Marketing Strategy and plans: Systematic marketing management
Gespeichert in:
| Beteiligte Personen: | , |
|---|---|
| Format: | Buch |
| Sprache: | Nichtbestimmte Sprache |
| Veröffentlicht: |
Englewood Cliffs, NJ
Prentice-Hall
1979
|
| Umfang: | XV, 474 S. graph. Darst. |
| ISBN: | 0135582547 |
Internformat
MARC
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| 100 | 1 | |a Luck, David J. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Marketing Strategy and plans |b Systematic marketing management |c David J. Luck ; O. C. Ferrell |
| 264 | 1 | |a Englewood Cliffs, NJ |b Prentice-Hall |c 1979 | |
| 300 | |a XV, 474 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 700 | 1 | |a Ferrell, O. C. |e Verfasser |4 aut | |
| 940 | 1 | |q TUB-nve | |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-018091920 | |
Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Luck, David J. Ferrell, O. C. |
| author_facet | Luck, David J. Ferrell, O. C. |
| author_role | aut aut |
| author_sort | Luck, David J. |
| author_variant | d j l dj djl o c f oc ocf |
| building | Verbundindex |
| bvnumber | BV024680983 |
| ctrlnum | (OCoLC)729573189 (DE-599)BVBBV024680983 |
| format | Book |
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| id | DE-604.BV024680983 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T13:50:35Z |
| institution | BVB |
| isbn | 0135582547 |
| language | Undetermined |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-018091920 |
| oclc_num | 729573189 |
| open_access_boolean | |
| owner | DE-83 |
| owner_facet | DE-83 |
| physical | XV, 474 S. graph. Darst. |
| psigel | TUB-nve |
| publishDate | 1979 |
| publishDateSearch | 1979 |
| publishDateSort | 1979 |
| publisher | Prentice-Hall |
| record_format | marc |
| spelling | Luck, David J. Verfasser aut Marketing Strategy and plans Systematic marketing management David J. Luck ; O. C. Ferrell Englewood Cliffs, NJ Prentice-Hall 1979 XV, 474 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Ferrell, O. C. Verfasser aut |
| spellingShingle | Luck, David J. Ferrell, O. C. Marketing Strategy and plans Systematic marketing management |
| title | Marketing Strategy and plans Systematic marketing management |
| title_auth | Marketing Strategy and plans Systematic marketing management |
| title_exact_search | Marketing Strategy and plans Systematic marketing management |
| title_full | Marketing Strategy and plans Systematic marketing management David J. Luck ; O. C. Ferrell |
| title_fullStr | Marketing Strategy and plans Systematic marketing management David J. Luck ; O. C. Ferrell |
| title_full_unstemmed | Marketing Strategy and plans Systematic marketing management David J. Luck ; O. C. Ferrell |
| title_short | Marketing Strategy and plans |
| title_sort | marketing strategy and plans systematic marketing management |
| title_sub | Systematic marketing management |
| work_keys_str_mv | AT luckdavidj marketingstrategyandplanssystematicmarketingmanagement AT ferrelloc marketingstrategyandplanssystematicmarketingmanagement |