Branding: the fast track route to mastering brands and branding ...
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Oxford
Capstone Publ.
2002
|
| Ausgabe: | 1. publ. |
| Schriftenreihe: | Marketing
04.08 |
| Schlagwörter: | |
| Umfang: | 124 S. |
| ISBN: | 1841124109 |
Internformat
MARC
| LEADER | 00000nam a2200000 cb4500 | ||
|---|---|---|---|
| 001 | BV014345550 | ||
| 003 | DE-604 | ||
| 005 | 20020614 | ||
| 007 | t| | ||
| 008 | 020611s2002 xx |||| 00||| eng d | ||
| 020 | |a 1841124109 |9 1-84112-410-9 | ||
| 035 | |a (OCoLC)633626041 | ||
| 035 | |a (DE-599)BVBBV014345550 | ||
| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-1049 | ||
| 084 | |a QP 624 |0 (DE-625)141914: |2 rvk | ||
| 100 | 1 | |a Coomber, Stephen |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Branding |b the fast track route to mastering brands and branding ... |c Stephen Coomber |
| 250 | |a 1. publ. | ||
| 264 | 1 | |a Oxford |b Capstone Publ. |c 2002 | |
| 300 | |a 124 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a Marketing |v 04.08 | |
| 650 | 0 | 7 | |a Marke |0 (DE-588)4074577-6 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Marke |0 (DE-588)4074577-6 |D s |
| 689 | 0 | |5 DE-604 | |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-009837690 | |
Datensatz im Suchindex
| _version_ | 1818957039126183936 |
|---|---|
| any_adam_object | |
| author | Coomber, Stephen |
| author_facet | Coomber, Stephen |
| author_role | aut |
| author_sort | Coomber, Stephen |
| author_variant | s c sc |
| building | Verbundindex |
| bvnumber | BV014345550 |
| classification_rvk | QP 624 |
| ctrlnum | (OCoLC)633626041 (DE-599)BVBBV014345550 |
| discipline | Wirtschaftswissenschaften |
| edition | 1. publ. |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>00947nam a2200325 cb4500</leader><controlfield tag="001">BV014345550</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20020614 </controlfield><controlfield tag="007">t|</controlfield><controlfield tag="008">020611s2002 xx |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">1841124109</subfield><subfield code="9">1-84112-410-9</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)633626041</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV014345550</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakwb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-1049</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 624</subfield><subfield code="0">(DE-625)141914:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Coomber, Stephen</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Branding</subfield><subfield code="b">the fast track route to mastering brands and branding ...</subfield><subfield code="c">Stephen Coomber</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">1. publ.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Oxford</subfield><subfield code="b">Capstone Publ.</subfield><subfield code="c">2002</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">124 S.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">Marketing</subfield><subfield code="v">04.08</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marke</subfield><subfield code="0">(DE-588)4074577-6</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marke</subfield><subfield code="0">(DE-588)4074577-6</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="943" ind1="1" ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-009837690</subfield></datafield></record></collection> |
| id | DE-604.BV014345550 |
| illustrated | Not Illustrated |
| indexdate | 2024-12-20T11:03:30Z |
| institution | BVB |
| isbn | 1841124109 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-009837690 |
| oclc_num | 633626041 |
| open_access_boolean | |
| owner | DE-1049 |
| owner_facet | DE-1049 |
| physical | 124 S. |
| publishDate | 2002 |
| publishDateSearch | 2002 |
| publishDateSort | 2002 |
| publisher | Capstone Publ. |
| record_format | marc |
| series2 | Marketing |
| spelling | Coomber, Stephen Verfasser aut Branding the fast track route to mastering brands and branding ... Stephen Coomber 1. publ. Oxford Capstone Publ. 2002 124 S. txt rdacontent n rdamedia nc rdacarrier Marketing 04.08 Marke (DE-588)4074577-6 gnd rswk-swf Marke (DE-588)4074577-6 s DE-604 |
| spellingShingle | Coomber, Stephen Branding the fast track route to mastering brands and branding ... Marke (DE-588)4074577-6 gnd |
| subject_GND | (DE-588)4074577-6 |
| title | Branding the fast track route to mastering brands and branding ... |
| title_auth | Branding the fast track route to mastering brands and branding ... |
| title_exact_search | Branding the fast track route to mastering brands and branding ... |
| title_full | Branding the fast track route to mastering brands and branding ... Stephen Coomber |
| title_fullStr | Branding the fast track route to mastering brands and branding ... Stephen Coomber |
| title_full_unstemmed | Branding the fast track route to mastering brands and branding ... Stephen Coomber |
| title_short | Branding |
| title_sort | branding the fast track route to mastering brands and branding |
| title_sub | the fast track route to mastering brands and branding ... |
| topic | Marke (DE-588)4074577-6 gnd |
| topic_facet | Marke |
| work_keys_str_mv | AT coomberstephen brandingthefasttrackroutetomasteringbrandsandbranding |