Verfügbarkeit: Winning the marketing war | Technische Universität München

Winning the marketing war: a practical guide to competitive advantage

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Bibliographische Detailangaben
Beteilige Person:	Duro, Robert (VerfasserIn)
Format:	Buch
Sprache:	Englisch
Veröffentlicht:	Chichester u.a. Wiley 1989
Schlagwörter:	Marketing > Management Wettbewerbsstrategie Marketing Marketingmanagement Marketingstrategie Strategisches Management
Beschreibung:	Aus d. Schwed. übers.
Umfang:	XI, 161 S. graph. Darst.
ISBN:	0471923826

Internformat

MARC


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Datensatz im Suchindex

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dewey-sort	3658.8
dewey-tens	650 - Management and auxiliary services
discipline	Wirtschaftswissenschaften
format	Book
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spelling	Duro, Robert Verfasser aut Winning the marketing war a practical guide to competitive advantage by Robert Duro Chichester u.a. Wiley 1989 XI, 161 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Aus d. Schwed. übers. Marketing Management Wettbewerbsstrategie (DE-588)4200234-5 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 s DE-604 Marketing (DE-588)4037589-4 s Wettbewerbsstrategie (DE-588)4200234-5 s 1\p DE-604 Strategisches Management (DE-588)4124261-0 s 2\p DE-604 Marketingstrategie (DE-588)4120697-6 s 3\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Duro, Robert Winning the marketing war a practical guide to competitive advantage Marketing Management Wettbewerbsstrategie (DE-588)4200234-5 gnd Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd Marketingstrategie (DE-588)4120697-6 gnd Strategisches Management (DE-588)4124261-0 gnd
subject_GND	(DE-588)4200234-5 (DE-588)4037589-4 (DE-588)4168907-0 (DE-588)4120697-6 (DE-588)4124261-0
title	Winning the marketing war a practical guide to competitive advantage
title_auth	Winning the marketing war a practical guide to competitive advantage
title_exact_search	Winning the marketing war a practical guide to competitive advantage
title_full	Winning the marketing war a practical guide to competitive advantage by Robert Duro
title_fullStr	Winning the marketing war a practical guide to competitive advantage by Robert Duro
title_full_unstemmed	Winning the marketing war a practical guide to competitive advantage by Robert Duro
title_short	Winning the marketing war
title_sort	winning the marketing war a practical guide to competitive advantage
title_sub	a practical guide to competitive advantage
topic	Marketing Management Wettbewerbsstrategie (DE-588)4200234-5 gnd Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd Marketingstrategie (DE-588)4120697-6 gnd Strategisches Management (DE-588)4124261-0 gnd
topic_facet	Marketing Management Wettbewerbsstrategie Marketing Marketingmanagement Marketingstrategie Strategisches Management
work_keys_str_mv	AT durorobert winningthemarketingwarapracticalguidetocompetitiveadvantage

Verfügbarkeit

MARC

Datensatz im Suchindex

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