A preface to marketing management:
Gespeichert in:
| Beteiligte Personen: | , |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Boston, Mass.
McGraw-Hill
2006
|
| Ausgabe: | 10th ed. |
| Schlagwörter: | |
| Beschreibung: | Includes bibliographical references and index |
| Umfang: | XIV, 254 S. |
| ISBN: | 0071116354 |
Internformat
MARC
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| 020 | |a 0071116354 |c alk. paper |9 0-07-111635-4 | ||
| 035 | |a (OCoLC)57134331 | ||
| 035 | |a (DE-599)BVBBV019757660 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
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| 044 | |a xxu |c US | ||
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| 100 | 1 | |a Peter, Jerome Paul |e Verfasser |0 (DE-588)12139591X |4 aut | |
| 245 | 1 | 0 | |a A preface to marketing management |c J. Paul Peter ; James H. Donnelly |
| 250 | |a 10th ed. | ||
| 264 | 1 | |a Boston, Mass. |b McGraw-Hill |c 2006 | |
| 300 | |a XIV, 254 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Marketing |x Management | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketingmanagement |0 (DE-588)4168907-0 |2 gnd |9 rswk-swf |
| 655 | 7 | |0 (DE-588)4151278-9 |a Einführung |2 gnd-content | |
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| 700 | 1 | |a Donnelly, James H. |e Verfasser |4 aut | |
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-013084076 | |
Datensatz im Suchindex
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|---|---|
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| author | Peter, Jerome Paul Donnelly, James H. |
| author_GND | (DE-588)12139591X |
| author_facet | Peter, Jerome Paul Donnelly, James H. |
| author_role | aut aut |
| author_sort | Peter, Jerome Paul |
| author_variant | j p p jp jpp j h d jh jhd |
| building | Verbundindex |
| bvnumber | BV019757660 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.13 |
| callnumber-search | HF5415.13 |
| callnumber-sort | HF 45415.13 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)57134331 (DE-599)BVBBV019757660 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 10th ed. |
| format | Book |
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| illustrated | Not Illustrated |
| indexdate | 2024-12-20T12:05:12Z |
| institution | BVB |
| isbn | 0071116354 |
| language | English |
| lccn | 2004063160 |
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| physical | XIV, 254 S. |
| publishDate | 2006 |
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| publisher | McGraw-Hill |
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| spelling | Peter, Jerome Paul Verfasser (DE-588)12139591X aut A preface to marketing management J. Paul Peter ; James H. Donnelly 10th ed. Boston, Mass. McGraw-Hill 2006 XIV, 254 S. txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Marketing Management Marketing (DE-588)4037589-4 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf (DE-588)4151278-9 Einführung gnd-content Marketing (DE-588)4037589-4 s DE-604 Marketingmanagement (DE-588)4168907-0 s 1\p DE-604 Donnelly, James H. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Peter, Jerome Paul Donnelly, James H. A preface to marketing management Marketing Management Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4168907-0 (DE-588)4151278-9 |
| title | A preface to marketing management |
| title_auth | A preface to marketing management |
| title_exact_search | A preface to marketing management |
| title_full | A preface to marketing management J. Paul Peter ; James H. Donnelly |
| title_fullStr | A preface to marketing management J. Paul Peter ; James H. Donnelly |
| title_full_unstemmed | A preface to marketing management J. Paul Peter ; James H. Donnelly |
| title_short | A preface to marketing management |
| title_sort | a preface to marketing management |
| topic | Marketing Management Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Marketing Management Marketing Marketingmanagement Einführung |
| work_keys_str_mv | AT peterjeromepaul aprefacetomarketingmanagement AT donnellyjamesh aprefacetomarketingmanagement |