Taming the counterfeiting epidemic : a multilayered approach is essential to effectively combat counterfeiting and unauthorized sales:

Many companies lose significant revenue to counterfeiters who sell fake products that look identical to the real thing and unscrupulous supply chain partners who divert legitimate products for unauthorized sale on the black market. To effectively combat illicit trade, leaders need to embrace a multi...

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Bibliographische Detailangaben
Beteiligte Personen: Handfield, Robert B. (VerfasserIn), Nair, Anand (VerfasserIn), Choi, Thomas Y. (VerfasserIn)
Format: Elektronisch E-Book
Sprache:Englisch
Veröffentlicht: [Cambridge, Massachusetts] MIT Sloan Management Review 2023
Ausgabe:[First edition].
Schlagwörter:
Links:https://learning.oreilly.com/library/view/-/53863MIT65107/?ar
Zusammenfassung:Many companies lose significant revenue to counterfeiters who sell fake products that look identical to the real thing and unscrupulous supply chain partners who divert legitimate products for unauthorized sale on the black market. To effectively combat illicit trade, leaders need to embrace a multilayered approach that includes keeping tabs on the upstream supply chain, using traceable packaging, and educating consumers.
Beschreibung:"Reprint 65107.". - Includes bibliographical references
Umfang:1 Online-Ressource (9 Seiten)