Customer 360: How Data, AI, and Trust Change Everything
Become more competitive by developing a superior customer experience through data, AI, and trust Customer 360: How Data, AI, and Trust Change Everything delivers key insight and vision on using emerging technologies to delight customers and become more competitive by providing a superior customer ex...
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Format: | Elektronisch E-Book |
Sprache: | Englisch |
Veröffentlicht: |
[Erscheinungsort nicht ermittelbar]
Ascent Audio
2024
|
Ausgabe: | Unabridged. |
Schlagwörter: | |
Links: | https://learning.oreilly.com/library/view/-/9781663749550/?ar |
Zusammenfassung: | Become more competitive by developing a superior customer experience through data, AI, and trust Customer 360: How Data, AI, and Trust Change Everything delivers key insight and vision on using emerging technologies to delight customers and become more competitive by providing a superior customer experience. This book helps listeners attract and engage their customers across channels and throughout their journey, from acquisition and onboarding, through service, upsell, retention, and win-back. To demonstrate the influence and importance of these ideas, this book contains a multitude of real-world case studies from companies in a range of industries, with business models, and at various stages of digital maturity. Listeners will learn about using exciting technologies like AI and GPT while building a commitment to ethical use, safety, and privacy through secure guardrails; organizing data around customers, prospects, and accounts--even if that data comes from many different sources in different formats; making new technologies an extension of your existing data investments so that both work better; choosing a strategy and implementation plan to minimize time-to-value and ensure success weighing build, buy, or partner; and handling internal stakeholders and dealing with change in a way that benefits the business. |
Beschreibung: | Audio book. - Online resource; title from title details screen (cloudLibrary, viewed November 28, 2024) |
Umfang: | 1 online resource (1 sound file (08hr., 30min., 49sec.)) |
ISBN: | 9781663749550 1663749558 |
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520 | |a Become more competitive by developing a superior customer experience through data, AI, and trust Customer 360: How Data, AI, and Trust Change Everything delivers key insight and vision on using emerging technologies to delight customers and become more competitive by providing a superior customer experience. This book helps listeners attract and engage their customers across channels and throughout their journey, from acquisition and onboarding, through service, upsell, retention, and win-back. To demonstrate the influence and importance of these ideas, this book contains a multitude of real-world case studies from companies in a range of industries, with business models, and at various stages of digital maturity. Listeners will learn about using exciting technologies like AI and GPT while building a commitment to ethical use, safety, and privacy through secure guardrails; organizing data around customers, prospects, and accounts--even if that data comes from many different sources in different formats; making new technologies an extension of your existing data investments so that both work better; choosing a strategy and implementation plan to minimize time-to-value and ensure success weighing build, buy, or partner; and handling internal stakeholders and dealing with change in a way that benefits the business. | ||
650 | 0 | |a Customer services |x Technological innovations | |
650 | 0 | |a Artificial intelligence | |
650 | 4 | |a Service à la clientèle ; Innovations | |
650 | 4 | |a Intelligence artificielle | |
650 | 4 | |a artificial intelligence | |
650 | 4 | |a Business Development | |
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adam_text | |
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author | Kihn, Martin Chen Lin, Andrea |
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dewey-full | 658.8/12 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8/12 |
dewey-search | 658.8/12 |
dewey-sort | 3658.8 212 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | Unabridged. |
format | Electronic eBook |
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spelling | Kihn, Martin VerfasserIn aut Customer 360 How Data, AI, and Trust Change Everything Martin Kihn, Andrea Chen Lin Unabridged. [Erscheinungsort nicht ermittelbar] Ascent Audio 2024 1 online resource (1 sound file (08hr., 30min., 49sec.)) Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Audio book. - Online resource; title from title details screen (cloudLibrary, viewed November 28, 2024) Become more competitive by developing a superior customer experience through data, AI, and trust Customer 360: How Data, AI, and Trust Change Everything delivers key insight and vision on using emerging technologies to delight customers and become more competitive by providing a superior customer experience. This book helps listeners attract and engage their customers across channels and throughout their journey, from acquisition and onboarding, through service, upsell, retention, and win-back. To demonstrate the influence and importance of these ideas, this book contains a multitude of real-world case studies from companies in a range of industries, with business models, and at various stages of digital maturity. Listeners will learn about using exciting technologies like AI and GPT while building a commitment to ethical use, safety, and privacy through secure guardrails; organizing data around customers, prospects, and accounts--even if that data comes from many different sources in different formats; making new technologies an extension of your existing data investments so that both work better; choosing a strategy and implementation plan to minimize time-to-value and ensure success weighing build, buy, or partner; and handling internal stakeholders and dealing with change in a way that benefits the business. Customer services Technological innovations Artificial intelligence Service à la clientèle ; Innovations Intelligence artificielle artificial intelligence Business Development Management BUSINESS & ECONOMICS Leadership Development Audiobooks Livres audio Chen Lin, Andrea VerfasserIn aut Gallagher, Dean ErzählerIn nrt |
spellingShingle | Kihn, Martin Chen Lin, Andrea Customer 360 How Data, AI, and Trust Change Everything Customer services Technological innovations Artificial intelligence Service à la clientèle ; Innovations Intelligence artificielle artificial intelligence Business Development Management BUSINESS & ECONOMICS Leadership Development |
title | Customer 360 How Data, AI, and Trust Change Everything |
title_auth | Customer 360 How Data, AI, and Trust Change Everything |
title_exact_search | Customer 360 How Data, AI, and Trust Change Everything |
title_full | Customer 360 How Data, AI, and Trust Change Everything Martin Kihn, Andrea Chen Lin |
title_fullStr | Customer 360 How Data, AI, and Trust Change Everything Martin Kihn, Andrea Chen Lin |
title_full_unstemmed | Customer 360 How Data, AI, and Trust Change Everything Martin Kihn, Andrea Chen Lin |
title_short | Customer 360 |
title_sort | customer 360 how data ai and trust change everything |
title_sub | How Data, AI, and Trust Change Everything |
topic | Customer services Technological innovations Artificial intelligence Service à la clientèle ; Innovations Intelligence artificielle artificial intelligence Business Development Management BUSINESS & ECONOMICS Leadership Development |
topic_facet | Customer services Technological innovations Artificial intelligence Service à la clientèle ; Innovations Intelligence artificielle artificial intelligence Business Development Management BUSINESS & ECONOMICS Leadership Development Audiobooks Livres audio |
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