Verfügbarkeit: International marketing | Technische Universität München

International marketing: strategy and management

Gespeichert in:

Bibliographische Detailangaben
Beteiligte Personen:	Gilligan, Colin (VerfasserIn), Hird, Martin (VerfasserIn)
Format:	Buch
Sprache:	Englisch
Veröffentlicht:	London Routledge 1993
Ausgabe:	Reprint.
Schlagwörter:	Internationales Marketing Welthandel Exportmarketing Marketing Fallstudiensammlung
Umfang:	310 S. graph. Darst.
ISBN:	0415046092

Internformat

MARC


LEADER	00000nam a2200000zc 4500
001	BV023501908
003	DE-604
005	20040813000000.0
007	t\|
008	950928s1993 xxkd\|\|\| \|\|\|\| 00\|\|\| eng d
020			\|a 0415046092 \|9 0-415-04609-2
035			\|a (OCoLC)915790934
035			\|a (DE-599)BVBBV023501908
040			\|a DE-604 \|b ger
041	0		\|a eng
044			\|a xxk \|c XA-GB
049			\|a DE-521
084			\|a QP 680 \|0 (DE-625)141923: \|2 rvk
100	1		\|a Gilligan, Colin \|e Verfasser \|4 aut
245	1	0	\|a International marketing \|b strategy and management \|c Colin Gilligan and Martin Hird
250			\|a Reprint.
264		1	\|a London \|b Routledge \|c 1993
300			\|a 310 S. \|b graph. Darst.
336			\|b txt \|2 rdacontent
337			\|b n \|2 rdamedia
338			\|b nc \|2 rdacarrier
650	0	7	\|a Internationales Marketing \|0 (DE-588)4125431-4 \|2 gnd \|9 rswk-swf
650	0	7	\|a Welthandel \|0 (DE-588)4065365-1 \|2 gnd \|9 rswk-swf
650	0	7	\|a Exportmarketing \|0 (DE-588)4153393-8 \|2 gnd \|9 rswk-swf
650	0	7	\|a Marketing \|0 (DE-588)4037589-4 \|2 gnd \|9 rswk-swf
655		7	\|8 1\p \|0 (DE-588)4522595-3 \|a Fallstudiensammlung \|2 gnd-content
689	0	0	\|a Exportmarketing \|0 (DE-588)4153393-8 \|D s
689	0		\|5 DE-604
689	1	0	\|a Internationales Marketing \|0 (DE-588)4125431-4 \|D s
689	1		\|5 DE-604
689	2	0	\|a Marketing \|0 (DE-588)4037589-4 \|D s
689	2	1	\|a Welthandel \|0 (DE-588)4065365-1 \|D s
689	2		\|8 2\p \|5 DE-604
700	1		\|a Hird, Martin \|e Verfasser \|4 aut
883	1		\|8 1\p \|a cgwrk \|d 20201028 \|q DE-101 \|u https://d-nb.info/provenance/plan#cgwrk
883	1		\|8 2\p \|a cgwrk \|d 20201028 \|q DE-101 \|u https://d-nb.info/provenance/plan#cgwrk
943	1		\|a oai:aleph.bib-bvb.de:BVB01-016829304

Datensatz im Suchindex

_version_	1818965716178567168
any_adam_object
author	Gilligan, Colin Hird, Martin
author_facet	Gilligan, Colin Hird, Martin
author_role	aut aut
author_sort	Gilligan, Colin
author_variant	c g cg m h mh
building	Verbundindex
bvnumber	BV023501908
classification_rvk	QP 680
ctrlnum	(OCoLC)915790934 (DE-599)BVBBV023501908
discipline	Wirtschaftswissenschaften
edition	Reprint.
format	Book
fullrecord	<?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01657nam a2200469zc 4500</leader><controlfield tag="001">BV023501908</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20040813000000.0</controlfield><controlfield tag="007">t\|</controlfield><controlfield tag="008">950928s1993 xxkd\|\|\| \|\|\|\| 00\|\|\| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0415046092</subfield><subfield code="9">0-415-04609-2</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)915790934</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV023501908</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">xxk</subfield><subfield code="c">XA-GB</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-521</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 680</subfield><subfield code="0">(DE-625)141923:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Gilligan, Colin</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">International marketing</subfield><subfield code="b">strategy and management</subfield><subfield code="c">Colin Gilligan and Martin Hird</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">Reprint.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">London</subfield><subfield code="b">Routledge</subfield><subfield code="c">1993</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">310 S.</subfield><subfield code="b">graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Internationales Marketing</subfield><subfield code="0">(DE-588)4125431-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Welthandel</subfield><subfield code="0">(DE-588)4065365-1</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Exportmarketing</subfield><subfield code="0">(DE-588)4153393-8</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="8">1\p</subfield><subfield code="0">(DE-588)4522595-3</subfield><subfield code="a">Fallstudiensammlung</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Exportmarketing</subfield><subfield code="0">(DE-588)4153393-8</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Internationales Marketing</subfield><subfield code="0">(DE-588)4125431-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="2" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="2" ind2="1"><subfield code="a">Welthandel</subfield><subfield code="0">(DE-588)4065365-1</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="2" ind2=" "><subfield code="8">2\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Hird, Martin</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">2\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="943" ind1="1" ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-016829304</subfield></datafield></record></collection>
genre	1\p (DE-588)4522595-3 Fallstudiensammlung gnd-content
genre_facet	Fallstudiensammlung
id	DE-604.BV023501908
illustrated	Illustrated
indexdate	2024-12-20T13:21:25Z
institution	BVB
isbn	0415046092
language	English
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-016829304
oclc_num	915790934
open_access_boolean
owner	DE-521
owner_facet	DE-521
physical	310 S. graph. Darst.
publishDate	1993
publishDateSearch	1993
publishDateSort	1993
publisher	Routledge
record_format	marc
spelling	Gilligan, Colin Verfasser aut International marketing strategy and management Colin Gilligan and Martin Hird Reprint. London Routledge 1993 310 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Internationales Marketing (DE-588)4125431-4 gnd rswk-swf Welthandel (DE-588)4065365-1 gnd rswk-swf Exportmarketing (DE-588)4153393-8 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf 1\p (DE-588)4522595-3 Fallstudiensammlung gnd-content Exportmarketing (DE-588)4153393-8 s DE-604 Internationales Marketing (DE-588)4125431-4 s Marketing (DE-588)4037589-4 s Welthandel (DE-588)4065365-1 s 2\p DE-604 Hird, Martin Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Gilligan, Colin Hird, Martin International marketing strategy and management Internationales Marketing (DE-588)4125431-4 gnd Welthandel (DE-588)4065365-1 gnd Exportmarketing (DE-588)4153393-8 gnd Marketing (DE-588)4037589-4 gnd
subject_GND	(DE-588)4125431-4 (DE-588)4065365-1 (DE-588)4153393-8 (DE-588)4037589-4 (DE-588)4522595-3
title	International marketing strategy and management
title_auth	International marketing strategy and management
title_exact_search	International marketing strategy and management
title_full	International marketing strategy and management Colin Gilligan and Martin Hird
title_fullStr	International marketing strategy and management Colin Gilligan and Martin Hird
title_full_unstemmed	International marketing strategy and management Colin Gilligan and Martin Hird
title_short	International marketing
title_sort	international marketing strategy and management
title_sub	strategy and management
topic	Internationales Marketing (DE-588)4125431-4 gnd Welthandel (DE-588)4065365-1 gnd Exportmarketing (DE-588)4153393-8 gnd Marketing (DE-588)4037589-4 gnd
topic_facet	Internationales Marketing Welthandel Exportmarketing Marketing Fallstudiensammlung
work_keys_str_mv	AT gilligancolin internationalmarketingstrategyandmanagement AT hirdmartin internationalmarketingstrategyandmanagement

Verfügbarkeit

MARC

Datensatz im Suchindex

‌