Marketing research: an applied orientation
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Englewood Cliffs, NJ
Prentice Hall
1993
|
| Schlagwörter: | |
| Umfang: | XXXV, 857 S. Ill., graph. Darst. |
| ISBN: | 0130099864 |
Internformat
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Datensatz im Suchindex
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| any_adam_object | |
| author | Malhotra, Naresh K. |
| author_GND | (DE-588)139970096 |
| author_facet | Malhotra, Naresh K. |
| author_role | aut |
| author_sort | Malhotra, Naresh K. |
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| building | Verbundindex |
| bvnumber | BV009627940 |
| classification_rvk | QP 611 |
| ctrlnum | (OCoLC)440936521 (DE-599)BVBBV009627940 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV009627940 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T09:39:28Z |
| institution | BVB |
| isbn | 0130099864 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-006363106 |
| oclc_num | 440936521 |
| open_access_boolean | |
| owner | DE-19 DE-BY-UBM DE-634 DE-11 DE-188 |
| owner_facet | DE-19 DE-BY-UBM DE-634 DE-11 DE-188 |
| physical | XXXV, 857 S. Ill., graph. Darst. |
| publishDate | 1993 |
| publishDateSearch | 1993 |
| publishDateSort | 1993 |
| publisher | Prentice Hall |
| record_format | marc |
| spelling | Malhotra, Naresh K. Verfasser (DE-588)139970096 aut Marketing research an applied orientation Naresh K. Malhotra Englewood Cliffs, NJ Prentice Hall 1993 XXXV, 857 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marktforschung (DE-588)4037630-8 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketingforschung (DE-588)4200055-5 gnd rswk-swf Marketingforschung (DE-588)4200055-5 s DE-188 Marketing (DE-588)4037589-4 s Marktforschung (DE-588)4037630-8 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Malhotra, Naresh K. Marketing research an applied orientation Marktforschung (DE-588)4037630-8 gnd Marketing (DE-588)4037589-4 gnd Marketingforschung (DE-588)4200055-5 gnd |
| subject_GND | (DE-588)4037630-8 (DE-588)4037589-4 (DE-588)4200055-5 |
| title | Marketing research an applied orientation |
| title_auth | Marketing research an applied orientation |
| title_exact_search | Marketing research an applied orientation |
| title_full | Marketing research an applied orientation Naresh K. Malhotra |
| title_fullStr | Marketing research an applied orientation Naresh K. Malhotra |
| title_full_unstemmed | Marketing research an applied orientation Naresh K. Malhotra |
| title_short | Marketing research |
| title_sort | marketing research an applied orientation |
| title_sub | an applied orientation |
| topic | Marktforschung (DE-588)4037630-8 gnd Marketing (DE-588)4037589-4 gnd Marketingforschung (DE-588)4200055-5 gnd |
| topic_facet | Marktforschung Marketing Marketingforschung |
| work_keys_str_mv | AT malhotranareshk marketingresearchanappliedorientation |