Global marketing management:
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Englewood Cliffs, NJ
Prentice Hall
1995
|
| Schlagwörter: | |
| Umfang: | XIX, 828 S. |
| ISBN: | 0132971860 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV024990962 | ||
| 003 | DE-604 | ||
| 005 | 20141210 | ||
| 007 | t| | ||
| 008 | 100417s1995 xx |||| 00||| eng d | ||
| 020 | |a 0132971860 |9 0-13-297186-0 | ||
| 035 | |a (OCoLC)832439313 | ||
| 035 | |a (DE-599)BVBBV024990962 | ||
| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-11 | ||
| 082 | 0 | |a 658.848 | |
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 100 | 1 | |a Keegan, Warren J. |d 1936-2014 |e Verfasser |0 (DE-588)123495075 |4 aut | |
| 245 | 1 | 0 | |a Global marketing management |c Warren J. Keegan |
| 264 | 1 | |a Englewood Cliffs, NJ |b Prentice Hall |c 1995 | |
| 300 | |a XIX, 828 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 0 | 7 | |a Internationales Marketing |0 (DE-588)4125431-4 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Internationales Marketing |0 (DE-588)4125431-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-019656362 | |
Datensatz im Suchindex
| _version_ | 1818969389226000384 |
|---|---|
| any_adam_object | |
| author | Keegan, Warren J. 1936-2014 |
| author_GND | (DE-588)123495075 |
| author_facet | Keegan, Warren J. 1936-2014 |
| author_role | aut |
| author_sort | Keegan, Warren J. 1936-2014 |
| author_variant | w j k wj wjk |
| building | Verbundindex |
| bvnumber | BV024990962 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)832439313 (DE-599)BVBBV024990962 |
| dewey-full | 658.848 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.848 |
| dewey-search | 658.848 |
| dewey-sort | 3658.848 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>00961nam a2200313 c 4500</leader><controlfield tag="001">BV024990962</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20141210 </controlfield><controlfield tag="007">t|</controlfield><controlfield tag="008">100417s1995 xx |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0132971860</subfield><subfield code="9">0-13-297186-0</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)832439313</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV024990962</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakwb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-11</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.848</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Keegan, Warren J.</subfield><subfield code="d">1936-2014</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)123495075</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Global marketing management</subfield><subfield code="c">Warren J. Keegan</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Englewood Cliffs, NJ</subfield><subfield code="b">Prentice Hall</subfield><subfield code="c">1995</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XIX, 828 S.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Internationales Marketing</subfield><subfield code="0">(DE-588)4125431-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Internationales Marketing</subfield><subfield code="0">(DE-588)4125431-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="943" ind1="1" ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-019656362</subfield></datafield></record></collection> |
| id | DE-604.BV024990962 |
| illustrated | Not Illustrated |
| indexdate | 2024-12-20T14:19:48Z |
| institution | BVB |
| isbn | 0132971860 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-019656362 |
| oclc_num | 832439313 |
| open_access_boolean | |
| owner | DE-11 |
| owner_facet | DE-11 |
| physical | XIX, 828 S. |
| publishDate | 1995 |
| publishDateSearch | 1995 |
| publishDateSort | 1995 |
| publisher | Prentice Hall |
| record_format | marc |
| spelling | Keegan, Warren J. 1936-2014 Verfasser (DE-588)123495075 aut Global marketing management Warren J. Keegan Englewood Cliffs, NJ Prentice Hall 1995 XIX, 828 S. txt rdacontent n rdamedia nc rdacarrier Internationales Marketing (DE-588)4125431-4 gnd rswk-swf Internationales Marketing (DE-588)4125431-4 s DE-604 |
| spellingShingle | Keegan, Warren J. 1936-2014 Global marketing management Internationales Marketing (DE-588)4125431-4 gnd |
| subject_GND | (DE-588)4125431-4 |
| title | Global marketing management |
| title_auth | Global marketing management |
| title_exact_search | Global marketing management |
| title_full | Global marketing management Warren J. Keegan |
| title_fullStr | Global marketing management Warren J. Keegan |
| title_full_unstemmed | Global marketing management Warren J. Keegan |
| title_short | Global marketing management |
| title_sort | global marketing management |
| topic | Internationales Marketing (DE-588)4125431-4 gnd |
| topic_facet | Internationales Marketing |
| work_keys_str_mv | AT keeganwarrenj globalmarketingmanagement |