The marketing communications process:
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
New York [u.a.]
McGraw Hill
1976
|
| Schlagwörter: | |
| Umfang: | 324 S. |
| ISBN: | 0070163022 |
Internformat
MARC
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| 650 | 7 | |a Publicité |2 ram | |
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Datensatz im Suchindex
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| author | DeLozier, M. Wayne |
| author_facet | DeLozier, M. Wayne |
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| callnumber-label | HF5415 |
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| callnumber-search | HF5415.123 |
| callnumber-sort | HF 45415.123 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)1529500 (DE-599)BVBBV021975646 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV021975646 |
| illustrated | Not Illustrated |
| indexdate | 2024-12-20T12:46:08Z |
| institution | BVB |
| isbn | 0070163022 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015190791 |
| oclc_num | 1529500 |
| open_access_boolean | |
| owner | DE-706 DE-188 |
| owner_facet | DE-706 DE-188 |
| physical | 324 S. |
| publishDate | 1976 |
| publishDateSearch | 1976 |
| publishDateSort | 1976 |
| publisher | McGraw Hill |
| record_format | marc |
| spelling | DeLozier, M. Wayne Verfasser aut The marketing communications process M. Wayne DeLozier New York [u.a.] McGraw Hill 1976 324 S. txt rdacontent n rdamedia nc rdacarrier Communicatie gtt Communication en marketing Communication en marketing ram Marketing gtt Publicité ram Kommunikation Advertising Communication in marketing Marketing (DE-588)4037589-4 gnd rswk-swf Absatz (DE-588)4000201-9 gnd rswk-swf Kommunikation (DE-588)4031883-7 gnd rswk-swf Absatz (DE-588)4000201-9 s DE-604 Marketing (DE-588)4037589-4 s Kommunikation (DE-588)4031883-7 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | DeLozier, M. Wayne The marketing communications process Communicatie gtt Communication en marketing Communication en marketing ram Marketing gtt Publicité ram Kommunikation Advertising Communication in marketing Marketing (DE-588)4037589-4 gnd Absatz (DE-588)4000201-9 gnd Kommunikation (DE-588)4031883-7 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4000201-9 (DE-588)4031883-7 |
| title | The marketing communications process |
| title_auth | The marketing communications process |
| title_exact_search | The marketing communications process |
| title_full | The marketing communications process M. Wayne DeLozier |
| title_fullStr | The marketing communications process M. Wayne DeLozier |
| title_full_unstemmed | The marketing communications process M. Wayne DeLozier |
| title_short | The marketing communications process |
| title_sort | the marketing communications process |
| topic | Communicatie gtt Communication en marketing Communication en marketing ram Marketing gtt Publicité ram Kommunikation Advertising Communication in marketing Marketing (DE-588)4037589-4 gnd Absatz (DE-588)4000201-9 gnd Kommunikation (DE-588)4031883-7 gnd |
| topic_facet | Communicatie Communication en marketing Marketing Publicité Kommunikation Advertising Communication in marketing Absatz |
| work_keys_str_mv | AT deloziermwayne themarketingcommunicationsprocess |