Verfügbarkeit: Bottom-up marketing | Technische Universität München

Bottom-up marketing:

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Bibliographische Detailangaben
Beteiligte Personen:	Ries, Al (VerfasserIn), Trout, Jack 1935-2017 (VerfasserIn)
Format:	Buch
Sprache:	Englisch
Veröffentlicht:	New York u. a. McGraw-Hill 1989
Schlagwörter:	Marketing Advertising Strategisches Management Bottom-up-Prinzip Marketingstrategie Marketingmanagement
Umfang:	XIV, 226 S.
ISBN:	0070527334

Internformat

MARC


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Datensatz im Suchindex

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author	Ries, Al Trout, Jack 1935-2017
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dewey-full	658.8
dewey-hundreds	600 - Technology (Applied sciences)
dewey-ones	658 - General management
dewey-raw	658.8
dewey-search	658.8
dewey-sort	3658.8
dewey-tens	650 - Management and auxiliary services
discipline	Wirtschaftswissenschaften
format	Book
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isbn	0070527334
language	English
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spelling	Ries, Al Verfasser aut Bottom-up marketing by Al Ries and Jack Trout New York u. a. McGraw-Hill 1989 XIV, 226 S. txt rdacontent n rdamedia nc rdacarrier Marketing gtt Advertising Marketing Strategisches Management (DE-588)4124261-0 gnd rswk-swf Bottom-up-Prinzip (DE-588)4243684-9 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Marketing (DE-588)4037589-4 s Strategisches Management (DE-588)4124261-0 s DE-604 Bottom-up-Prinzip (DE-588)4243684-9 s Marketingmanagement (DE-588)4168907-0 s 1\p DE-604 Marketingstrategie (DE-588)4120697-6 s 2\p DE-604 Trout, Jack 1935-2017 Verfasser (DE-588)110757157 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Ries, Al Trout, Jack 1935-2017 Bottom-up marketing Marketing gtt Advertising Marketing Strategisches Management (DE-588)4124261-0 gnd Bottom-up-Prinzip (DE-588)4243684-9 gnd Marketing (DE-588)4037589-4 gnd Marketingstrategie (DE-588)4120697-6 gnd Marketingmanagement (DE-588)4168907-0 gnd
subject_GND	(DE-588)4124261-0 (DE-588)4243684-9 (DE-588)4037589-4 (DE-588)4120697-6 (DE-588)4168907-0
title	Bottom-up marketing
title_auth	Bottom-up marketing
title_exact_search	Bottom-up marketing
title_full	Bottom-up marketing by Al Ries and Jack Trout
title_fullStr	Bottom-up marketing by Al Ries and Jack Trout
title_full_unstemmed	Bottom-up marketing by Al Ries and Jack Trout
title_short	Bottom-up marketing
title_sort	bottom up marketing
topic	Marketing gtt Advertising Marketing Strategisches Management (DE-588)4124261-0 gnd Bottom-up-Prinzip (DE-588)4243684-9 gnd Marketing (DE-588)4037589-4 gnd Marketingstrategie (DE-588)4120697-6 gnd Marketingmanagement (DE-588)4168907-0 gnd
topic_facet	Marketing Advertising Strategisches Management Bottom-up-Prinzip Marketingstrategie Marketingmanagement
work_keys_str_mv	AT riesal bottomupmarketing AT troutjack bottomupmarketing

Verfügbarkeit

MARC

Datensatz im Suchindex

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