Verfügbarkeit: Crossmedia-Management | Technische Universität München

Crossmedia-Management:

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Bibliographische Detailangaben
Beteilige Person:	Schneider, Martin 1977- (VerfasserIn)
Format:	Hochschulschrift/Dissertation Buch
Sprache:	Deutsch
Veröffentlicht:	Wiesbaden Dt. Univ.-Verl. 2007
Schlagwörter:	Marketingstrategie Kommunikationspolitik Medienwirtschaft Media-Mix Hochschulschrift
Umfang:	163 S. graph. Darst. 210 mm x 148 mm
ISBN:	9783835009226 3835009222

Internformat

MARC


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245	1	0	\|a Crossmedia-Management \|c Martin Schneider
264		1	\|a Wiesbaden \|b Dt. Univ.-Verl. \|c 2007
300			\|a 163 S. \|b graph. Darst. \|c 210 mm x 148 mm
336			\|b txt \|2 rdacontent
337			\|b n \|2 rdamedia
338			\|b nc \|2 rdacarrier
502			\|a Zugl.: Köln, Univ., Diss., 2007
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689	0	0	\|a Media-Mix \|0 (DE-588)4602331-8 \|D s
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689	0	2	\|a Kommunikationspolitik \|0 (DE-588)4232471-3 \|D s
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689	0		\|5 DE-604
942	1	1	\|e 22/bsb
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Datensatz im Suchindex

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author_GND	(DE-588)173972713
author_facet	Schneider, Martin 1977-
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building	Verbundindex
bvnumber	BV023092760
classification_rvk	AP 37860 QR 730
ctrlnum	(OCoLC)199285892 (DE-599)DNB985518669
dewey-full	658.802
dewey-hundreds	600 - Technology (Applied sciences)
dewey-ones	658 - General management
dewey-raw	658.802
dewey-search	658.802
dewey-sort	3658.802
dewey-tens	650 - Management and auxiliary services
discipline	Allgemeines Wirtschaftswissenschaften
format	Thesis Book
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genre_facet	Hochschulschrift
id	DE-604.BV023092760
illustrated	Illustrated
indexdate	2024-12-20T13:08:28Z
institution	BVB
isbn	9783835009226 3835009222
language	German
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-016295604
oclc_num	199285892
open_access_boolean
owner	DE-M472 DE-12 DE-1051 DE-2070s DE-Po75
owner_facet	DE-M472 DE-12 DE-1051 DE-2070s DE-Po75
physical	163 S. graph. Darst. 210 mm x 148 mm
publishDate	2007
publishDateSearch	2007
publishDateSort	2007
publisher	Dt. Univ.-Verl.
record_format	marc
spelling	Schneider, Martin 1977- Verfasser (DE-588)173972713 aut Crossmedia-Management Martin Schneider Wiesbaden Dt. Univ.-Verl. 2007 163 S. graph. Darst. 210 mm x 148 mm txt rdacontent n rdamedia nc rdacarrier Zugl.: Köln, Univ., Diss., 2007 Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Kommunikationspolitik (DE-588)4232471-3 gnd rswk-swf Medienwirtschaft (DE-588)4129410-5 gnd rswk-swf Media-Mix (DE-588)4602331-8 gnd rswk-swf (DE-588)4113937-9 Hochschulschrift gnd-content Media-Mix (DE-588)4602331-8 s Marketingstrategie (DE-588)4120697-6 s Kommunikationspolitik (DE-588)4232471-3 s Medienwirtschaft (DE-588)4129410-5 s DE-604
spellingShingle	Schneider, Martin 1977- Crossmedia-Management Marketingstrategie (DE-588)4120697-6 gnd Kommunikationspolitik (DE-588)4232471-3 gnd Medienwirtschaft (DE-588)4129410-5 gnd Media-Mix (DE-588)4602331-8 gnd
subject_GND	(DE-588)4120697-6 (DE-588)4232471-3 (DE-588)4129410-5 (DE-588)4602331-8 (DE-588)4113937-9
title	Crossmedia-Management
title_auth	Crossmedia-Management
title_exact_search	Crossmedia-Management
title_full	Crossmedia-Management Martin Schneider
title_fullStr	Crossmedia-Management Martin Schneider
title_full_unstemmed	Crossmedia-Management Martin Schneider
title_short	Crossmedia-Management
title_sort	crossmedia management
topic	Marketingstrategie (DE-588)4120697-6 gnd Kommunikationspolitik (DE-588)4232471-3 gnd Medienwirtschaft (DE-588)4129410-5 gnd Media-Mix (DE-588)4602331-8 gnd
topic_facet	Marketingstrategie Kommunikationspolitik Medienwirtschaft Media-Mix Hochschulschrift
work_keys_str_mv	AT schneidermartin crossmediamanagement

Verfügbarkeit

MARC

Datensatz im Suchindex

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