Product leadership: creating and launching superior new products
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Cambridge, Mass.
Perseus Books
1998
|
| Schlagwörter: | |
| Umfang: | XIV, 314 S. graph. Darst. |
| ISBN: | 0738201561 0738200107 |
Internformat
MARC
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| 100 | 1 | |a Cooper, Robert G. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Product leadership |b creating and launching superior new products |c Robert G. Cooper |
| 264 | 1 | |a Cambridge, Mass. |b Perseus Books |c 1998 | |
| 300 | |a XIV, 314 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
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Datensatz im Suchindex
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| author | Cooper, Robert G. |
| author_facet | Cooper, Robert G. |
| author_role | aut |
| author_sort | Cooper, Robert G. |
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| building | Verbundindex |
| bvnumber | BV024482237 |
| ctrlnum | (OCoLC)611736223 (DE-599)BVBBV024482237 |
| format | Book |
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| id | DE-604.BV024482237 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T13:56:24Z |
| institution | BVB |
| isbn | 0738201561 0738200107 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-018457890 |
| oclc_num | 611736223 |
| open_access_boolean | |
| owner | DE-83 |
| owner_facet | DE-83 |
| physical | XIV, 314 S. graph. Darst. |
| publishDate | 1998 |
| publishDateSearch | 1998 |
| publishDateSort | 1998 |
| publisher | Perseus Books |
| record_format | marc |
| spelling | Cooper, Robert G. Verfasser aut Product leadership creating and launching superior new products Robert G. Cooper Cambridge, Mass. Perseus Books 1998 XIV, 314 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marktführer (DE-588)4218573-7 gnd rswk-swf Produktmanagement (DE-588)4125960-9 gnd rswk-swf Neues Produkt (DE-588)4171552-4 gnd rswk-swf Produktentwicklung (DE-588)4139402-1 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Produkteinführung (DE-588)4239366-8 gnd rswk-swf Produktentwicklung (DE-588)4139402-1 s Produkteinführung (DE-588)4239366-8 s DE-188 Neues Produkt (DE-588)4171552-4 s Produktmanagement (DE-588)4125960-9 s Marktführer (DE-588)4218573-7 s Marketingstrategie (DE-588)4120697-6 s |
| spellingShingle | Cooper, Robert G. Product leadership creating and launching superior new products Marktführer (DE-588)4218573-7 gnd Produktmanagement (DE-588)4125960-9 gnd Neues Produkt (DE-588)4171552-4 gnd Produktentwicklung (DE-588)4139402-1 gnd Marketingstrategie (DE-588)4120697-6 gnd Produkteinführung (DE-588)4239366-8 gnd |
| subject_GND | (DE-588)4218573-7 (DE-588)4125960-9 (DE-588)4171552-4 (DE-588)4139402-1 (DE-588)4120697-6 (DE-588)4239366-8 |
| title | Product leadership creating and launching superior new products |
| title_auth | Product leadership creating and launching superior new products |
| title_exact_search | Product leadership creating and launching superior new products |
| title_full | Product leadership creating and launching superior new products Robert G. Cooper |
| title_fullStr | Product leadership creating and launching superior new products Robert G. Cooper |
| title_full_unstemmed | Product leadership creating and launching superior new products Robert G. Cooper |
| title_short | Product leadership |
| title_sort | product leadership creating and launching superior new products |
| title_sub | creating and launching superior new products |
| topic | Marktführer (DE-588)4218573-7 gnd Produktmanagement (DE-588)4125960-9 gnd Neues Produkt (DE-588)4171552-4 gnd Produktentwicklung (DE-588)4139402-1 gnd Marketingstrategie (DE-588)4120697-6 gnd Produkteinführung (DE-588)4239366-8 gnd |
| topic_facet | Marktführer Produktmanagement Neues Produkt Produktentwicklung Marketingstrategie Produkteinführung |
| work_keys_str_mv | AT cooperrobertg productleadershipcreatingandlaunchingsuperiornewproducts |