Marketing: a complete guide in pictures
Gespeichert in:
| Beteiligte Personen: | , |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Amsterdam [u.a.]
Elsevier Butterworth-Heinemann
2004
|
| Ausgabe: | 2. ed. |
| Schlagwörter: | |
| Beschreibung: | 1. Aufl. u.d.T.: McDonald, Malcolm: The marketing plan |
| Umfang: | 160 S. zahlr. Ill., graph. Darst. |
| ISBN: | 0750661984 |
Internformat
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| 245 | 1 | 0 | |a Marketing |b a complete guide in pictures |c Malcolm McDonald and Peter Morris |
| 250 | |a 2. ed. | ||
| 264 | 1 | |a Amsterdam [u.a.] |b Elsevier Butterworth-Heinemann |c 2004 | |
| 300 | |a 160 S. |b zahlr. Ill., graph. Darst. | ||
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| 338 | |b nc |2 rdacarrier | ||
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| 650 | 4 | |a Marketing - Gestion | |
| 650 | 4 | |a Marketing - Planification | |
| 650 | 4 | |a Marketing |x Management | |
| 650 | 4 | |a Marketing |x Planning | |
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Datensatz im Suchindex
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| author_variant | m m mm p m pm |
| building | Verbundindex |
| bvnumber | BV019589295 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415 |
| callnumber-search | HF5415 |
| callnumber-sort | HF 45415 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 612 |
| ctrlnum | (OCoLC)56477660 (DE-599)BVBBV019589295 |
| dewey-full | 658.802 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.802 |
| dewey-search | 658.802 |
| dewey-sort | 3658.802 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 2. ed. |
| format | Book |
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| genre | (DE-588)4151278-9 Einführung gnd-content |
| genre_facet | Einführung |
| id | DE-604.BV019589295 |
| illustrated | Illustrated |
| indexdate | 2025-02-11T07:00:12Z |
| institution | BVB |
| isbn | 0750661984 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-012926087 |
| oclc_num | 56477660 |
| open_access_boolean | |
| owner | DE-1102 DE-M347 |
| owner_facet | DE-1102 DE-M347 |
| physical | 160 S. zahlr. Ill., graph. Darst. |
| publishDate | 2004 |
| publishDateSearch | 2004 |
| publishDateSort | 2004 |
| publisher | Elsevier Butterworth-Heinemann |
| record_format | marc |
| spelling | McDonald, Malcolm 1938- Verfasser (DE-588)118107585 aut Marketing a complete guide in pictures Malcolm McDonald and Peter Morris 2. ed. Amsterdam [u.a.] Elsevier Butterworth-Heinemann 2004 160 S. zahlr. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier 1. Aufl. u.d.T.: McDonald, Malcolm: The marketing plan Marketing - Gestion Marketing - Planification Marketing Management Marketing Planning Marketing (DE-588)4037589-4 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf Marketingkonzept (DE-588)4120696-4 gnd rswk-swf (DE-588)4151278-9 Einführung gnd-content Marketing (DE-588)4037589-4 s Strategisches Management (DE-588)4124261-0 s DE-604 Marketingkonzept (DE-588)4120696-4 s Morris, Peter Verfasser aut |
| spellingShingle | McDonald, Malcolm 1938- Morris, Peter Marketing a complete guide in pictures Marketing - Gestion Marketing - Planification Marketing Management Marketing Planning Marketing (DE-588)4037589-4 gnd Strategisches Management (DE-588)4124261-0 gnd Marketingkonzept (DE-588)4120696-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4124261-0 (DE-588)4120696-4 (DE-588)4151278-9 |
| title | Marketing a complete guide in pictures |
| title_auth | Marketing a complete guide in pictures |
| title_exact_search | Marketing a complete guide in pictures |
| title_full | Marketing a complete guide in pictures Malcolm McDonald and Peter Morris |
| title_fullStr | Marketing a complete guide in pictures Malcolm McDonald and Peter Morris |
| title_full_unstemmed | Marketing a complete guide in pictures Malcolm McDonald and Peter Morris |
| title_short | Marketing |
| title_sort | marketing a complete guide in pictures |
| title_sub | a complete guide in pictures |
| topic | Marketing - Gestion Marketing - Planification Marketing Management Marketing Planning Marketing (DE-588)4037589-4 gnd Strategisches Management (DE-588)4124261-0 gnd Marketingkonzept (DE-588)4120696-4 gnd |
| topic_facet | Marketing - Gestion Marketing - Planification Marketing Management Marketing Planning Marketing Strategisches Management Marketingkonzept Einführung |
| work_keys_str_mv | AT mcdonaldmalcolm marketingacompleteguideinpictures AT morrispeter marketingacompleteguideinpictures |