The digital selling handbook: grow your sales by engaging, prospecting, and converting customers the way they buy today
Actionable advice for sales professionals and business owners for growing sales in today's increasingly virtual marketplace Rapid changes in where and how people live, work, and do business in recent years, have triggered major shifts in how customers shop for and buy virtually everything! Sale...
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| Main Author: | |
|---|---|
| Corporate Author: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
New York
McGraw Hill Education
[2022]
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| Subjects: | |
| Links: | https://learning.oreilly.com/library/view/-/9781264278879/?ar |
| Summary: | Actionable advice for sales professionals and business owners for growing sales in today's increasingly virtual marketplace Rapid changes in where and how people live, work, and do business in recent years, have triggered major shifts in how customers shop for and buy virtually everything! Sales and marketing professionals are faced with the harsh reality of rethinking their entire approach to engaging clients in today's virtual marketplace--or risk quickly becoming irrelevant. They need to rethink their entire sales approach--and Digital Selling Handbook shows them how to do it. This comprehensive guide builds readers' understanding of customer psychology and buying behavior in the new digital-first world. It provides best practices for engaging customers using a variety of methods. Digital selling expert and founder of Sales Excellence, Inc., Bill Stinnett covers the entire sales and marketing process, showing how to: Create a magnetic personal brand that attracts prospective customers Engage customers earlier in the buying process Develop an evergreen lead machine using strategies of world-class organizations Write articles, emails, and social media posts that trigger customer action Find and create new opportunities through outbound prospecting Turn customer conversations into sales opportunities and revenue Finding and attracting new business will always be one of the most vital aspects of business success. In today's transformed world of selling, those with the smartest, more forward-looking strategies will be the ones to come out on top. The Digital Selling Handbook provides everything you need keep ahead of the curve and in front of the competition. |
| Item Description: | Includes bibliographical references and index. - Description based on print version record |
| Physical Description: | 1 Online-Ressource |
| ISBN: | 9781264278879 126427887X |
Staff View
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| spelling | Stinnett, Bill VerfasserIn aut The digital selling handbook grow your sales by engaging, prospecting, and converting customers the way they buy today Bill Stinnett New York McGraw Hill Education [2022] 1 Online-Ressource Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Includes bibliographical references and index. - Description based on print version record Actionable advice for sales professionals and business owners for growing sales in today's increasingly virtual marketplace Rapid changes in where and how people live, work, and do business in recent years, have triggered major shifts in how customers shop for and buy virtually everything! Sales and marketing professionals are faced with the harsh reality of rethinking their entire approach to engaging clients in today's virtual marketplace--or risk quickly becoming irrelevant. They need to rethink their entire sales approach--and Digital Selling Handbook shows them how to do it. This comprehensive guide builds readers' understanding of customer psychology and buying behavior in the new digital-first world. It provides best practices for engaging customers using a variety of methods. Digital selling expert and founder of Sales Excellence, Inc., Bill Stinnett covers the entire sales and marketing process, showing how to: Create a magnetic personal brand that attracts prospective customers Engage customers earlier in the buying process Develop an evergreen lead machine using strategies of world-class organizations Write articles, emails, and social media posts that trigger customer action Find and create new opportunities through outbound prospecting Turn customer conversations into sales opportunities and revenue Finding and attracting new business will always be one of the most vital aspects of business success. In today's transformed world of selling, those with the smartest, more forward-looking strategies will be the ones to come out on top. The Digital Selling Handbook provides everything you need keep ahead of the curve and in front of the competition. Selling Technological innovations Electronic commerce Internet marketing Vente ; Innovations Commerce électronique Marketing sur Internet Selling ; Technological innovations ProQuest (Firm) MitwirkendeR ctb 9781264278862 Erscheint auch als Druck-Ausgabe 9781264278862 |
| spellingShingle | Stinnett, Bill The digital selling handbook grow your sales by engaging, prospecting, and converting customers the way they buy today Selling Technological innovations Electronic commerce Internet marketing Vente ; Innovations Commerce électronique Marketing sur Internet Selling ; Technological innovations |
| title | The digital selling handbook grow your sales by engaging, prospecting, and converting customers the way they buy today |
| title_auth | The digital selling handbook grow your sales by engaging, prospecting, and converting customers the way they buy today |
| title_exact_search | The digital selling handbook grow your sales by engaging, prospecting, and converting customers the way they buy today |
| title_full | The digital selling handbook grow your sales by engaging, prospecting, and converting customers the way they buy today Bill Stinnett |
| title_fullStr | The digital selling handbook grow your sales by engaging, prospecting, and converting customers the way they buy today Bill Stinnett |
| title_full_unstemmed | The digital selling handbook grow your sales by engaging, prospecting, and converting customers the way they buy today Bill Stinnett |
| title_short | The digital selling handbook |
| title_sort | digital selling handbook grow your sales by engaging prospecting and converting customers the way they buy today |
| title_sub | grow your sales by engaging, prospecting, and converting customers the way they buy today |
| topic | Selling Technological innovations Electronic commerce Internet marketing Vente ; Innovations Commerce électronique Marketing sur Internet Selling ; Technological innovations |
| topic_facet | Selling Technological innovations Electronic commerce Internet marketing Vente ; Innovations Commerce électronique Marketing sur Internet Selling ; Technological innovations |
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