Brandchild: remarkable insights into the minds of today's global kids and their relationships with brands
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | Englisch |
| Veröffentlicht: |
London ; Sterling, VA
Kogan Page
2003
|
| Schlagwörter: | |
| Links: | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=108774 |
| Beschreibung: | Includes bibliographical references and index |
| Umfang: | 1 Online-Ressource (xxviii, 321 Seiten) Illustrationen, Karten 24 cm |
| ISBN: | 1417515635 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV035413404 | ||
| 003 | DE-604 | ||
| 005 | 20210923 | ||
| 007 | cr|uuu---uuuuu | ||
| 008 | 090403s2003 xx a||| o|||| 00||| eng d | ||
| 020 | |a 1417515635 |c electronic bk. |9 1-417-51563-5 | ||
| 035 | |a (OCoLC)238828737 | ||
| 035 | |a (DE-599)GBVNLM003526038 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-12 |a DE-384 |a DE-473 |a DE-824 |a DE-19 |a DE-91 |a DE-739 |a DE-355 |a DE-20 |a DE-706 |a DE-Aug4 |a DE-1046 |a DE-1102 |a DE-858 |a DE-1050 |a DE-1028 |a DE-573 |a DE-859 |a DE-M347 |a DE-1049 |a DE-92 |a DE-863 |a DE-37 |a DE-128 |a DE-22 |a DE-70 |a DE-Di1 |a DE-150 |a DE-210 |a DE-521 |a DE-522 |a DE-Eb1 |a DE-898 |a DE-860 |a DE-29 |a DE-703 |a DE-1043 |a DE-1047 |a DE-1051 |a DE-862 |a DE-634 |a DE-2070s |a DE-155 |a DE-83 |a DE-W89 |a DE-Re13 |a DE-523 | ||
| 050 | 0 | |a HD69.B7 | |
| 082 | 0 | |a 658.834083 | |
| 100 | 1 | |a Lindstrøm, Martin |d 1970- |e Verfasser |0 (DE-588)132204878 |4 aut | |
| 245 | 1 | 0 | |a Brandchild |b remarkable insights into the minds of today's global kids and their relationships with brands |c Martin Lindstrom with Patricia B. Seybold |
| 264 | 1 | |a London ; Sterling, VA |b Kogan Page |c 2003 | |
| 300 | |a 1 Online-Ressource (xxviii, 321 Seiten) |b Illustrationen, Karten |c 24 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and index | ||
| 533 | |a Online_Ausgabe |b Boulder, Colo |c NetLibrary |d 2004 |f E-Books von NetLibrary |n Sonstige Standardnummer des Gesamttitels: 22382847 |7 s2004 | ||
| 650 | 4 | |a Advertising and children | |
| 650 | 4 | |a Brand name products | |
| 650 | 4 | |a Child consumers | |
| 650 | 4 | |a Marketing research | |
| 650 | 4 | |a Advertising and children | |
| 650 | 4 | |a Brand name products | |
| 650 | 4 | |a Child consumers | |
| 650 | 4 | |a Marketing research | |
| 650 | 0 | 7 | |a Markenartikel |0 (DE-588)4037584-5 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Kind |0 (DE-588)4030550-8 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Verbraucherverhalten |0 (DE-588)4062644-1 |2 gnd |9 rswk-swf |
| 653 | |a Electronic books | ||
| 689 | 0 | 0 | |a Markenartikel |0 (DE-588)4037584-5 |D s |
| 689 | 0 | 1 | |a Kind |0 (DE-588)4030550-8 |D s |
| 689 | 0 | 2 | |a Verbraucherverhalten |0 (DE-588)4062644-1 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Seybold, Patricia B. |e Sonstige |4 oth | |
| 776 | 0 | 8 | |i Reproduktion von |a Lindstrøm, Martin, 1970- |t Brandchild |d 2003 |
| 856 | 4 | 0 | |u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=108774 |x Aggregator |3 Volltext |
| 912 | |a ZDB-1-NEL | ||
| 912 | |a ZDB-4-NLEBK | ||
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-017333929 | |
Datensatz im Suchindex
| DE-BY-TUM_katkey | 1686869 |
|---|---|
| _version_ | 1821931895351410688 |
| any_adam_object | |
| author | Lindstrøm, Martin 1970- |
| author_GND | (DE-588)132204878 |
| author_facet | Lindstrøm, Martin 1970- |
| author_role | aut |
| author_sort | Lindstrøm, Martin 1970- |
| author_variant | m l ml |
| building | Verbundindex |
| bvnumber | BV035413404 |
| callnumber-first | H - Social Science |
| callnumber-label | HD69 |
| callnumber-raw | HD69.B7 |
| callnumber-search | HD69.B7 |
| callnumber-sort | HD 269 B7 |
| callnumber-subject | HD - Industries, Land Use, Labor |
| collection | ZDB-1-NEL ZDB-4-NLEBK |
| ctrlnum | (OCoLC)238828737 (DE-599)GBVNLM003526038 |
| dewey-full | 658.834083 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.834083 |
| dewey-search | 658.834083 |
| dewey-sort | 3658.834083 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>02546nam a2200553 c 4500</leader><controlfield tag="001">BV035413404</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20210923 </controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">090403s2003 xx a||| o|||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">1417515635</subfield><subfield code="c">electronic bk.</subfield><subfield code="9">1-417-51563-5</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)238828737</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)GBVNLM003526038</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">aacr</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-12</subfield><subfield code="a">DE-384</subfield><subfield code="a">DE-473</subfield><subfield code="a">DE-824</subfield><subfield code="a">DE-19</subfield><subfield code="a">DE-91</subfield><subfield code="a">DE-739</subfield><subfield code="a">DE-355</subfield><subfield code="a">DE-20</subfield><subfield code="a">DE-706</subfield><subfield code="a">DE-Aug4</subfield><subfield code="a">DE-1046</subfield><subfield code="a">DE-1102</subfield><subfield code="a">DE-858</subfield><subfield code="a">DE-1050</subfield><subfield code="a">DE-1028</subfield><subfield code="a">DE-573</subfield><subfield code="a">DE-859</subfield><subfield code="a">DE-M347</subfield><subfield code="a">DE-1049</subfield><subfield code="a">DE-92</subfield><subfield code="a">DE-863</subfield><subfield code="a">DE-37</subfield><subfield code="a">DE-128</subfield><subfield code="a">DE-22</subfield><subfield code="a">DE-70</subfield><subfield code="a">DE-Di1</subfield><subfield code="a">DE-150</subfield><subfield code="a">DE-210</subfield><subfield code="a">DE-521</subfield><subfield code="a">DE-522</subfield><subfield code="a">DE-Eb1</subfield><subfield code="a">DE-898</subfield><subfield code="a">DE-860</subfield><subfield code="a">DE-29</subfield><subfield code="a">DE-703</subfield><subfield code="a">DE-1043</subfield><subfield code="a">DE-1047</subfield><subfield code="a">DE-1051</subfield><subfield code="a">DE-862</subfield><subfield code="a">DE-634</subfield><subfield code="a">DE-2070s</subfield><subfield code="a">DE-155</subfield><subfield code="a">DE-83</subfield><subfield code="a">DE-W89</subfield><subfield code="a">DE-Re13</subfield><subfield code="a">DE-523</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HD69.B7</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.834083</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Lindstrøm, Martin</subfield><subfield code="d">1970-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)132204878</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Brandchild</subfield><subfield code="b">remarkable insights into the minds of today's global kids and their relationships with brands</subfield><subfield code="c">Martin Lindstrom with Patricia B. Seybold</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">London ; Sterling, VA</subfield><subfield code="b">Kogan Page</subfield><subfield code="c">2003</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 Online-Ressource (xxviii, 321 Seiten)</subfield><subfield code="b">Illustrationen, Karten</subfield><subfield code="c">24 cm</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Includes bibliographical references and index</subfield></datafield><datafield tag="533" ind1=" " ind2=" "><subfield code="a">Online_Ausgabe</subfield><subfield code="b">Boulder, Colo</subfield><subfield code="c">NetLibrary</subfield><subfield code="d">2004</subfield><subfield code="f">E-Books von NetLibrary</subfield><subfield code="n">Sonstige Standardnummer des Gesamttitels: 22382847</subfield><subfield code="7">s2004</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Advertising and children</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Brand name products</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Child consumers</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing research</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Advertising and children</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Brand name products</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Child consumers</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing research</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Markenartikel</subfield><subfield code="0">(DE-588)4037584-5</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Kind</subfield><subfield code="0">(DE-588)4030550-8</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Verbraucherverhalten</subfield><subfield code="0">(DE-588)4062644-1</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Electronic books</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Markenartikel</subfield><subfield code="0">(DE-588)4037584-5</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Kind</subfield><subfield code="0">(DE-588)4030550-8</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="2"><subfield code="a">Verbraucherverhalten</subfield><subfield code="0">(DE-588)4062644-1</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Seybold, Patricia B.</subfield><subfield code="e">Sonstige</subfield><subfield code="4">oth</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Reproduktion von</subfield><subfield code="a">Lindstrøm, Martin, 1970-</subfield><subfield code="t">Brandchild</subfield><subfield code="d">2003</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="u">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=108774</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-1-NEL</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-4-NLEBK</subfield></datafield><datafield tag="943" ind1="1" ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-017333929</subfield></datafield></record></collection> |
| id | DE-604.BV035413404 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T13:32:00Z |
| institution | BVB |
| isbn | 1417515635 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-017333929 |
| oclc_num | 238828737 |
| open_access_boolean | |
| owner | DE-12 DE-384 DE-473 DE-BY-UBG DE-824 DE-19 DE-BY-UBM DE-91 DE-BY-TUM DE-739 DE-355 DE-BY-UBR DE-20 DE-706 DE-Aug4 DE-1046 DE-1102 DE-858 DE-1050 DE-1028 DE-573 DE-859 DE-M347 DE-1049 DE-92 DE-863 DE-BY-FWS DE-37 DE-128 DE-22 DE-BY-UBG DE-70 DE-Di1 DE-150 DE-210 DE-521 DE-522 DE-Eb1 DE-898 DE-BY-UBR DE-860 DE-29 DE-703 DE-1043 DE-1047 DE-1051 DE-862 DE-BY-FWS DE-634 DE-2070s DE-155 DE-BY-UBR DE-83 DE-W89 DE-Re13 DE-BY-UBR DE-523 |
| owner_facet | DE-12 DE-384 DE-473 DE-BY-UBG DE-824 DE-19 DE-BY-UBM DE-91 DE-BY-TUM DE-739 DE-355 DE-BY-UBR DE-20 DE-706 DE-Aug4 DE-1046 DE-1102 DE-858 DE-1050 DE-1028 DE-573 DE-859 DE-M347 DE-1049 DE-92 DE-863 DE-BY-FWS DE-37 DE-128 DE-22 DE-BY-UBG DE-70 DE-Di1 DE-150 DE-210 DE-521 DE-522 DE-Eb1 DE-898 DE-BY-UBR DE-860 DE-29 DE-703 DE-1043 DE-1047 DE-1051 DE-862 DE-BY-FWS DE-634 DE-2070s DE-155 DE-BY-UBR DE-83 DE-W89 DE-Re13 DE-BY-UBR DE-523 |
| physical | 1 Online-Ressource (xxviii, 321 Seiten) Illustrationen, Karten 24 cm |
| psigel | ZDB-1-NEL ZDB-4-NLEBK |
| publishDate | 2003 |
| publishDateSearch | 2003 |
| publishDateSort | 2003 |
| publisher | Kogan Page |
| record_format | marc |
| spellingShingle | Lindstrøm, Martin 1970- Brandchild remarkable insights into the minds of today's global kids and their relationships with brands Advertising and children Brand name products Child consumers Marketing research Markenartikel (DE-588)4037584-5 gnd Kind (DE-588)4030550-8 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
| subject_GND | (DE-588)4037584-5 (DE-588)4030550-8 (DE-588)4062644-1 |
| title | Brandchild remarkable insights into the minds of today's global kids and their relationships with brands |
| title_auth | Brandchild remarkable insights into the minds of today's global kids and their relationships with brands |
| title_exact_search | Brandchild remarkable insights into the minds of today's global kids and their relationships with brands |
| title_full | Brandchild remarkable insights into the minds of today's global kids and their relationships with brands Martin Lindstrom with Patricia B. Seybold |
| title_fullStr | Brandchild remarkable insights into the minds of today's global kids and their relationships with brands Martin Lindstrom with Patricia B. Seybold |
| title_full_unstemmed | Brandchild remarkable insights into the minds of today's global kids and their relationships with brands Martin Lindstrom with Patricia B. Seybold |
| title_short | Brandchild |
| title_sort | brandchild remarkable insights into the minds of today s global kids and their relationships with brands |
| title_sub | remarkable insights into the minds of today's global kids and their relationships with brands |
| topic | Advertising and children Brand name products Child consumers Marketing research Markenartikel (DE-588)4037584-5 gnd Kind (DE-588)4030550-8 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
| topic_facet | Advertising and children Brand name products Child consumers Marketing research Markenartikel Kind Verbraucherverhalten |
| url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=108774 |
| work_keys_str_mv | AT lindstrømmartin brandchildremarkableinsightsintothemindsoftodaysglobalkidsandtheirrelationshipswithbrands AT seyboldpatriciab brandchildremarkableinsightsintothemindsoftodaysglobalkidsandtheirrelationshipswithbrands |