Marketing strategy and plans:
Gespeichert in:
| Beteiligte Personen: | , |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Englewood Cliffs, NJ
Prentice-Hall
1985
|
| Ausgabe: | 2. ed. |
| Schlagwörter: | |
| Umfang: | XVI, 591 S. graph. Darst. |
| ISBN: | 0135583624 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV003694196 | ||
| 003 | DE-604 | ||
| 005 | 19951206 | ||
| 007 | t| | ||
| 008 | 900725s1985 xx d||| |||| 00||| eng d | ||
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| 035 | |a (DE-599)BVBBV003694196 | ||
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| 041 | 0 | |a eng | |
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| 084 | |a QP 612 |0 (DE-625)141909: |2 rvk | ||
| 100 | 1 | |a Luck, David J. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Marketing strategy and plans |c David J. Luck ; O. C. Ferrell |
| 250 | |a 2. ed. | ||
| 264 | 1 | |a Englewood Cliffs, NJ |b Prentice-Hall |c 1985 | |
| 300 | |a XVI, 591 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Marketing - États-Unis - Gestion | |
| 650 | 4 | |a Marketing - États-Unis - Gestion - Cas, Études de | |
| 650 | 4 | |a Marketing |z United States |x Management | |
| 650 | 4 | |a Marketing |z United States |x Management |v Case studies | |
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| 650 | 0 | 7 | |a Marketingmanagement |0 (DE-588)4168907-0 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Strategisches Management |0 (DE-588)4124261-0 |2 gnd |9 rswk-swf |
| 651 | 4 | |a USA | |
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| 700 | 1 | |a Ferrell, Odies C. |e Verfasser |4 aut | |
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Datensatz im Suchindex
| _version_ | 1818946041080184832 |
|---|---|
| any_adam_object | |
| author | Luck, David J. Ferrell, Odies C. |
| author_facet | Luck, David J. Ferrell, Odies C. |
| author_role | aut aut |
| author_sort | Luck, David J. |
| author_variant | d j l dj djl o c f oc ocf |
| building | Verbundindex |
| bvnumber | BV003694196 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.13 |
| callnumber-search | HF5415.13 |
| callnumber-sort | HF 45415.13 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 QP 612 |
| ctrlnum | (OCoLC)11468891 (DE-599)BVBBV003694196 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 2. ed. |
| format | Book |
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| geographic_facet | USA |
| id | DE-604.BV003694196 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T08:08:42Z |
| institution | BVB |
| isbn | 0135583624 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002350960 |
| oclc_num | 11468891 |
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| physical | XVI, 591 S. graph. Darst. |
| publishDate | 1985 |
| publishDateSearch | 1985 |
| publishDateSort | 1985 |
| publisher | Prentice-Hall |
| record_format | marc |
| spelling | Luck, David J. Verfasser aut Marketing strategy and plans David J. Luck ; O. C. Ferrell 2. ed. Englewood Cliffs, NJ Prentice-Hall 1985 XVI, 591 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing - États-Unis - Gestion Marketing - États-Unis - Gestion - Cas, Études de Marketing United States Management Marketing United States Management Case studies Marketing (DE-588)4037589-4 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf USA USA (DE-588)4078704-7 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketing (DE-588)4037589-4 s DE-604 Strategisches Management (DE-588)4124261-0 s USA (DE-588)4078704-7 g Marketingmanagement (DE-588)4168907-0 s Ferrell, Odies C. Verfasser aut |
| spellingShingle | Luck, David J. Ferrell, Odies C. Marketing strategy and plans Marketing - États-Unis - Gestion Marketing - États-Unis - Gestion - Cas, Études de Marketing United States Management Marketing United States Management Case studies Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd Strategisches Management (DE-588)4124261-0 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4168907-0 (DE-588)4124261-0 (DE-588)4078704-7 (DE-588)4522595-3 |
| title | Marketing strategy and plans |
| title_auth | Marketing strategy and plans |
| title_exact_search | Marketing strategy and plans |
| title_full | Marketing strategy and plans David J. Luck ; O. C. Ferrell |
| title_fullStr | Marketing strategy and plans David J. Luck ; O. C. Ferrell |
| title_full_unstemmed | Marketing strategy and plans David J. Luck ; O. C. Ferrell |
| title_short | Marketing strategy and plans |
| title_sort | marketing strategy and plans |
| topic | Marketing - États-Unis - Gestion Marketing - États-Unis - Gestion - Cas, Études de Marketing United States Management Marketing United States Management Case studies Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd Strategisches Management (DE-588)4124261-0 gnd |
| topic_facet | Marketing - États-Unis - Gestion Marketing - États-Unis - Gestion - Cas, Études de Marketing United States Management Marketing United States Management Case studies Marketing Marketingmanagement Strategisches Management USA Fallstudiensammlung |
| work_keys_str_mv | AT luckdavidj marketingstrategyandplans AT ferrellodiesc marketingstrategyandplans |