Strategy and process in marketing:
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
London <<[u.a.]>>
Prentice Hall
1997
|
| Ausgabe: | [Nachdr.] |
| Schlagwörter: | |
| Umfang: | XIII, 505 S. graph. Darst. |
| ISBN: | 0131821636 |
Internformat
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Datensatz im Suchindex
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| author | Murray, John A. 1948- |
| author_GND | (DE-588)135674697 |
| author_facet | Murray, John A. 1948- |
| author_role | aut |
| author_sort | Murray, John A. 1948- |
| author_variant | j a m ja jam |
| building | Verbundindex |
| bvnumber | BV026173728 |
| ctrlnum | (OCoLC)611623083 (DE-599)BVBBV026173728 |
| dewey-full | 658.802 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.802 |
| dewey-search | 658.802 |
| dewey-sort | 3658.802 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | [Nachdr.] |
| format | Book |
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| id | DE-604.BV026173728 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T14:59:22Z |
| institution | BVB |
| isbn | 0131821636 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-021758965 |
| oclc_num | 611623083 |
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| owner | DE-188 |
| owner_facet | DE-188 |
| physical | XIII, 505 S. graph. Darst. |
| publishDate | 1997 |
| publishDateSearch | 1997 |
| publishDateSort | 1997 |
| publisher | Prentice Hall |
| record_format | marc |
| spelling | Murray, John A. 1948- Verfasser (DE-588)135674697 aut Strategy and process in marketing John A. Murray and Aidan O'Driscoll [Nachdr.] London <<[u.a.]>> Prentice Hall 1997 XIII, 505 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 s 1\p DE-604 O'Driscoll, Aidan Sonstige oth 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Murray, John A. 1948- Strategy and process in marketing Marketingmanagement (DE-588)4168907-0 gnd |
| subject_GND | (DE-588)4168907-0 |
| title | Strategy and process in marketing |
| title_auth | Strategy and process in marketing |
| title_exact_search | Strategy and process in marketing |
| title_full | Strategy and process in marketing John A. Murray and Aidan O'Driscoll |
| title_fullStr | Strategy and process in marketing John A. Murray and Aidan O'Driscoll |
| title_full_unstemmed | Strategy and process in marketing John A. Murray and Aidan O'Driscoll |
| title_short | Strategy and process in marketing |
| title_sort | strategy and process in marketing |
| topic | Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Marketingmanagement |
| work_keys_str_mv | AT murrayjohna strategyandprocessinmarketing AT odriscollaidan strategyandprocessinmarketing |