Marketing management and administrative action:
Gespeichert in:
Beteiligte Personen: | , |
---|---|
Format: | Buch |
Sprache: | Englisch |
Veröffentlicht: |
New York [u.a.]
MacGraw-Hill
1968
|
Ausgabe: | 2., completely rev. ed. |
Schriftenreihe: | McGraw-Hill series in marketing and advertising
|
Schlagwörter: | |
Umfang: | XIII, 776 S. Ill., graph. Darst. |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
001 | BV007144681 | ||
003 | DE-604 | ||
005 | 20151113 | ||
007 | t| | ||
008 | 930421s1968 xx ad|| |||| 00||| eng d | ||
035 | |a (OCoLC)299490098 | ||
035 | |a (DE-599)BVBBV007144681 | ||
040 | |a DE-604 |b ger |e rakddb | ||
041 | 0 | |a eng | |
049 | |a DE-355 |a DE-19 |a DE-20 |a DE-384 |a DE-188 | ||
050 | 0 | |a HF5415.1 B76M 1968 | |
082 | 0 | |a 658.8 | |
084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
100 | 1 | |a Britt, Steuart Henderson |d 1907-1979 |e Verfasser |0 (DE-588)107580276 |4 aut | |
245 | 1 | 0 | |a Marketing management and administrative action |c Steuart Henderson Britt ; Harper W. Boyd |
250 | |a 2., completely rev. ed. | ||
264 | 1 | |a New York [u.a.] |b MacGraw-Hill |c 1968 | |
300 | |a XIII, 776 S. |b Ill., graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
490 | 0 | |a McGraw-Hill series in marketing and advertising | |
650 | 4 | |a Gestion - Management - Marketing - Organisation - Planification | |
650 | 4 | |a Marchandisage | |
650 | 4 | |a Marketing | |
650 | 7 | |a Marketing - Gestion |2 ram | |
650 | 0 | 7 | |a Marketingmanagement |0 (DE-588)4168907-0 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Management |0 (DE-588)4037278-9 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
655 | 7 | |8 1\p |0 (DE-588)4143413-4 |a Aufsatzsammlung |2 gnd-content | |
689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 0 | 1 | |a Management |0 (DE-588)4037278-9 |D s |
689 | 0 | |8 2\p |5 DE-604 | |
689 | 1 | 0 | |a Marketingmanagement |0 (DE-588)4168907-0 |D s |
689 | 1 | |8 3\p |5 DE-604 | |
700 | 1 | |a Boyd, Harper W. |e Verfasser |0 (DE-588)127617833 |4 aut | |
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
883 | 1 | |8 3\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-004558078 |
Datensatz im Suchindex
_version_ | 1818949198635073536 |
---|---|
any_adam_object | |
author | Britt, Steuart Henderson 1907-1979 Boyd, Harper W. |
author_GND | (DE-588)107580276 (DE-588)127617833 |
author_facet | Britt, Steuart Henderson 1907-1979 Boyd, Harper W. |
author_role | aut aut |
author_sort | Britt, Steuart Henderson 1907-1979 |
author_variant | s h b sh shb h w b hw hwb |
building | Verbundindex |
bvnumber | BV007144681 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.1 B76M 1968 |
callnumber-search | HF5415.1 B76M 1968 |
callnumber-sort | HF 45415.1 B76 M 41968 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 600 |
ctrlnum | (OCoLC)299490098 (DE-599)BVBBV007144681 |
dewey-full | 658.8 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8 |
dewey-search | 658.8 |
dewey-sort | 3658.8 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | 2., completely rev. ed. |
format | Book |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01964nam a2200505 c 4500</leader><controlfield tag="001">BV007144681</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20151113 </controlfield><controlfield tag="007">t|</controlfield><controlfield tag="008">930421s1968 xx ad|| |||| 00||| eng d</controlfield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)299490098</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV007144681</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-355</subfield><subfield code="a">DE-19</subfield><subfield code="a">DE-20</subfield><subfield code="a">DE-384</subfield><subfield code="a">DE-188</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF5415.1 B76M 1968</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Britt, Steuart Henderson</subfield><subfield code="d">1907-1979</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)107580276</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Marketing management and administrative action</subfield><subfield code="c">Steuart Henderson Britt ; Harper W. Boyd</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">2., completely rev. ed.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">New York [u.a.]</subfield><subfield code="b">MacGraw-Hill</subfield><subfield code="c">1968</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XIII, 776 S.</subfield><subfield code="b">Ill., graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">McGraw-Hill series in marketing and advertising</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Gestion - Management - Marketing - Organisation - Planification</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marchandisage</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Marketing - Gestion</subfield><subfield code="2">ram</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketingmanagement</subfield><subfield code="0">(DE-588)4168907-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Management</subfield><subfield code="0">(DE-588)4037278-9</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="8">1\p</subfield><subfield code="0">(DE-588)4143413-4</subfield><subfield code="a">Aufsatzsammlung</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Management</subfield><subfield code="0">(DE-588)4037278-9</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="8">2\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Marketingmanagement</subfield><subfield code="0">(DE-588)4168907-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="8">3\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Boyd, Harper W.</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)127617833</subfield><subfield code="4">aut</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">2\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">3\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="943" ind1="1" ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-004558078</subfield></datafield></record></collection> |
genre | 1\p (DE-588)4143413-4 Aufsatzsammlung gnd-content |
genre_facet | Aufsatzsammlung |
id | DE-604.BV007144681 |
illustrated | Illustrated |
indexdate | 2024-12-20T08:58:53Z |
institution | BVB |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-004558078 |
oclc_num | 299490098 |
open_access_boolean | |
owner | DE-355 DE-BY-UBR DE-19 DE-BY-UBM DE-20 DE-384 DE-188 |
owner_facet | DE-355 DE-BY-UBR DE-19 DE-BY-UBM DE-20 DE-384 DE-188 |
physical | XIII, 776 S. Ill., graph. Darst. |
publishDate | 1968 |
publishDateSearch | 1968 |
publishDateSort | 1968 |
publisher | MacGraw-Hill |
record_format | marc |
series2 | McGraw-Hill series in marketing and advertising |
spelling | Britt, Steuart Henderson 1907-1979 Verfasser (DE-588)107580276 aut Marketing management and administrative action Steuart Henderson Britt ; Harper W. Boyd 2., completely rev. ed. New York [u.a.] MacGraw-Hill 1968 XIII, 776 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier McGraw-Hill series in marketing and advertising Gestion - Management - Marketing - Organisation - Planification Marchandisage Marketing Marketing - Gestion ram Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Management (DE-588)4037278-9 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf 1\p (DE-588)4143413-4 Aufsatzsammlung gnd-content Marketing (DE-588)4037589-4 s Management (DE-588)4037278-9 s 2\p DE-604 Marketingmanagement (DE-588)4168907-0 s 3\p DE-604 Boyd, Harper W. Verfasser (DE-588)127617833 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Britt, Steuart Henderson 1907-1979 Boyd, Harper W. Marketing management and administrative action Gestion - Management - Marketing - Organisation - Planification Marchandisage Marketing Marketing - Gestion ram Marketingmanagement (DE-588)4168907-0 gnd Management (DE-588)4037278-9 gnd Marketing (DE-588)4037589-4 gnd |
subject_GND | (DE-588)4168907-0 (DE-588)4037278-9 (DE-588)4037589-4 (DE-588)4143413-4 |
title | Marketing management and administrative action |
title_auth | Marketing management and administrative action |
title_exact_search | Marketing management and administrative action |
title_full | Marketing management and administrative action Steuart Henderson Britt ; Harper W. Boyd |
title_fullStr | Marketing management and administrative action Steuart Henderson Britt ; Harper W. Boyd |
title_full_unstemmed | Marketing management and administrative action Steuart Henderson Britt ; Harper W. Boyd |
title_short | Marketing management and administrative action |
title_sort | marketing management and administrative action |
topic | Gestion - Management - Marketing - Organisation - Planification Marchandisage Marketing Marketing - Gestion ram Marketingmanagement (DE-588)4168907-0 gnd Management (DE-588)4037278-9 gnd Marketing (DE-588)4037589-4 gnd |
topic_facet | Gestion - Management - Marketing - Organisation - Planification Marchandisage Marketing Marketing - Gestion Marketingmanagement Management Aufsatzsammlung |
work_keys_str_mv | AT brittsteuarthenderson marketingmanagementandadministrativeaction AT boydharperw marketingmanagementandadministrativeaction |