AIDS and business:
Gespeichert in:
| Beteiligte Personen: | , |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
New York, NY [u.a.]
Routledge
2009
|
| Ausgabe: | 1. publ. |
| Schriftenreihe: | Routledge advances in management and business studies
41 |
| Links: | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=020620264&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| Beschreibung: | Literaturangaben S. [261] - 317 ; Glossar u. Index |
| Umfang: | XXII, 331 S. graph. Darst. |
| ISBN: | 9780415454636 0415454638 |
Internformat
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Datensatz im Suchindex
| _version_ | 1819357516574752768 |
|---|---|
| adam_text | Titel: AIDS and business
Autor: Faulk, Saskia
Jahr: 2009
Contents
Preface ix
Foreword xi
Acknowledgments xiii
List of Tables xv
List of Figures xix
List of Boxes xxi
1 A Medical Anthropologist in Morocco: Social and
Cultural Factors and HIV/AIDS 1
2 Addressing a Global Cause in Local Contexts: Country
Case Study of HIV/AIDS in Brazil 48
3 Mexicom Designs a National Public Health
HIV/AIDS Campaign 81
4 Ross IVD: Global Marketing Issues for HIV Testing
Products and Services 101
5 Protectom: Selling Condoms, a Complex Business 127
6 Global Pricing and Ethics of Marketing HIV/AIDS Drugs 141
7 RcalSource India: HIV/AIDS in the Back Office to the World 184
8 WinThai: Initiating HIV/AIDS Action in a Reborn Epidemic 194
9 Woolworths South Africa 211
10 Designing a Company HIV/AIDS Program 220
Glossary 249
Notes 261
Index 319
|
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| author | Faulk, Saskia 1966- Usunier, Jean-Claude 1951- |
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| dewey-ones | 362 - Social problems and services to groups |
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| dewey-tens | 360 - Social problems and services; associations |
| discipline | Soziologie Wirtschaftswissenschaften |
| edition | 1. publ. |
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| id | DE-604.BV036701806 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T14:40:10Z |
| institution | BVB |
| isbn | 9780415454636 0415454638 |
| language | English |
| lccn | 2008041944 |
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| physical | XXII, 331 S. graph. Darst. |
| publishDate | 2009 |
| publishDateSearch | 2009 |
| publishDateSort | 2009 |
| publisher | Routledge |
| record_format | marc |
| series | Routledge advances in management and business studies |
| series2 | Routledge advances in management and business studies |
| spellingShingle | Faulk, Saskia 1966- Usunier, Jean-Claude 1951- AIDS and business Routledge advances in management and business studies |
| title | AIDS and business |
| title_auth | AIDS and business |
| title_exact_search | AIDS and business |
| title_full | AIDS and business Saskia Faulk and Jean-Claude Usunier |
| title_fullStr | AIDS and business Saskia Faulk and Jean-Claude Usunier |
| title_full_unstemmed | AIDS and business Saskia Faulk and Jean-Claude Usunier |
| title_short | AIDS and business |
| title_sort | aids and business |
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