-588)7706419-7 s World Wide Web 2.0 (DE-588)7548364-6 s Soziales Netzwerk (DE-588)4055762-5 s Soziale Software (DE-588)7550143-0 s Verbraucherverhalten (DE-588)4062644-1 s Spieltheorie (DE-588)4056243-8 s DE-604 Erscheint auch als Druck-Ausgabe, Hardcover 978-3-642-13298-8 https://doi.org/10.1007/978-3-642-13299-5 Verlag Volltext |
spellingShingle | Anderson, Eric 19XX- Social Media Marketing Game Theory and the Emergence of Collaboration Soziale Software (DE-588)7550143-0 gnd Soziales Netzwerk (DE-588)4055762-5 gnd Online-Marketing (DE-588)7706419-7 gnd Spieltheorie (DE-588)4056243-8 gnd World Wide Web 2.0 (DE-588)7548364-6 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
subject_GND | (DE-588)7550143-0 (DE-588)4055762-5 (DE-588)7706419-7 (DE-588)4056243-8 (DE-588)7548364-6 (DE-588)4062644-1 |
title | Social Media Marketing Game Theory and the Emergence of Collaboration |
title_auth | Social Media Marketing Game Theory and the Emergence of Collaboration |
title_exact_search | Social Media Marketing Game Theory and the Emergence of Collaboration |
title_full | Social Media Marketing Game Theory and the Emergence of Collaboration Eric Anderson |
title_fullStr | Social Media Marketing Game Theory and the Emergence of Collaboration Eric Anderson |
title_full_unstemmed | Social Media Marketing Game Theory and the Emergence of Collaboration Eric Anderson |
title_short | Social Media Marketing |
title_sort | social media marketing game theory and the emergence of collaboration |
title_sub | Game Theory and the Emergence of Collaboration |
topic | Soziale Software (DE-588)7550143-0 gnd Soziales Netzwerk (DE-588)4055762-5 gnd Online-Marketing (DE-588)7706419-7 gnd Spieltheorie (DE-588)4056243-8 gnd World Wide Web 2.0 (DE-588)7548364-6 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
topic_facet | Soziale Software Soziales Netzwerk Online-Marketing Spieltheorie World Wide Web 2.0 Verbraucherverhalten |
url | https://doi.org/10.1007/978-3-642-13299-5 |
work_keys_str_mv | AT andersoneric socialmediamarketinggametheoryandtheemergenceofcollaboration |