Verfügbarkeit: Consumer behavior | Technische Universität München

Consumer behavior: marketing strategy perspectives

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Bibliographische Detailangaben
Späterer Titel:	Peter, J. Paul Consumer behavior and marketing strategy
Beteiligte Personen:	Peter, Jerome Paul (VerfasserIn), Olson, Jerry C. 1944- (VerfasserIn)
Format:	Buch
Sprache:	Englisch
Veröffentlicht:	Homewood, Ill. Irwin 1987
Schlagwörter:	Consommateurs - Comportement Marketing Consumer behavior Verbraucherverhalten Marketingstrategie
Umfang:	XVII, 698 S. Ill., graph. Darst.
ISBN:	0256031770

Internformat

MARC


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Datensatz im Suchindex

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illustrated	Illustrated
indexdate	2024-12-20T07:31:39Z
institution	BVB
isbn	0256031770
language	English
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-000685712
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physical	XVII, 698 S. Ill., graph. Darst.
publishDate	1987
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spelling	Peter, Jerome Paul Verfasser (DE-588)12139591X aut Consumer behavior marketing strategy perspectives J. Paul Peter ; Jerry C. Olson Homewood, Ill. Irwin 1987 XVII, 698 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Consommateurs - Comportement Marketing Consumer behavior Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 s Marketingstrategie (DE-588)4120697-6 s DE-604 Marketing (DE-588)4037589-4 s 1\p DE-604 Olson, Jerry C. 1944- Verfasser (DE-588)17049392X aut Später u.d.T. Peter, J. Paul Consumer behavior and marketing strategy (DE-604)BV024990932 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Peter, Jerome Paul Olson, Jerry C. 1944- Consumer behavior marketing strategy perspectives Consommateurs - Comportement Marketing Consumer behavior Verbraucherverhalten (DE-588)4062644-1 gnd Marketingstrategie (DE-588)4120697-6 gnd Marketing (DE-588)4037589-4 gnd
subject_GND	(DE-588)4062644-1 (DE-588)4120697-6 (DE-588)4037589-4
title	Consumer behavior marketing strategy perspectives
title_auth	Consumer behavior marketing strategy perspectives
title_exact_search	Consumer behavior marketing strategy perspectives
title_full	Consumer behavior marketing strategy perspectives J. Paul Peter ; Jerry C. Olson
title_fullStr	Consumer behavior marketing strategy perspectives J. Paul Peter ; Jerry C. Olson
title_full_unstemmed	Consumer behavior marketing strategy perspectives J. Paul Peter ; Jerry C. Olson
title_new	Peter, J. Paul Consumer behavior and marketing strategy
title_short	Consumer behavior
title_sort	consumer behavior marketing strategy perspectives
title_sub	marketing strategy perspectives
topic	Consommateurs - Comportement Marketing Consumer behavior Verbraucherverhalten (DE-588)4062644-1 gnd Marketingstrategie (DE-588)4120697-6 gnd Marketing (DE-588)4037589-4 gnd
topic_facet	Consommateurs - Comportement Marketing Consumer behavior Verbraucherverhalten Marketingstrategie
work_keys_str_mv	AT peterjeromepaul consumerbehaviormarketingstrategyperspectives AT olsonjerryc consumerbehaviormarketingstrategyperspectives

Verfügbarkeit

MARC

Datensatz im Suchindex

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