Relationship marketing: exploring relational strategies in marketing
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
New York
Financial Times Prentice Hall
2004
|
| Ausgabe: | 2. ed |
| Schriftenreihe: | Pearson education
|
| Schlagwörter: | |
| Umfang: | XXIII, 268 S. graph. Darst. |
| ISBN: | 0273686232 |
Internformat
MARC
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Egan, John |
| author_facet | Egan, John |
| author_role | aut |
| author_sort | Egan, John |
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| building | Verbundindex |
| bvnumber | BV026499928 |
| classification_rvk | QP 600 |
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| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.812 |
| dewey-search | 658.812 |
| dewey-sort | 3658.812 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 2. ed |
| format | Book |
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| id | DE-604.BV026499928 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T15:06:04Z |
| institution | BVB |
| isbn | 0273686232 |
| language | English |
| lccn | 2004050659 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-022067418 |
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| physical | XXIII, 268 S. graph. Darst. |
| publishDate | 2004 |
| publishDateSearch | 2004 |
| publishDateSort | 2004 |
| publisher | Financial Times Prentice Hall |
| record_format | marc |
| series2 | Pearson education |
| spelling | Egan, John Verfasser aut Relationship marketing exploring relational strategies in marketing John Egan 2. ed New York Financial Times Prentice Hall 2004 XXIII, 268 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Pearson education Unternehmen (DE-588)4061963-1 gnd rswk-swf Beziehungsmanagement (DE-588)4326109-7 gnd rswk-swf Beziehungsmarketing (DE-588)4789127-0 gnd rswk-swf Beziehungsmarketing (DE-588)4789127-0 s DE-188 Beziehungsmanagement (DE-588)4326109-7 s Unternehmen (DE-588)4061963-1 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Egan, John Relationship marketing exploring relational strategies in marketing Unternehmen (DE-588)4061963-1 gnd Beziehungsmanagement (DE-588)4326109-7 gnd Beziehungsmarketing (DE-588)4789127-0 gnd |
| subject_GND | (DE-588)4061963-1 (DE-588)4326109-7 (DE-588)4789127-0 |
| title | Relationship marketing exploring relational strategies in marketing |
| title_auth | Relationship marketing exploring relational strategies in marketing |
| title_exact_search | Relationship marketing exploring relational strategies in marketing |
| title_full | Relationship marketing exploring relational strategies in marketing John Egan |
| title_fullStr | Relationship marketing exploring relational strategies in marketing John Egan |
| title_full_unstemmed | Relationship marketing exploring relational strategies in marketing John Egan |
| title_short | Relationship marketing |
| title_sort | relationship marketing exploring relational strategies in marketing |
| title_sub | exploring relational strategies in marketing |
| topic | Unternehmen (DE-588)4061963-1 gnd Beziehungsmanagement (DE-588)4326109-7 gnd Beziehungsmarketing (DE-588)4789127-0 gnd |
| topic_facet | Unternehmen Beziehungsmanagement Beziehungsmarketing |
| work_keys_str_mv | AT eganjohn relationshipmarketingexploringrelationalstrategiesinmarketing |