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Format: | Elektronisch E-Book |
Sprache: | Englisch |
Veröffentlicht: |
[Erscheinungsort nicht ermittelbar]
Ascent Audio
2025
|
Ausgabe: | Unabridged. |
Schlagwörter: | |
Links: | https://learning.oreilly.com/library/view/-/9781663751270/?ar |
Zusammenfassung: | Sustainability is rocking the business world as profoundly as any global trend of the past, from electrification to digitalization. But unlike previous revolutions, this one is being driven by consumers, for whom environmentally sound practices matter as much as price, quality, and brand. In The Demand Revolution, Andreas von der Gathen, Nicolai Broby Eckert, and Caroline Kastbjerg offer a strategic framework for winning these consumers--and taking advantage of the vast commercial opportunity presented by sustainability as the first demand-driven, transformative megatrend. The first movers in the Demand Revolution will be able to create enduring competitive advantages and high entry barriers built around redesigned business model ecosystems and customer loyalty, the authors explain, but this will require a critical adjustment in thinking and approach. Companies, first of all, have to catch up with consumers, who see themselves on a demand curve far beyond what companies currently perceive. Business leaders must shift their focus from the cost of sustainability to its potential for generating growth and long-term profits. The Demand Revolution shows business leaders how to look beyond easy fixes and incremental outcomes and instead pursue high-risk, high-reward moves geared toward the source of exponential growth: the world's consumers. |
Beschreibung: | Audio book. - Online resource; title from title details screen (cloudLibrary, viewed April 9, 2025) |
Umfang: | 1 online resource (1 audio file (07 hr., 12 min., 58 sec.)) |
ISBN: | 9781663751270 1663751277 |
Internformat
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spelling | Gathen, Andreas von der VerfasserIn aut The demand revolution how consumers are redefining sustainability and transforming the future of business Andreas von der Gathen, Nicolai Broby Eckert, and Caroline Kastbjerg Unabridged. [Erscheinungsort nicht ermittelbar] Ascent Audio 2025 1 online resource (1 audio file (07 hr., 12 min., 58 sec.)) Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Audio book. - Online resource; title from title details screen (cloudLibrary, viewed April 9, 2025) Sustainability is rocking the business world as profoundly as any global trend of the past, from electrification to digitalization. But unlike previous revolutions, this one is being driven by consumers, for whom environmentally sound practices matter as much as price, quality, and brand. In The Demand Revolution, Andreas von der Gathen, Nicolai Broby Eckert, and Caroline Kastbjerg offer a strategic framework for winning these consumers--and taking advantage of the vast commercial opportunity presented by sustainability as the first demand-driven, transformative megatrend. The first movers in the Demand Revolution will be able to create enduring competitive advantages and high entry barriers built around redesigned business model ecosystems and customer loyalty, the authors explain, but this will require a critical adjustment in thinking and approach. Companies, first of all, have to catch up with consumers, who see themselves on a demand curve far beyond what companies currently perceive. Business leaders must shift their focus from the cost of sustainability to its potential for generating growth and long-term profits. The Demand Revolution shows business leaders how to look beyond easy fixes and incremental outcomes and instead pursue high-risk, high-reward moves geared toward the source of exponential growth: the world's consumers. Sustainable development Consumption (Economics) Environmental aspects Value Développement durable Société de consommation ; Aspect de l'environnement Valeur sustainable development value (economic concept) Business Ethics Leadership BUSINESS & ECONOMICS Sustainable Development Development Audiobooks Livres audio Eckert, Nicolai Broby VerfasserIn aut Kastbjerg, Caroline VerfasserIn aut Pabon, Andrés ErzählerIn nrt |
spellingShingle | Gathen, Andreas von der Eckert, Nicolai Broby Kastbjerg, Caroline The demand revolution how consumers are redefining sustainability and transforming the future of business Sustainable development Consumption (Economics) Environmental aspects Value Développement durable Société de consommation ; Aspect de l'environnement Valeur sustainable development value (economic concept) Business Ethics Leadership BUSINESS & ECONOMICS Sustainable Development Development |
title | The demand revolution how consumers are redefining sustainability and transforming the future of business |
title_auth | The demand revolution how consumers are redefining sustainability and transforming the future of business |
title_exact_search | The demand revolution how consumers are redefining sustainability and transforming the future of business |
title_full | The demand revolution how consumers are redefining sustainability and transforming the future of business Andreas von der Gathen, Nicolai Broby Eckert, and Caroline Kastbjerg |
title_fullStr | The demand revolution how consumers are redefining sustainability and transforming the future of business Andreas von der Gathen, Nicolai Broby Eckert, and Caroline Kastbjerg |
title_full_unstemmed | The demand revolution how consumers are redefining sustainability and transforming the future of business Andreas von der Gathen, Nicolai Broby Eckert, and Caroline Kastbjerg |
title_short | The demand revolution |
title_sort | demand revolution how consumers are redefining sustainability and transforming the future of business |
title_sub | how consumers are redefining sustainability and transforming the future of business |
topic | Sustainable development Consumption (Economics) Environmental aspects Value Développement durable Société de consommation ; Aspect de l'environnement Valeur sustainable development value (economic concept) Business Ethics Leadership BUSINESS & ECONOMICS Sustainable Development Development |
topic_facet | Sustainable development Consumption (Economics) Environmental aspects Value Développement durable Société de consommation ; Aspect de l'environnement Valeur sustainable development value (economic concept) Business Ethics Leadership BUSINESS & ECONOMICS Sustainable Development Development Audiobooks Livres audio |
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