e-Business 2.0: roadmap for success
Gespeichert in:
| Beteiligte Personen: | , |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Boston [u.a.]
Addison-Wesley
2001
|
| Ausgabe: | 2. ed. |
| Schriftenreihe: | Addison-Wesley information technology series
|
| Schlagwörter: | |
| Links: | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009326208&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| Umfang: | XXIV, 520 S. graph. Darst. |
| ISBN: | 0201721651 |
Internformat
MARC
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Datensatz im Suchindex
| _version_ | 1819275638439149568 |
|---|---|
| adam_text | Contents
Foreword xv
New Business Models and the Creation of Wealth xv
Preface xix
What This Book Is About xx
Acknowledgments xxiii
QQBQQ MOVING FROM E COMMERCE
TO E BUSINESS 1
Are You Ready? 3
Linking Today s Business with Tomorrow s Technology 4
Defining e Business: Structural Transformation 7
Challenging Traditional Definitions of Value 12
Engineering the End to End Value Stream: e Business Webs 19
Harvesting the Partnerships: e Business Core Competencies 22
Creating the New Technoenterprise: Integrate, Integrate, Integrate 24
Needed: A New Generation of e Business Leaders 29
Memo to the CEO 30
QQggOB spotting e business trends 33
Trends Driving e Business 36
Customer Oriented Trends 38
e Service Trends 44
Organizational Trends 50
Employee Megatrends 53
ix
x Contents
Enterprise Technology Trends 54
General Technology Trends 58
What These 20 Trends Have in Common 64
Memo to the CEO 65
mHQPm DIGITIZING THE BUSINESS:
E BUSINESS PATTERNS 67
e Business Patterns: The Structural Foundation 69
The e Channel Pattern 76
The Click and Brick Pattern 82
The e Portal Pattern 87
The e Market Maker Pattern 91
The Pure E Digital Products Pattern 94
Memo to the CEO 101
gOQQQI THINKING E BUSINESS DESIGN:
MORE THAN TECHNOLOGY 105
The Race to Create Novel e Business Designs 108
Step 1: Self Diagnosis 110
Step 2: Reverse the Value Chain 113
Step 3: Choose a Focus 115
Step 4: Execute Flawlessly 119
Lessons from e Business Design 134
Memo to the CEO 136
BBHBH CONSTRUCTING THE E BUSINESS
ARCHITECTURE: ENTERPRISE APPS 139
Trends Driving e Business Architecture 142
Problems Caused by Lack of Integration 147
The New Era of Cross Functional Integrated Apps 149
e Business Architecture = Integrated Application Frameworks 163
Memo to the CEO 166
Contents xj
QQQQg^Q INTEGRATING PROCESSES TO
BUILD RELATIONSHIPS: CUSTOMER
RELATIONSHIP MANAGEMENT 169
The Basics of Customer Relationship Management 171
The New CRM Architecture: Organizing around the Customer 178
Integration Requirements of the Next Generation CRM Infrastructure 187
Next Generation CRM Trends 192
A Roadmap for Managers 197
Memo to the CEO 201
BQQQQQ TRANSFORMING CUSTOMER
CONTACT INTO REVENUE:
SELLING CHAIN MANAGEMENT 203
The Basics of Selling Chain Management 205
Business Forces Driving the Need for Selling Chain Management 215
Technology Forces Driving the Need for Selling Chain Management 219
The Universal Business Problem: Managing the Order Acquisition Process 224
Elements of Selling Chain Infrastructure 226
Case Studies in Selling Chain Management 233
Memo to the CEO 237
fflfflnmn BUILDING THE E BUSINESS BACKBONE:
ENTERPRISE RESOURCE PLANNING 239
The Basics of Enterprise Resource Planning 243
ERP Decision = Enterprise Architecture Planning 251
ERP Use in the Real World: Three Case Studies 256
ERP Implementation: Catching the Bull by the Horns 261
ERP Architecture and Toolkit Evolution 265
Memo to the CEO 269
xii Contents
000801 IMPLEMENTING SUPPLY CHAIN
MANAGEMENT AND E FULFILLMENT 271
The Basics of Supply Chain Management 274
Internet Enabled SCM 280
e Supply Chain Fusion 288
Management Issues in e Supply Chain Fusion 291
The Continuing Evolution of e Supply Chains 295
A Roadmap for Managers 302
Memo to the CEO 305
IWMBPlWi DEMYSTIFYING E PROCUREMENT:
BUY SIDE, SELL SIDE, NET MARKETS,
AND TRADING EXCHANGES 307
Evolution of e Procurement Models 309
Evolution of Procurement Processes 322
e Procurement Infrastructure: Integrating Ordering, Fulfillment,
and Payment 326
e Procurement Analysis and Administration Applications 331
Marketplace Enablers 333
A Roadmap for e Procurement Managers 337
Memo to the CEO 346
QHBBDU BUSINESS INTELLIGENCE:
THE NEXT GENERATION OF
KNOWLEDGE MANAGEMENT 349
Evolution of Knowledge Management (KM) Applications 351
Elements of Business Intelligence Applications 360
Business Intelligence Applications in the Real World 369
Technical Elements of the Business Intelligence Framework 374
Core Technologies: Data Warehousing 376
A Roadmap for Managers 379
Memo to the CEO 381
Contents xjjj
QB^QQQI DEVELOPING THE E BUSINESS DESIGN:
STRATEGY FORMULATION 385
Roadmap to Moving Your Company into e Business 388
Case Study of e Business Design in Action: E*TRADE 415
Memo to the CEO 420
STRATEGY INTO ACTION:
E BLUEPRINT FORMULATION 423
Setting the Stage for e Blueprint Planning 425
Basic Phases of e Blueprint Planning 433
Communicate, Communicate, Communicate 452
The Serious Business of e Business Blueprint Planning 453
Memo to the CEO 458
TACTICAL EXECUTION 461
Roadmap to Tactical Execution 463
Tactical e Project Management 466
e Development Process 471
Infostructure Management 485
Adoption Management 491
Measurement for Learning and Improvement 493
Memo to the CEO 494
Endnotes 497
Index 505
|
| any_adam_object | 1 |
| author | Kalakota, Ravi 1967- Robinson, Marcia |
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| author_role | aut aut |
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| author_variant | r k rk m r mr |
| building | Verbundindex |
| bvnumber | BV013650221 |
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| ctrlnum | (OCoLC)318243477 (DE-599)BVBBV013650221 |
| dewey-full | 658.800285 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.800285 |
| dewey-search | 658.800285 |
| dewey-sort | 3658.800285 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Informatik Wirtschaftswissenschaften |
| edition | 2. ed. |
| format | Book |
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| id | DE-604.BV013650221 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T10:51:10Z |
| institution | BVB |
| isbn | 0201721651 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-009326208 |
| oclc_num | 318243477 |
| open_access_boolean | |
| owner | DE-N2 DE-739 DE-634 |
| owner_facet | DE-N2 DE-739 DE-634 |
| physical | XXIV, 520 S. graph. Darst. |
| publishDate | 2001 |
| publishDateSearch | 2001 |
| publishDateSort | 2001 |
| publisher | Addison-Wesley |
| record_format | marc |
| series2 | Addison-Wesley information technology series |
| spellingShingle | Kalakota, Ravi 1967- Robinson, Marcia e-Business 2.0 roadmap for success Comercio electrónico Electronic Commerce (DE-588)4592128-3 gnd |
| subject_GND | (DE-588)4592128-3 |
| title | e-Business 2.0 roadmap for success |
| title_auth | e-Business 2.0 roadmap for success |
| title_exact_search | e-Business 2.0 roadmap for success |
| title_full | e-Business 2.0 roadmap for success Ravi Kalakota and Marcia Robinson |
| title_fullStr | e-Business 2.0 roadmap for success Ravi Kalakota and Marcia Robinson |
| title_full_unstemmed | e-Business 2.0 roadmap for success Ravi Kalakota and Marcia Robinson |
| title_short | e-Business 2.0 |
| title_sort | e business 2 0 roadmap for success |
| title_sub | roadmap for success |
| topic | Comercio electrónico Electronic Commerce (DE-588)4592128-3 gnd |
| topic_facet | Comercio electrónico Electronic Commerce |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009326208&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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