Towards a decision support system for hierarchically allocating marketing resources across and within product groups:
Gespeichert in:
| Beteiligte Personen: | , |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Fontainebleau
INSEAD
1985
|
| Schriftenreihe: | INSEAD / Working papers
85/03 |
| Umfang: | 47 S. graph. Darst. |
Internformat
MARC
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| 700 | 1 | |a Gijsbrechts, Els |e Verfasser |0 (DE-588)170055787 |4 aut | |
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Datensatz im Suchindex
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| author | Naert, Philippe Antoine Gijsbrechts, Els |
| author_GND | (DE-588)170041689 (DE-588)170055787 |
| author_facet | Naert, Philippe Antoine Gijsbrechts, Els |
| author_role | aut aut |
| author_sort | Naert, Philippe Antoine |
| author_variant | p a n pa pan e g eg |
| building | Verbundindex |
| bvnumber | BV024317873 |
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| format | Book |
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| id | DE-604.BV024317873 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T13:51:58Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-018219180 |
| oclc_num | 916267402 |
| open_access_boolean | |
| owner | DE-83 |
| owner_facet | DE-83 |
| physical | 47 S. graph. Darst. |
| publishDate | 1985 |
| publishDateSearch | 1985 |
| publishDateSort | 1985 |
| publisher | INSEAD |
| record_format | marc |
| series2 | INSEAD / Working papers |
| spelling | Naert, Philippe Antoine Verfasser (DE-588)170041689 aut Towards a decision support system for hierarchically allocating marketing resources across and within product groups by Philippe Naert and Els Gijsbrechts Fontainebleau INSEAD 1985 47 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier INSEAD / Working papers 85/03 Gijsbrechts, Els Verfasser (DE-588)170055787 aut Working papers INSEAD 85/03 (DE-604)BV004792899 85/03 |
| spellingShingle | Naert, Philippe Antoine Gijsbrechts, Els Towards a decision support system for hierarchically allocating marketing resources across and within product groups |
| title | Towards a decision support system for hierarchically allocating marketing resources across and within product groups |
| title_auth | Towards a decision support system for hierarchically allocating marketing resources across and within product groups |
| title_exact_search | Towards a decision support system for hierarchically allocating marketing resources across and within product groups |
| title_full | Towards a decision support system for hierarchically allocating marketing resources across and within product groups by Philippe Naert and Els Gijsbrechts |
| title_fullStr | Towards a decision support system for hierarchically allocating marketing resources across and within product groups by Philippe Naert and Els Gijsbrechts |
| title_full_unstemmed | Towards a decision support system for hierarchically allocating marketing resources across and within product groups by Philippe Naert and Els Gijsbrechts |
| title_short | Towards a decision support system for hierarchically allocating marketing resources across and within product groups |
| title_sort | towards a decision support system for hierarchically allocating marketing resources across and within product groups |
| volume_link | (DE-604)BV004792899 |
| work_keys_str_mv | AT naertphilippeantoine towardsadecisionsupportsystemforhierarchicallyallocatingmarketingresourcesacrossandwithinproductgroups AT gijsbrechtsels towardsadecisionsupportsystemforhierarchicallyallocatingmarketingresourcesacrossandwithinproductgroups |