Verfügbarkeit: Principles of marketing | Technische Universität München

Principles of marketing: a global perspective

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Bibliographische Detailangaben
Beteiligte Personen:	Semenik, Richard J. (VerfasserIn), Bamossy, Gary J. (VerfasserIn)
Format:	Buch
Sprache:	Englisch
Veröffentlicht:	Cincinnati, Ohio South-Western Publ. 1993
Schlagwörter:	Marketing Marketing > Management Management
Umfang:	XXII, 626 S. Ill., graph. Darst., Kt.
ISBN:	0538817143

Internformat

MARC


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Datensatz im Suchindex

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indexdate	2024-12-20T09:52:05Z
institution	BVB
isbn	0538817143
language	English
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physical	XXII, 626 S. Ill., graph. Darst., Kt.
publishDate	1993
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publisher	South-Western Publ.
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spelling	Semenik, Richard J. Verfasser aut Principles of marketing a global perspective Richard J. Semenik ; Gary J. Bamossy Cincinnati, Ohio South-Western Publ. 1993 XXII, 626 S. Ill., graph. Darst., Kt. txt rdacontent n rdamedia nc rdacarrier Marketing gtt Marketing Management Management (DE-588)4037278-9 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s Management (DE-588)4037278-9 s 1\p DE-604 Bamossy, Gary J. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Semenik, Richard J. Bamossy, Gary J. Principles of marketing a global perspective Marketing gtt Marketing Management Management (DE-588)4037278-9 gnd Marketing (DE-588)4037589-4 gnd
subject_GND	(DE-588)4037278-9 (DE-588)4037589-4
title	Principles of marketing a global perspective
title_auth	Principles of marketing a global perspective
title_exact_search	Principles of marketing a global perspective
title_full	Principles of marketing a global perspective Richard J. Semenik ; Gary J. Bamossy
title_fullStr	Principles of marketing a global perspective Richard J. Semenik ; Gary J. Bamossy
title_full_unstemmed	Principles of marketing a global perspective Richard J. Semenik ; Gary J. Bamossy
title_short	Principles of marketing
title_sort	principles of marketing a global perspective
title_sub	a global perspective
topic	Marketing gtt Marketing Management Management (DE-588)4037278-9 gnd Marketing (DE-588)4037589-4 gnd
topic_facet	Marketing Marketing Management Management
work_keys_str_mv	AT semenikrichardj principlesofmarketingaglobalperspective AT bamossygaryj principlesofmarketingaglobalperspective

Verfügbarkeit

MARC

Datensatz im Suchindex

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