The 86 percent solution:
Gespeichert in:
| Beteiligte Personen: | , , |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Upper Saddle River, NJ
Wharton School Publ.
2006
|
| Ausgabe: | 1. print. |
| Schlagwörter: | |
| Umfang: | XXVII, 224 S. Ill. |
| ISBN: | 0131489070 |
Internformat
MARC
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| 100 | 1 | |a Mahajan, Vijay |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a The 86 percent solution |c Vijay Mahajan and Kamini Banga with Robert Gunther |
| 246 | 1 | 3 | |a The eightysix percent solution |
| 250 | |a 1. print. | ||
| 264 | 1 | |a Upper Saddle River, NJ |b Wharton School Publ. |c 2006 | |
| 300 | |a XXVII, 224 S. |b Ill. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 0 | 7 | |a Produktpositionierung |0 (DE-588)4224734-2 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Markenpolitik |0 (DE-588)4144679-3 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Markenpolitik |0 (DE-588)4144679-3 |D s |
| 689 | 0 | |5 DE-604 | |
| 689 | 1 | 0 | |a Produktpositionierung |0 (DE-588)4224734-2 |D s |
| 689 | 1 | |C b |5 DE-604 | |
| 700 | 1 | |a Banga, Kamini |e Verfasser |4 aut | |
| 700 | 1 | |a Gunther, Robert E. |d 1960- |e Verfasser |0 (DE-588)124935826 |4 aut | |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-014172004 | |
Datensatz im Suchindex
| DE-BY-TUM_call_number | 1002 WIR 837f 2005 A 10440 |
|---|---|
| DE-BY-TUM_katkey | 1527665 |
| DE-BY-TUM_location | 10 |
| DE-BY-TUM_media_number | 040050436781 |
| _version_ | 1821932748294586370 |
| any_adam_object | |
| author | Mahajan, Vijay Banga, Kamini Gunther, Robert E. 1960- |
| author_GND | (DE-588)124935826 |
| author_facet | Mahajan, Vijay Banga, Kamini Gunther, Robert E. 1960- |
| author_role | aut aut aut |
| author_sort | Mahajan, Vijay |
| author_variant | v m vm k b kb r e g re reg |
| building | Verbundindex |
| bvnumber | BV020850285 |
| classification_rvk | QP 624 |
| classification_tum | WIR 837f |
| ctrlnum | (OCoLC)633587946 (DE-599)BVBBV020850285 |
| discipline | Wirtschaftswissenschaften |
| edition | 1. print. |
| format | Book |
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| id | DE-604.BV020850285 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T12:24:27Z |
| institution | BVB |
| isbn | 0131489070 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-014172004 |
| oclc_num | 633587946 |
| open_access_boolean | |
| owner | DE-M49 DE-BY-TUM |
| owner_facet | DE-M49 DE-BY-TUM |
| physical | XXVII, 224 S. Ill. |
| publishDate | 2006 |
| publishDateSearch | 2006 |
| publishDateSort | 2006 |
| publisher | Wharton School Publ. |
| record_format | marc |
| spellingShingle | Mahajan, Vijay Banga, Kamini Gunther, Robert E. 1960- The 86 percent solution Produktpositionierung (DE-588)4224734-2 gnd Markenpolitik (DE-588)4144679-3 gnd |
| subject_GND | (DE-588)4224734-2 (DE-588)4144679-3 |
| title | The 86 percent solution |
| title_alt | The eightysix percent solution |
| title_auth | The 86 percent solution |
| title_exact_search | The 86 percent solution |
| title_full | The 86 percent solution Vijay Mahajan and Kamini Banga with Robert Gunther |
| title_fullStr | The 86 percent solution Vijay Mahajan and Kamini Banga with Robert Gunther |
| title_full_unstemmed | The 86 percent solution Vijay Mahajan and Kamini Banga with Robert Gunther |
| title_short | The 86 percent solution |
| title_sort | the 86 percent solution |
| topic | Produktpositionierung (DE-588)4224734-2 gnd Markenpolitik (DE-588)4144679-3 gnd |
| topic_facet | Produktpositionierung Markenpolitik |
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Paper/Kapitel scannen lassen
Teilbibliothek Weihenstephan
| Signatur: |
1002 WIR 837f 2005 A 10440 Lageplan |
|---|---|
| Exemplar 1 | Ausleihbar Am Standort |