Verfügbarkeit: The anatomy of buzz | Technische Universität München

The anatomy of buzz: how to create word-of-mouth marketing

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Bibliographische Detailangaben
Beteilige Person:	Rosen, Emanuel (VerfasserIn)
Format:	Buch
Sprache:	Englisch
Veröffentlicht:	New York [u.a.] Doubleday/Currency 2002
Ausgabe:	1. Currency paperback ed.
Schriftenreihe:	A Currency book
Schlagwörter:	Marketing Word-of-mouth advertising Mund-zu-Mund-Werbung
Umfang:	XVI, 303 S. Ill., graph. Darst.
ISBN:	0385496680

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illustrated	Illustrated
indexdate	2024-12-20T12:01:55Z
institution	BVB
isbn	0385496680
language	English
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-012947508
oclc_num	50030509
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physical	XVI, 303 S. Ill., graph. Darst.
publishDate	2002
publishDateSearch	2002
publishDateSort	2002
publisher	Doubleday/Currency
record_format	marc
series2	A Currency book
spellingShingle	Rosen, Emanuel The anatomy of buzz how to create word-of-mouth marketing Marketing Word-of-mouth advertising Mund-zu-Mund-Werbung (DE-588)4509885-2 gnd
subject_GND	(DE-588)4509885-2
title	The anatomy of buzz how to create word-of-mouth marketing
title_auth	The anatomy of buzz how to create word-of-mouth marketing
title_exact_search	The anatomy of buzz how to create word-of-mouth marketing
title_full	The anatomy of buzz how to create word-of-mouth marketing Emanuel Rosen
title_fullStr	The anatomy of buzz how to create word-of-mouth marketing Emanuel Rosen
title_full_unstemmed	The anatomy of buzz how to create word-of-mouth marketing Emanuel Rosen
title_short	The anatomy of buzz
title_sort	the anatomy of buzz how to create word of mouth marketing
title_sub	how to create word-of-mouth marketing
topic	Marketing Word-of-mouth advertising Mund-zu-Mund-Werbung (DE-588)4509885-2 gnd
topic_facet	Marketing Word-of-mouth advertising Mund-zu-Mund-Werbung
work_keys_str_mv	AT rosenemanuel theanatomyofbuzzhowtocreatewordofmouthmarketing

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