Contemporary marketing research: Perspectives and applications
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Morristown, N.J.
General Learning Pr.
1972
|
| Schlagwörter: | |
| Umfang: | XI,538 S.m.Tab. |
Internformat
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Govoni, Norman A. P. 1938- |
| author_GND | (DE-588)128690461 |
| author_facet | Govoni, Norman A. P. 1938- |
| author_role | aut |
| author_sort | Govoni, Norman A. P. 1938- |
| author_variant | n a p g nap napg |
| building | Verbundindex |
| bvnumber | BV003031377 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.2 |
| callnumber-search | HF5415.2 |
| callnumber-sort | HF 45415.2 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 611 |
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| dewey-full | 658.8/3/08 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/3/08 |
| dewey-search | 658.8/3/08 |
| dewey-sort | 3658.8 13 18 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV003031377 |
| illustrated | Not Illustrated |
| indexdate | 2024-12-20T07:57:42Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-001898372 |
| oclc_num | 482722 |
| open_access_boolean | |
| owner | DE-355 DE-BY-UBR DE-83 |
| owner_facet | DE-355 DE-BY-UBR DE-83 |
| physical | XI,538 S.m.Tab. |
| psigel | TUB-nveb |
| publishDate | 1972 |
| publishDateSearch | 1972 |
| publishDateSort | 1972 |
| publisher | General Learning Pr. |
| record_format | marc |
| spelling | Govoni, Norman A. P. 1938- Verfasser (DE-588)128690461 aut Contemporary marketing research Perspectives and applications Norman A. P. Govoni* Morristown, N.J. General Learning Pr. 1972 XI,538 S.m.Tab. txt rdacontent n rdamedia nc rdacarrier Marketing research Marketingtheorie (DE-588)4168911-2 gnd rswk-swf Marktforschung (DE-588)4037630-8 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 Marktforschung (DE-588)4037630-8 s Marketingtheorie (DE-588)4168911-2 s |
| spellingShingle | Govoni, Norman A. P. 1938- Contemporary marketing research Perspectives and applications Marketing research Marketingtheorie (DE-588)4168911-2 gnd Marktforschung (DE-588)4037630-8 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4168911-2 (DE-588)4037630-8 (DE-588)4037589-4 |
| title | Contemporary marketing research Perspectives and applications |
| title_auth | Contemporary marketing research Perspectives and applications |
| title_exact_search | Contemporary marketing research Perspectives and applications |
| title_full | Contemporary marketing research Perspectives and applications Norman A. P. Govoni* |
| title_fullStr | Contemporary marketing research Perspectives and applications Norman A. P. Govoni* |
| title_full_unstemmed | Contemporary marketing research Perspectives and applications Norman A. P. Govoni* |
| title_short | Contemporary marketing research |
| title_sort | contemporary marketing research perspectives and applications |
| title_sub | Perspectives and applications |
| topic | Marketing research Marketingtheorie (DE-588)4168911-2 gnd Marktforschung (DE-588)4037630-8 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing research Marketingtheorie Marktforschung Marketing |
| work_keys_str_mv | AT govoninormanap contemporarymarketingresearchperspectivesandapplications |