Maximizing performance:

Learn all you need to know about how to generate and manage publicity--from recognizing public relations opportunities to creating and sustaining media coverage. Effective PR shows you not only how to identify and target your audience, but also provides practical techniques for presenting informatio...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Beteilige Person: Seymour, John (VerfasserIn)
Weitere beteiligte Personen: Shervington, Martin (MitwirkendeR)
Format: Elektronisch E-Book
Sprache:Englisch
Veröffentlicht: New York Dorling Kindersley Pub. 2001
Schriftenreihe:Essential managers
Schlagwörter:
Links:https://learning.oreilly.com/library/view/-/9780789480095/?ar
Zusammenfassung:Learn all you need to know about how to generate and manage publicity--from recognizing public relations opportunities to creating and sustaining media coverage. Effective PR shows you not only how to identify and target your audience, but also provides practical techniques for presenting information, whether writing news releases or organizing press conferences and productlaunches. Power tips help you to deal with real-life situations and handle all types of media with confidence. The Essential Manager have sold more than 1.9 million copies worldwide! Experienced and novice managers alike can.
Beschreibung:Includes index. - Print version record
Umfang:1 Online-Ressource (120 Seiten) illustrations.
ISBN:9780756662622
0756662621
9780756662639
075666263X