Reputation management: the key to successful public relations and corporate communication
Gespeichert in:
| Beteiligte Personen: | , |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
New York [u.a.]
Routledge
2007
|
| Schlagwörter: | |
| Umfang: | XXIV, 432 S. Ill. |
| ISBN: | 0415974712 9780415974714 0415974704 9780415974707 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV022190930 | ||
| 003 | DE-604 | ||
| 005 | 20090429 | ||
| 007 | t| | ||
| 008 | 061212s2007 xx a||| |||| 00||| eng d | ||
| 020 | |a 0415974712 |9 0-415-97471-2 | ||
| 020 | |a 9780415974714 |9 978-0-415-97471-4 | ||
| 020 | |a 0415974704 |9 0-415-97470-4 | ||
| 020 | |a 9780415974707 |9 978-0-415-97470-7 | ||
| 035 | |a (OCoLC)76811935 | ||
| 035 | |a (DE-599)BVBBV022190930 | ||
| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-1049 |a DE-12 |a DE-91 |a DE-188 | ||
| 050 | 0 | |a HD59 | |
| 082 | 0 | |a 659.2 |2 22 | |
| 082 | 0 | |a 658.45 | |
| 084 | |a AP 17420 |0 (DE-625)7008: |2 rvk | ||
| 084 | |a QP 637 |0 (DE-625)141921: |2 rvk | ||
| 084 | |a WIR 840f |2 stub | ||
| 084 | |a WIR 810f |2 stub | ||
| 100 | 1 | |a Doorley, John |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Reputation management |b the key to successful public relations and corporate communication |c John Doorley and Helio Fred Garcia |
| 264 | 1 | |a New York [u.a.] |b Routledge |c 2007 | |
| 300 | |a XXIV, 432 S. |b Ill. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 7 | |a Corporate identity |2 gtt | |
| 650 | 7 | |a Public relations |2 gtt | |
| 650 | 7 | |a Reputatie |2 gtt | |
| 650 | 4 | |a Communication in organizations | |
| 650 | 0 | 7 | |a Kommunikation |0 (DE-588)4031883-7 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Öffentlichkeitsarbeit |0 (DE-588)4043188-5 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Prestige |0 (DE-588)4076334-1 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Strategisches Management |0 (DE-588)4124261-0 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Management |0 (DE-588)4037278-9 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Unternehmen |0 (DE-588)4061963-1 |2 gnd |9 rswk-swf |
| 655 | 7 | |8 1\p |0 (DE-588)4123623-3 |a Lehrbuch |2 gnd-content | |
| 689 | 0 | 0 | |a Unternehmen |0 (DE-588)4061963-1 |D s |
| 689 | 0 | 1 | |a Prestige |0 (DE-588)4076334-1 |D s |
| 689 | 0 | 2 | |a Strategisches Management |0 (DE-588)4124261-0 |D s |
| 689 | 0 | |5 DE-604 | |
| 689 | 1 | 0 | |a Unternehmen |0 (DE-588)4061963-1 |D s |
| 689 | 1 | 1 | |a Management |0 (DE-588)4037278-9 |D s |
| 689 | 1 | 2 | |a Prestige |0 (DE-588)4076334-1 |D s |
| 689 | 1 | |5 DE-188 | |
| 689 | 2 | 0 | |a Unternehmen |0 (DE-588)4061963-1 |D s |
| 689 | 2 | 1 | |a Kommunikation |0 (DE-588)4031883-7 |D s |
| 689 | 2 | 2 | |a Öffentlichkeitsarbeit |0 (DE-588)4043188-5 |D s |
| 689 | 2 | |5 DE-188 | |
| 700 | 1 | |a Garcia, Helio Fred |e Verfasser |4 aut | |
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-015402498 | |
Datensatz im Suchindex
| DE-BY-TUM_call_number | 2502 WIR 810 2009 A 2823 |
|---|---|
| DE-BY-TUM_katkey | 1680610 |
| DE-BY-TUM_location | 25 |
| DE-BY-TUM_media_number | 040090446492 |
| _version_ | 1821933623332306944 |
| any_adam_object | |
| author | Doorley, John Garcia, Helio Fred |
| author_facet | Doorley, John Garcia, Helio Fred |
| author_role | aut aut |
| author_sort | Doorley, John |
| author_variant | j d jd h f g hf hfg |
| building | Verbundindex |
| bvnumber | BV022190930 |
| callnumber-first | H - Social Science |
| callnumber-label | HD59 |
| callnumber-raw | HD59 |
| callnumber-search | HD59 |
| callnumber-sort | HD 259 |
| callnumber-subject | HD - Industries, Land Use, Labor |
| classification_rvk | AP 17420 QP 637 |
| classification_tum | WIR 840f WIR 810f |
| ctrlnum | (OCoLC)76811935 (DE-599)BVBBV022190930 |
| dewey-full | 659.2 658.45 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations 658 - General management |
| dewey-raw | 659.2 658.45 |
| dewey-search | 659.2 658.45 |
| dewey-sort | 3659.2 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Allgemeines Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>02445nam a2200673 c 4500</leader><controlfield tag="001">BV022190930</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20090429 </controlfield><controlfield tag="007">t|</controlfield><controlfield tag="008">061212s2007 xx a||| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0415974712</subfield><subfield code="9">0-415-97471-2</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9780415974714</subfield><subfield code="9">978-0-415-97471-4</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0415974704</subfield><subfield code="9">0-415-97470-4</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9780415974707</subfield><subfield code="9">978-0-415-97470-7</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)76811935</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV022190930</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakwb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-1049</subfield><subfield code="a">DE-12</subfield><subfield code="a">DE-91</subfield><subfield code="a">DE-188</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HD59</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">659.2</subfield><subfield code="2">22</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.45</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">AP 17420</subfield><subfield code="0">(DE-625)7008:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 637</subfield><subfield code="0">(DE-625)141921:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">WIR 840f</subfield><subfield code="2">stub</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">WIR 810f</subfield><subfield code="2">stub</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Doorley, John</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Reputation management</subfield><subfield code="b">the key to successful public relations and corporate communication</subfield><subfield code="c">John Doorley and Helio Fred Garcia</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">New York [u.a.]</subfield><subfield code="b">Routledge</subfield><subfield code="c">2007</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XXIV, 432 S.</subfield><subfield code="b">Ill.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Corporate identity</subfield><subfield code="2">gtt</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Public relations</subfield><subfield code="2">gtt</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Reputatie</subfield><subfield code="2">gtt</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Communication in organizations</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Kommunikation</subfield><subfield code="0">(DE-588)4031883-7</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Öffentlichkeitsarbeit</subfield><subfield code="0">(DE-588)4043188-5</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Prestige</subfield><subfield code="0">(DE-588)4076334-1</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Strategisches Management</subfield><subfield code="0">(DE-588)4124261-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Management</subfield><subfield code="0">(DE-588)4037278-9</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Unternehmen</subfield><subfield code="0">(DE-588)4061963-1</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="8">1\p</subfield><subfield code="0">(DE-588)4123623-3</subfield><subfield code="a">Lehrbuch</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Unternehmen</subfield><subfield code="0">(DE-588)4061963-1</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Prestige</subfield><subfield code="0">(DE-588)4076334-1</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="2"><subfield code="a">Strategisches Management</subfield><subfield code="0">(DE-588)4124261-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Unternehmen</subfield><subfield code="0">(DE-588)4061963-1</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2="1"><subfield code="a">Management</subfield><subfield code="0">(DE-588)4037278-9</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2="2"><subfield code="a">Prestige</subfield><subfield code="0">(DE-588)4076334-1</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="5">DE-188</subfield></datafield><datafield tag="689" ind1="2" ind2="0"><subfield code="a">Unternehmen</subfield><subfield code="0">(DE-588)4061963-1</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="2" ind2="1"><subfield code="a">Kommunikation</subfield><subfield code="0">(DE-588)4031883-7</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="2" ind2="2"><subfield code="a">Öffentlichkeitsarbeit</subfield><subfield code="0">(DE-588)4043188-5</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="2" ind2=" "><subfield code="5">DE-188</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Garcia, Helio Fred</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="943" ind1="1" ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-015402498</subfield></datafield></record></collection> |
| genre | 1\p (DE-588)4123623-3 Lehrbuch gnd-content |
| genre_facet | Lehrbuch |
| id | DE-604.BV022190930 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T12:49:43Z |
| institution | BVB |
| isbn | 0415974712 9780415974714 0415974704 9780415974707 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015402498 |
| oclc_num | 76811935 |
| open_access_boolean | |
| owner | DE-1049 DE-12 DE-91 DE-BY-TUM DE-188 |
| owner_facet | DE-1049 DE-12 DE-91 DE-BY-TUM DE-188 |
| physical | XXIV, 432 S. Ill. |
| publishDate | 2007 |
| publishDateSearch | 2007 |
| publishDateSort | 2007 |
| publisher | Routledge |
| record_format | marc |
| spellingShingle | Doorley, John Garcia, Helio Fred Reputation management the key to successful public relations and corporate communication Corporate identity gtt Public relations gtt Reputatie gtt Communication in organizations Kommunikation (DE-588)4031883-7 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Prestige (DE-588)4076334-1 gnd Strategisches Management (DE-588)4124261-0 gnd Management (DE-588)4037278-9 gnd Unternehmen (DE-588)4061963-1 gnd |
| subject_GND | (DE-588)4031883-7 (DE-588)4043188-5 (DE-588)4076334-1 (DE-588)4124261-0 (DE-588)4037278-9 (DE-588)4061963-1 (DE-588)4123623-3 |
| title | Reputation management the key to successful public relations and corporate communication |
| title_auth | Reputation management the key to successful public relations and corporate communication |
| title_exact_search | Reputation management the key to successful public relations and corporate communication |
| title_full | Reputation management the key to successful public relations and corporate communication John Doorley and Helio Fred Garcia |
| title_fullStr | Reputation management the key to successful public relations and corporate communication John Doorley and Helio Fred Garcia |
| title_full_unstemmed | Reputation management the key to successful public relations and corporate communication John Doorley and Helio Fred Garcia |
| title_short | Reputation management |
| title_sort | reputation management the key to successful public relations and corporate communication |
| title_sub | the key to successful public relations and corporate communication |
| topic | Corporate identity gtt Public relations gtt Reputatie gtt Communication in organizations Kommunikation (DE-588)4031883-7 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Prestige (DE-588)4076334-1 gnd Strategisches Management (DE-588)4124261-0 gnd Management (DE-588)4037278-9 gnd Unternehmen (DE-588)4061963-1 gnd |
| topic_facet | Corporate identity Public relations Reputatie Communication in organizations Kommunikation Öffentlichkeitsarbeit Prestige Strategisches Management Management Unternehmen Lehrbuch |
| work_keys_str_mv | AT doorleyjohn reputationmanagementthekeytosuccessfulpublicrelationsandcorporatecommunication AT garciaheliofred reputationmanagementthekeytosuccessfulpublicrelationsandcorporatecommunication |
Paper/Kapitel scannen lassen
Teilbibliothek Sport- und Gesundheitswissenschaften
| Signatur: |
2502 WIR 810 2009 A 2823
Lageplan |
|---|---|
| Exemplar 1 | Ausleihbar Am Standort |