Marketing: real people, real choices
Gespeichert in:
Beteiligte Personen: | , , |
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Format: | Buch |
Sprache: | Englisch |
Veröffentlicht: |
Upper Saddle River, NJ
Pearson Prentice Hall
2006
|
Ausgabe: | 4. ed. |
Schlagwörter: | |
Links: | http://www.loc.gov/catdir/toc/ecip052/2004025605.html |
Umfang: | XXXII, 592 S. Ill., graph. Darst. |
ISBN: | 0131449680 |
Internformat
MARC
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003 | DE-604 | ||
005 | 20161110 | ||
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035 | |a (DE-599)BVBBV019849525 | ||
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041 | 0 | |a eng | |
044 | |a xxu |c XD-US | ||
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100 | 1 | |a Solomon, Michael R. |d 1956- |e Verfasser |0 (DE-588)129227684 |4 aut | |
245 | 1 | 0 | |a Marketing |b real people, real choices |c Michael R. Solomon ; Greg W. Marshall ; Elnora W. Stuart |
250 | |a 4. ed. | ||
264 | 1 | |a Upper Saddle River, NJ |b Pearson Prentice Hall |c 2006 | |
300 | |a XXXII, 592 S. |b Ill., graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 7 | |a Communicatie |2 gtt | |
650 | 7 | |a Consumentengedrag |2 gtt | |
650 | 7 | |a Marketing |2 gtt | |
650 | 7 | |a Marketing |2 ram | |
650 | 7 | |a Productbeleid |2 gtt | |
650 | 4 | |a Kommunikation | |
650 | 4 | |a Marketing |x Vocational guidance | |
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
651 | 7 | |a Handboeken (vorm) |2 gtt | |
655 | 7 | |8 1\p |0 (DE-588)4151278-9 |a Einführung |2 gnd-content | |
655 | 7 | |8 2\p |0 (DE-588)4123623-3 |a Lehrbuch |2 gnd-content | |
689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 0 | |C b |5 DE-604 | |
700 | 1 | |a Marshall, Greg W. |e Verfasser |0 (DE-588)135815533 |4 aut | |
700 | 1 | |a Stuart, Elnora W. |e Verfasser |0 (DE-588)170703878 |4 aut | |
856 | 4 | |u http://www.loc.gov/catdir/toc/ecip052/2004025605.html |3 Table of contents | |
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-013174254 |
Datensatz im Suchindex
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adam_text | |
any_adam_object | |
author | Solomon, Michael R. 1956- Marshall, Greg W. Stuart, Elnora W. |
author_GND | (DE-588)129227684 (DE-588)135815533 (DE-588)170703878 |
author_facet | Solomon, Michael R. 1956- Marshall, Greg W. Stuart, Elnora W. |
author_role | aut aut aut |
author_sort | Solomon, Michael R. 1956- |
author_variant | m r s mr mrs g w m gw gwm e w s ew ews |
building | Verbundindex |
bvnumber | BV019849525 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.35 |
callnumber-search | HF5415.35 |
callnumber-sort | HF 45415.35 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 600 QP 680 |
ctrlnum | (OCoLC)845818600 (DE-599)BVBBV019849525 |
dewey-full | 658.8/0023/73 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8/0023/73 |
dewey-search | 658.8/0023/73 |
dewey-sort | 3658.8 223 273 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | 4. ed. |
format | Book |
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geographic | Handboeken (vorm) gtt |
geographic_facet | Handboeken (vorm) |
id | DE-604.BV019849525 |
illustrated | Illustrated |
indexdate | 2025-01-11T10:37:05Z |
institution | BVB |
isbn | 0131449680 |
language | English |
lccn | 2004025605 |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-013174254 |
oclc_num | 845818600 |
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owner_facet | DE-355 DE-BY-UBR DE-706 DE-N2 DE-634 DE-521 DE-19 DE-BY-UBM |
physical | XXXII, 592 S. Ill., graph. Darst. |
publishDate | 2006 |
publishDateSearch | 2006 |
publishDateSort | 2006 |
publisher | Pearson Prentice Hall |
record_format | marc |
spelling | Solomon, Michael R. 1956- Verfasser (DE-588)129227684 aut Marketing real people, real choices Michael R. Solomon ; Greg W. Marshall ; Elnora W. Stuart 4. ed. Upper Saddle River, NJ Pearson Prentice Hall 2006 XXXII, 592 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Communicatie gtt Consumentengedrag gtt Marketing gtt Marketing ram Productbeleid gtt Kommunikation Marketing Vocational guidance Marketing (DE-588)4037589-4 gnd rswk-swf Handboeken (vorm) gtt 1\p (DE-588)4151278-9 Einführung gnd-content 2\p (DE-588)4123623-3 Lehrbuch gnd-content Marketing (DE-588)4037589-4 s b DE-604 Marshall, Greg W. Verfasser (DE-588)135815533 aut Stuart, Elnora W. Verfasser (DE-588)170703878 aut http://www.loc.gov/catdir/toc/ecip052/2004025605.html Table of contents 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Solomon, Michael R. 1956- Marshall, Greg W. Stuart, Elnora W. Marketing real people, real choices Communicatie gtt Consumentengedrag gtt Marketing gtt Marketing ram Productbeleid gtt Kommunikation Marketing Vocational guidance Marketing (DE-588)4037589-4 gnd |
subject_GND | (DE-588)4037589-4 (DE-588)4151278-9 (DE-588)4123623-3 |
title | Marketing real people, real choices |
title_auth | Marketing real people, real choices |
title_exact_search | Marketing real people, real choices |
title_full | Marketing real people, real choices Michael R. Solomon ; Greg W. Marshall ; Elnora W. Stuart |
title_fullStr | Marketing real people, real choices Michael R. Solomon ; Greg W. Marshall ; Elnora W. Stuart |
title_full_unstemmed | Marketing real people, real choices Michael R. Solomon ; Greg W. Marshall ; Elnora W. Stuart |
title_short | Marketing |
title_sort | marketing real people real choices |
title_sub | real people, real choices |
topic | Communicatie gtt Consumentengedrag gtt Marketing gtt Marketing ram Productbeleid gtt Kommunikation Marketing Vocational guidance Marketing (DE-588)4037589-4 gnd |
topic_facet | Communicatie Consumentengedrag Marketing Productbeleid Kommunikation Marketing Vocational guidance Handboeken (vorm) Einführung Lehrbuch |
url | http://www.loc.gov/catdir/toc/ecip052/2004025605.html |
work_keys_str_mv | AT solomonmichaelr marketingrealpeoplerealchoices AT marshallgregw marketingrealpeoplerealchoices AT stuartelnoraw marketingrealpeoplerealchoices |