Marketing: the core
Gespeichert in:
| Beteiligte Personen: | , , |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Boston, Mass. [u.a.]
McGraw-Hill/Irwin
2007
|
| Ausgabe: | 2nd ed. |
| Schlagwörter: | |
| Beschreibung: | Includes bibliographical references (p. CN-CN16) and indexes |
| Umfang: | Getr. Zählung ill. (chiefly col.), col. map 28 cm |
| ISBN: | 9780072999891 9780073215747 0073215740 0072999896 |
Internformat
MARC
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| 010 | |a 2005055463 | ||
| 020 | |a 9780072999891 |9 978-0-07-299989-1 | ||
| 020 | |a 9780073215747 |9 978-0-07-321574-7 | ||
| 020 | |a 0073215740 |9 0-07-321574-0 | ||
| 020 | |a 0072999896 |c alk. paper |9 0-07-299989-6 | ||
| 035 | |a (OCoLC)62161345 | ||
| 035 | |a (DE-599)BVBBV021641159 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 044 | |a xxu |c US | ||
| 049 | |a DE-703 | ||
| 050 | 0 | |a HF5415 | |
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| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 100 | 1 | |a Kerin, Roger A. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Marketing |b the core |c Roger A. Kerin, Steven W. Hartley, William Rudelius |
| 250 | |a 2nd ed. | ||
| 264 | 1 | |a Boston, Mass. [u.a.] |b McGraw-Hill/Irwin |c 2007 | |
| 300 | |a Getr. Zählung |b ill. (chiefly col.), col. map |c 28 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes bibliographical references (p. CN-CN16) and indexes | ||
| 650 | 4 | |a Marketing | |
| 700 | 1 | |a Hartley, Steven W. |e Verfasser |4 aut | |
| 700 | 1 | |a Rudelius, William |e Verfasser |4 aut | |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-014855938 | |
Datensatz im Suchindex
| _version_ | 1818963006926618624 |
|---|---|
| any_adam_object | |
| author | Kerin, Roger A. Hartley, Steven W. Rudelius, William |
| author_facet | Kerin, Roger A. Hartley, Steven W. Rudelius, William |
| author_role | aut aut aut |
| author_sort | Kerin, Roger A. |
| author_variant | r a k ra rak s w h sw swh w r wr |
| building | Verbundindex |
| bvnumber | BV021641159 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415 |
| callnumber-search | HF5415 |
| callnumber-sort | HF 45415 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)62161345 (DE-599)BVBBV021641159 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 2nd ed. |
| format | Book |
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| id | DE-604.BV021641159 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T12:38:22Z |
| institution | BVB |
| isbn | 9780072999891 9780073215747 0073215740 0072999896 |
| language | English |
| lccn | 2005055463 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-014855938 |
| oclc_num | 62161345 |
| open_access_boolean | |
| owner | DE-703 |
| owner_facet | DE-703 |
| physical | Getr. Zählung ill. (chiefly col.), col. map 28 cm |
| publishDate | 2007 |
| publishDateSearch | 2007 |
| publishDateSort | 2007 |
| publisher | McGraw-Hill/Irwin |
| record_format | marc |
| spelling | Kerin, Roger A. Verfasser aut Marketing the core Roger A. Kerin, Steven W. Hartley, William Rudelius 2nd ed. Boston, Mass. [u.a.] McGraw-Hill/Irwin 2007 Getr. Zählung ill. (chiefly col.), col. map 28 cm txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references (p. CN-CN16) and indexes Marketing Hartley, Steven W. Verfasser aut Rudelius, William Verfasser aut |
| spellingShingle | Kerin, Roger A. Hartley, Steven W. Rudelius, William Marketing the core Marketing |
| title | Marketing the core |
| title_auth | Marketing the core |
| title_exact_search | Marketing the core |
| title_full | Marketing the core Roger A. Kerin, Steven W. Hartley, William Rudelius |
| title_fullStr | Marketing the core Roger A. Kerin, Steven W. Hartley, William Rudelius |
| title_full_unstemmed | Marketing the core Roger A. Kerin, Steven W. Hartley, William Rudelius |
| title_short | Marketing |
| title_sort | marketing the core |
| title_sub | the core |
| topic | Marketing |
| topic_facet | Marketing |
| work_keys_str_mv | AT kerinrogera marketingthecore AT hartleystevenw marketingthecore AT rudeliuswilliam marketingthecore |