Product leadership: creating and launching superior new products
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Reading, Mass.
Perseus Books
[1998]
|
| Schlagwörter: | |
| Umfang: | XIV, 314 S. graph. Darst. |
| ISBN: | 0738200107 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV026340288 | ||
| 003 | DE-604 | ||
| 005 | 20110630 | ||
| 007 | t| | ||
| 008 | 110326s1998 xx d||| |||| 00||| eng d | ||
| 020 | |a 0738200107 |9 0-7382-0010-7 | ||
| 035 | |a (OCoLC)611736223 | ||
| 035 | |a (DE-599)BVBBV026340288 | ||
| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-188 | ||
| 100 | 1 | |a Cooper, Robert G. |d 1943- |e Verfasser |0 (DE-588)132027690 |4 aut | |
| 245 | 1 | 0 | |a Product leadership |b creating and launching superior new products |c Robert G. Cooper |
| 264 | 1 | |a Reading, Mass. |b Perseus Books |c [1998] | |
| 300 | |a XIV, 314 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 0 | 7 | |a Marktführer |0 (DE-588)4218573-7 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Produkteinführung |0 (DE-588)4239366-8 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Produktentwicklung |0 (DE-588)4139402-1 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketingstrategie |0 (DE-588)4120697-6 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Produktmanagement |0 (DE-588)4125960-9 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Neues Produkt |0 (DE-588)4171552-4 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Produktentwicklung |0 (DE-588)4139402-1 |D s |
| 689 | 0 | 1 | |a Produkteinführung |0 (DE-588)4239366-8 |D s |
| 689 | 0 | |5 DE-188 | |
| 689 | 1 | 0 | |a Neues Produkt |0 (DE-588)4171552-4 |D s |
| 689 | 1 | 1 | |a Produktmanagement |0 (DE-588)4125960-9 |D s |
| 689 | 1 | 2 | |a Marktführer |0 (DE-588)4218573-7 |D s |
| 689 | 1 | 3 | |a Marketingstrategie |0 (DE-588)4120697-6 |D s |
| 689 | 1 | |5 DE-188 | |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-021922826 | |
Datensatz im Suchindex
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|---|---|
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| author | Cooper, Robert G. 1943- |
| author_GND | (DE-588)132027690 |
| author_facet | Cooper, Robert G. 1943- |
| author_role | aut |
| author_sort | Cooper, Robert G. 1943- |
| author_variant | r g c rg rgc |
| building | Verbundindex |
| bvnumber | BV026340288 |
| ctrlnum | (OCoLC)611736223 (DE-599)BVBBV026340288 |
| format | Book |
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| id | DE-604.BV026340288 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T15:02:41Z |
| institution | BVB |
| isbn | 0738200107 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-021922826 |
| oclc_num | 611736223 |
| open_access_boolean | |
| owner | DE-188 |
| owner_facet | DE-188 |
| physical | XIV, 314 S. graph. Darst. |
| publishDate | 1998 |
| publishDateSearch | 1998 |
| publishDateSort | 1998 |
| publisher | Perseus Books |
| record_format | marc |
| spelling | Cooper, Robert G. 1943- Verfasser (DE-588)132027690 aut Product leadership creating and launching superior new products Robert G. Cooper Reading, Mass. Perseus Books [1998] XIV, 314 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marktführer (DE-588)4218573-7 gnd rswk-swf Produkteinführung (DE-588)4239366-8 gnd rswk-swf Produktentwicklung (DE-588)4139402-1 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Produktmanagement (DE-588)4125960-9 gnd rswk-swf Neues Produkt (DE-588)4171552-4 gnd rswk-swf Produktentwicklung (DE-588)4139402-1 s Produkteinführung (DE-588)4239366-8 s DE-188 Neues Produkt (DE-588)4171552-4 s Produktmanagement (DE-588)4125960-9 s Marktführer (DE-588)4218573-7 s Marketingstrategie (DE-588)4120697-6 s |
| spellingShingle | Cooper, Robert G. 1943- Product leadership creating and launching superior new products Marktführer (DE-588)4218573-7 gnd Produkteinführung (DE-588)4239366-8 gnd Produktentwicklung (DE-588)4139402-1 gnd Marketingstrategie (DE-588)4120697-6 gnd Produktmanagement (DE-588)4125960-9 gnd Neues Produkt (DE-588)4171552-4 gnd |
| subject_GND | (DE-588)4218573-7 (DE-588)4239366-8 (DE-588)4139402-1 (DE-588)4120697-6 (DE-588)4125960-9 (DE-588)4171552-4 |
| title | Product leadership creating and launching superior new products |
| title_auth | Product leadership creating and launching superior new products |
| title_exact_search | Product leadership creating and launching superior new products |
| title_full | Product leadership creating and launching superior new products Robert G. Cooper |
| title_fullStr | Product leadership creating and launching superior new products Robert G. Cooper |
| title_full_unstemmed | Product leadership creating and launching superior new products Robert G. Cooper |
| title_short | Product leadership |
| title_sort | product leadership creating and launching superior new products |
| title_sub | creating and launching superior new products |
| topic | Marktführer (DE-588)4218573-7 gnd Produkteinführung (DE-588)4239366-8 gnd Produktentwicklung (DE-588)4139402-1 gnd Marketingstrategie (DE-588)4120697-6 gnd Produktmanagement (DE-588)4125960-9 gnd Neues Produkt (DE-588)4171552-4 gnd |
| topic_facet | Marktführer Produkteinführung Produktentwicklung Marketingstrategie Produktmanagement Neues Produkt |
| work_keys_str_mv | AT cooperrobertg productleadershipcreatingandlaunchingsuperiornewproducts |