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Brandchild: remarkable insights into the minds of today's global kids and their relationships with brands

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Bibliographic Details
Main Author:	Lindstrøm, Martin 1970- (Author)
Format:	Electronic eBook
Language:	English
Published:	London ; Sterling, VA Kogan Page 2003
Subjects:	Advertising and children Brand name products Child consumers Marketing research Markenartikel Kind Verbraucherverhalten Electronic books
Links:	http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=108774
Item Description:	Includes bibliographical references and index
Physical Description:	1 Online-Ressource (xxviii, 321 Seiten) Illustrationen, Karten 24 cm
ISBN:	1417515635

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MARC


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Record in the Search Index

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physical	1 Online-Ressource (xxviii, 321 Seiten) Illustrationen, Karten 24 cm
psigel	ZDB-1-NEL ZDB-4-NLEBK
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spellingShingle	Lindstrøm, Martin 1970- Brandchild remarkable insights into the minds of today's global kids and their relationships with brands Advertising and children Brand name products Child consumers Marketing research Markenartikel (DE-588)4037584-5 gnd Kind (DE-588)4030550-8 gnd Verbraucherverhalten (DE-588)4062644-1 gnd
subject_GND	(DE-588)4037584-5 (DE-588)4030550-8 (DE-588)4062644-1
title	Brandchild remarkable insights into the minds of today's global kids and their relationships with brands
title_auth	Brandchild remarkable insights into the minds of today's global kids and their relationships with brands
title_exact_search	Brandchild remarkable insights into the minds of today's global kids and their relationships with brands
title_full	Brandchild remarkable insights into the minds of today's global kids and their relationships with brands Martin Lindstrom with Patricia B. Seybold
title_fullStr	Brandchild remarkable insights into the minds of today's global kids and their relationships with brands Martin Lindstrom with Patricia B. Seybold
title_full_unstemmed	Brandchild remarkable insights into the minds of today's global kids and their relationships with brands Martin Lindstrom with Patricia B. Seybold
title_short	Brandchild
title_sort	brandchild remarkable insights into the minds of today s global kids and their relationships with brands
title_sub	remarkable insights into the minds of today's global kids and their relationships with brands
topic	Advertising and children Brand name products Child consumers Marketing research Markenartikel (DE-588)4037584-5 gnd Kind (DE-588)4030550-8 gnd Verbraucherverhalten (DE-588)4062644-1 gnd
topic_facet	Advertising and children Brand name products Child consumers Marketing research Markenartikel Kind Verbraucherverhalten
url	http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=108774
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