Doing business research: a guide to theory and practice
Gespeichert in:
| Beteiligte Personen: | , |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Los Angeles [u.a.]
Sage
2008
|
| Ausgabe: | 1. publ. |
| Schlagwörter: | |
| Links: | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016733374&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| Umfang: | XXIII, 423 S. Ill., graph. Darst. 24 cm |
| ISBN: | 1412928788 9781412928786 1412928796 9781412928793 |
Internformat
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Datensatz im Suchindex
| _version_ | 1819371323031289856 |
|---|---|
| adam_text | Contents
Foreword
xv
Acknowledgements
xvii
How to use this book
xxi
Chapter
1
WHAT IS RESEARCH, AND WHY WOULD ANYONE
WANT TO DO IT?
1
Why (yet) another research book?
5
So, what is research?
6
Induction and deduction
6
Commercial versus academic research
9
What is knowledge?
10
Theory, knowledge, research
12
Some practical tips and advice
14
Final points, and how to use this book
16
Further reading
19
Exercises
19
Chapter
2
THE SCIENTIFIC APPROACH TO RESEARCH
20
Philosophy and the roots of science
25
Renaissance, enlightenment and empiricism
27
The Vienna Circle, logical positivism, logical empiricism and
the scientific method
29
What is science , and who are scientists ?
33
Science and social science
34
Scientific knowledge and the scientific method
36
The scientific method
39
The scientific method and the social sciences
42
Typical examples of scientific dissertations
42
Summary
44
Further reading
44
Exercises
45
viii CONTENTS
Chapter
3
THE INTERPRETIVE APPROACH TO RESEARCH
46
Science, society (and philosophy) at a crisis point
52
The emergence of alternatives to science
54
The interpretive approach to research
56
Hermeneutics as an underpinning
57
Phenomenology, interpretivism and social
constructionism
58
Interpretive research traditions
60
Phenomenology and existentialism
61
Ethnographic research
62
Critical research and feminist traditions
63
Implications of taking an interpretive approach
64
Data collection for interpretive research
65
The Three Rs of interpretive projects
66
Generalisability and rigour
67
What s important for YOUR project?
68
Choosing an approach
69
The politics of organisational research
71
Interpretive projects
71
Relating this to the rest of the book
72
Further reading
73
Exercises
74
Chapter
4
REVIEWING EXISTING LITERATURE
76
What is a literature review ?
80
Deciding what literature is
83
Academic literature
85
Teaching literature
88
Practitioner-oriented literature
90
The Internet
91
Evaluating the quality of literature
92
How do you turn literature into a literature
review ?
93
How not to do it
94
Reading the literature
96
Structure and synthesis: Adding something to what s there
97
Structuring your literature review
98
Writing within your structure
100
Some final thoughts and tips
102
Some things to avoid
103
CONTENTS
IX
Summary
104
Further reading
105
Exercises
105
Chapter
5
THEORY, CONCEPTUALISATION AND HYPOTHESES
107
Some philosophical assumptions
112
Laws and theories: What they are and what they
are not
113
Laws
113
Theories
115
Using existing theory to explain behaviour
116
Developing theory
118
Models
123
Hypotheses and propositions
127
Supporting a hypothesis
130
Summary
131
Further reading
132
Exercises
133
Chapter
6
CONCEPTS, CONSTRUCTS AND MEASUREMENT
134
Measurement and the theory behind it
138
Scales of measurement
144
What is a construct ?
148
Concepts and constructs
150
A note on dimensionality
151
Summary
154
Further reading
155
Exercises
155
Chapter
7
THE PROCESS OF MEASURE DEVELOPMENT
157
Moving from the theoretical to the real world
161
Developing a measure
165
Validity of measures
169
Other approaches and models
171
Formative and causal models
172
The C-OAR-SE method
172
Item response theory
173
Final words and summary
174
Further reading
176
Exercises
177
CONTENTS
Chapter
8 RESEARCH DESIGN
Research design and the control/
observance of variation
Level of analysis and theoretical variation
Level of analysis and measurement
The experimental approach
Cross-sectional designs
Longitudinal designs
Case study designs and action research
Tying it all together
Summary
Further reading
Exercises
Chapter
9
COLLECTING QUALITATIVE DATA
Rigour in qualitative research
Qualitative sampling
Interviewing
Focus groups
Observation
Documentary sources of data
Recording your data
Summary
Further reading
Exercises
Chapter
10
QUALITATIVE DATA ANALYSIS
A perspective on qualitative analysis
A general approach to qualitative data analysis
Reliability and validity in qualitative analysis
Preparatory steps in analysis
Coding and data reduction
Data displays
Beginning to draw conclusions
Verifying your conclusions and their validity
A brief introduction to some other issues
Content analysis
Semiotics
Discourse analysis
Narrative analysis
178
182
187
191
193
197
198
200
202
203
203
204
205
209
212
217
221
224
225
227
229
229
230
231
235
236
237
240
243
247
251
253
254
255
255
255
256
CONTENTS
ХІ
Feminism:
An
example of the political influence in
qualitative research
256
The Internet
257
Summary
257
Further reading
258
Exercises
259
Chapter
11
COLLECTING QUANTITATIVE DATA
260
Quantitative sampling
264
Probability sampling
268
Non-probability sampling
270
Error in samples
272
How big should a sample be?
273
Other considerations
274
Methods of collecting your data
276
A brief introduction to instrument design
278
Tips on writing good questions
280
Testing your draft questionnaire
282
Cross-national instrument design
283
Summary
284
Further reading
285
Exercises
285
Chapter
12
HOW AND WHY STATISTICS WORK
286
What are statistics and why do we use them?
290
The normal distribution
294
Basic probability theory
297
Sampling and probability
301
Statistical inference and hypothesis testing
303
What actually happens in practice
308
Type I and Type II errors
309
Statistical and substantive significance
311
Summary
312
Further reading
313
Exercises
314
Chapter
13
QUANTITATIVE DATA ANALYSIS I
316
Quantitative analysis software and the dark side
320
Preparing your data
322
Cleaning your data and dealing with missing data
327
Xii CONTENTS
Describing your data
329
Describing your data -with tables
329
Describing your data with pictures
331
Describing your data with summary numbers
333
Assessing the characteristics of your data
334
Assumptions to consider
335
Outliers
338
Summary
339
Further reading
340
Exercises
340
Chapter
14
QUANTITATIVE DATA ANALYSIS II
342
Theory testing, research design and quantitative
analysis
346
Analysing associations between variables
349
Correlation
349
Regression
351
Analysing differences between groups
356
The f-test
356
ANOVA
358
Interpretation of statistical results
361
Going further: A magical mystery tour
362
Summary
364
Further reading
365
Exercises
365
Chapter
15
MIXING METHODS AND PARADIGMATIC
INCOMMENSURABILITY
368
Paradigms and incommensurability
372
The problem of objective evaluation across paradigms
374
Strong- and weak-form incommensurability
376
Multi-paradigm research?
377
Mixing methods
379
Qualitative approaches in quantitative research
379
Quantitative approaches in qualitative research
380
Overall strategic approaches to mixing methods
381
Final notes and reflections
382
Further reading
383
Exercises
384
CONTENTS xiii
Chapter
16
WRITING AND TALKING ABOUT YOUR WORK
385
Why disseminate your research? The right mindset
to be in
389
Writing about your work
392
Structuring and actually writing the document
394
Talking about your work
400
Final conclusions, and Goodbye!
403
Further reading
404
Exercises
404
Bibliography
405
Index
411
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| id | DE-604.BV035064904 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T13:19:18Z |
| institution | BVB |
| isbn | 1412928788 9781412928786 1412928796 9781412928793 |
| language | English |
| lccn | 2007935303 |
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| owner_facet | DE-355 DE-BY-UBR DE-19 DE-BY-UBM |
| physical | XXIII, 423 S. Ill., graph. Darst. 24 cm |
| publishDate | 2008 |
| publishDateSearch | 2008 |
| publishDateSort | 2008 |
| publisher | Sage |
| record_format | marc |
| spellingShingle | Lee, Nick 1975- Lings, Ian Doing business research a guide to theory and practice Wirtschaft Business Research Psychometrie (DE-588)4176236-8 gnd |
| subject_GND | (DE-588)4176236-8 |
| title | Doing business research a guide to theory and practice |
| title_auth | Doing business research a guide to theory and practice |
| title_exact_search | Doing business research a guide to theory and practice |
| title_full | Doing business research a guide to theory and practice Nick Lee with Ian Lings |
| title_fullStr | Doing business research a guide to theory and practice Nick Lee with Ian Lings |
| title_full_unstemmed | Doing business research a guide to theory and practice Nick Lee with Ian Lings |
| title_short | Doing business research |
| title_sort | doing business research a guide to theory and practice |
| title_sub | a guide to theory and practice |
| topic | Wirtschaft Business Research Psychometrie (DE-588)4176236-8 gnd |
| topic_facet | Wirtschaft Business Research Psychometrie |
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