Reality check: the irreverent guide to outsmarting, outmanaging, and outmarketing your competition
As Guy Kawasaki puts it, "If the two most popular words in your company are partner and strategic, and partner has become a verb, and strategic is used to describe decisions and activities that don't make sense"--It's time for a reality check. Here, Kawasaki has compiled his best...
Gespeichert in:
Beteilige Person: | |
---|---|
Körperschaft: | |
Weitere beteiligte Personen: | |
Format: | Elektronisch E-Book |
Sprache: | Englisch |
Veröffentlicht: |
[Old Saybrook, Conn.]
Tantor Media
2009
|
Schlagwörter: | |
Links: | https://learning.oreilly.com/library/view/-/9781400190645/?ar |
Zusammenfassung: | As Guy Kawasaki puts it, "If the two most popular words in your company are partner and strategic, and partner has become a verb, and strategic is used to describe decisions and activities that don't make sense"--It's time for a reality check. Here, Kawasaki has compiled his best wit, wisdom, and contrarian opinions in handy book form. From competition to customer service, innovation to marketing, he shows readers how to ignore fads and foolishness while sticking to commonsense practices. He explains, for instance: how to get a standing ovation, the art of schmoozing, how to create a community, the top ten lies of entrepreneurs, everything you wanted to know about getting a job in Silicon Valley but didn't know who to ask.--From publisher description |
Beschreibung: | Unabridged. - Audio file. - Title from image on Web page (viewed March 28, 2009). - Previously released on compact disc, 2008 |
Umfang: | 1 Online-Ressource (1 audio file) |
ISBN: | 9781400190645 1400190649 |
Internformat
MARC
LEADER | 00000cam a22000002 4500 | ||
---|---|---|---|
001 | ZDB-30-ORH-072486503 | ||
003 | DE-627-1 | ||
005 | 20240228114351.0 | ||
007 | cr uuu---uuuuu | ||
008 | 220112s2009 xx |||||o 00| ||eng c | ||
020 | |a 9781400190645 |c electronic audio bk. |9 978-1-4001-9064-5 | ||
020 | |a 1400190649 |c electronic audio bk. |9 1-4001-9064-9 | ||
035 | |a (DE-627-1)072486503 | ||
035 | |a (DE-599)KEP072486503 | ||
035 | |a (ORHE)9781400190645 | ||
035 | |a (DE-627-1)072486503 | ||
040 | |a DE-627 |b ger |c DE-627 |e rda | ||
041 | |a eng | ||
082 | 0 | |a 658 |2 22 | |
100 | 1 | |a Kawasaki, Guy |d 1954- |e VerfasserIn |4 aut | |
245 | 1 | 0 | |a Reality check |b the irreverent guide to outsmarting, outmanaging, and outmarketing your competition |c Guy Kawasaki |
264 | 1 | |a [Old Saybrook, Conn.] |b Tantor Media |c 2009 | |
300 | |a 1 Online-Ressource (1 audio file) | ||
336 | |a Text |b txt |2 rdacontent | ||
337 | |a Computermedien |b c |2 rdamedia | ||
338 | |a Online-Ressource |b cr |2 rdacarrier | ||
500 | |a Unabridged. - Audio file. - Title from image on Web page (viewed March 28, 2009). - Previously released on compact disc, 2008 | ||
520 | |a As Guy Kawasaki puts it, "If the two most popular words in your company are partner and strategic, and partner has become a verb, and strategic is used to describe decisions and activities that don't make sense"--It's time for a reality check. Here, Kawasaki has compiled his best wit, wisdom, and contrarian opinions in handy book form. From competition to customer service, innovation to marketing, he shows readers how to ignore fads and foolishness while sticking to commonsense practices. He explains, for instance: how to get a standing ovation, the art of schmoozing, how to create a community, the top ten lies of entrepreneurs, everything you wanted to know about getting a job in Silicon Valley but didn't know who to ask.--From publisher description | ||
650 | 0 | |a New business enterprises | |
650 | 0 | |a Entrepreneurship | |
650 | 0 | |a Competition | |
650 | 0 | |a Management | |
650 | 4 | |a Nouvelles entreprises | |
650 | 4 | |a Entrepreneuriat | |
650 | 4 | |a Gestion | |
650 | 4 | |a entrepreneurs | |
650 | 4 | |a management | |
650 | 4 | |a Competition |0 (OCoLC)fst00871464 | |
650 | 4 | |a Entrepreneurship |0 (OCoLC)fst00912787 | |
650 | 4 | |a Management |0 (OCoLC)fst01007141 | |
650 | 4 | |a New business enterprises |0 (OCoLC)fst01036825 | |
650 | 4 | |a Downloadable audio books | |
650 | 4 | |a Audiobooks |0 (OCoLC)fst01726208 | |
650 | 4 | |a Audiobooks | |
650 | 4 | |a Livres audio | |
700 | 1 | |a Boehmer, Paul |e ErzählerIn |4 nrt | |
710 | 2 | |a Tantor Media. |e MitwirkendeR |4 ctb | |
966 | 4 | 0 | |l DE-91 |p ZDB-30-ORH |q TUM_PDA_ORH |u https://learning.oreilly.com/library/view/-/9781400190645/?ar |m X:ORHE |x Aggregator |z lizenzpflichtig |3 Volltext |
912 | |a ZDB-30-ORH | ||
912 | |a ZDB-30-ORH | ||
951 | |a BO | ||
912 | |a ZDB-30-ORH | ||
049 | |a DE-91 |
Datensatz im Suchindex
DE-BY-TUM_katkey | ZDB-30-ORH-072486503 |
---|---|
_version_ | 1821494825749315584 |
adam_text | |
any_adam_object | |
author | Kawasaki, Guy 1954- |
author2 | Boehmer, Paul |
author2_role | nrt |
author2_variant | p b pb |
author_corporate | Tantor Media |
author_corporate_role | ctb |
author_facet | Kawasaki, Guy 1954- Boehmer, Paul Tantor Media |
author_role | aut |
author_sort | Kawasaki, Guy 1954- |
author_variant | g k gk |
building | Verbundindex |
bvnumber | localTUM |
collection | ZDB-30-ORH |
ctrlnum | (DE-627-1)072486503 (DE-599)KEP072486503 (ORHE)9781400190645 |
dewey-full | 658 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658 |
dewey-search | 658 |
dewey-sort | 3658 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>02804cam a22005772 4500</leader><controlfield tag="001">ZDB-30-ORH-072486503</controlfield><controlfield tag="003">DE-627-1</controlfield><controlfield tag="005">20240228114351.0</controlfield><controlfield tag="007">cr uuu---uuuuu</controlfield><controlfield tag="008">220112s2009 xx |||||o 00| ||eng c</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781400190645</subfield><subfield code="c">electronic audio bk.</subfield><subfield code="9">978-1-4001-9064-5</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">1400190649</subfield><subfield code="c">electronic audio bk.</subfield><subfield code="9">1-4001-9064-9</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-627-1)072486503</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)KEP072486503</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(ORHE)9781400190645</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-627-1)072486503</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-627</subfield><subfield code="b">ger</subfield><subfield code="c">DE-627</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1=" " ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658</subfield><subfield code="2">22</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Kawasaki, Guy</subfield><subfield code="d">1954-</subfield><subfield code="e">VerfasserIn</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Reality check</subfield><subfield code="b">the irreverent guide to outsmarting, outmanaging, and outmarketing your competition</subfield><subfield code="c">Guy Kawasaki</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">[Old Saybrook, Conn.]</subfield><subfield code="b">Tantor Media</subfield><subfield code="c">2009</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 Online-Ressource (1 audio file)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="a">Text</subfield><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="a">Computermedien</subfield><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="a">Online-Ressource</subfield><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Unabridged. - Audio file. - Title from image on Web page (viewed March 28, 2009). - Previously released on compact disc, 2008</subfield></datafield><datafield tag="520" ind1=" " ind2=" "><subfield code="a">As Guy Kawasaki puts it, "If the two most popular words in your company are partner and strategic, and partner has become a verb, and strategic is used to describe decisions and activities that don't make sense"--It's time for a reality check. Here, Kawasaki has compiled his best wit, wisdom, and contrarian opinions in handy book form. From competition to customer service, innovation to marketing, he shows readers how to ignore fads and foolishness while sticking to commonsense practices. He explains, for instance: how to get a standing ovation, the art of schmoozing, how to create a community, the top ten lies of entrepreneurs, everything you wanted to know about getting a job in Silicon Valley but didn't know who to ask.--From publisher description</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">New business enterprises</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Entrepreneurship</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Competition</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Management</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Nouvelles entreprises</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Entrepreneuriat</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Gestion</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">entrepreneurs</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">management</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Competition</subfield><subfield code="0">(OCoLC)fst00871464</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Entrepreneurship</subfield><subfield code="0">(OCoLC)fst00912787</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Management</subfield><subfield code="0">(OCoLC)fst01007141</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">New business enterprises</subfield><subfield code="0">(OCoLC)fst01036825</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Downloadable audio books</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Audiobooks</subfield><subfield code="0">(OCoLC)fst01726208</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Audiobooks</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Livres audio</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Boehmer, Paul</subfield><subfield code="e">ErzählerIn</subfield><subfield code="4">nrt</subfield></datafield><datafield tag="710" ind1="2" ind2=" "><subfield code="a">Tantor Media.</subfield><subfield code="e">MitwirkendeR</subfield><subfield code="4">ctb</subfield></datafield><datafield tag="966" ind1="4" ind2="0"><subfield code="l">DE-91</subfield><subfield code="p">ZDB-30-ORH</subfield><subfield code="q">TUM_PDA_ORH</subfield><subfield code="u">https://learning.oreilly.com/library/view/-/9781400190645/?ar</subfield><subfield code="m">X:ORHE</subfield><subfield code="x">Aggregator</subfield><subfield code="z">lizenzpflichtig</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-30-ORH</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-30-ORH</subfield></datafield><datafield tag="951" ind1=" " ind2=" "><subfield code="a">BO</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-30-ORH</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-91</subfield></datafield></record></collection> |
id | ZDB-30-ORH-072486503 |
illustrated | Not Illustrated |
indexdate | 2025-01-17T11:20:32Z |
institution | BVB |
isbn | 9781400190645 1400190649 |
language | English |
open_access_boolean | |
owner | DE-91 DE-BY-TUM |
owner_facet | DE-91 DE-BY-TUM |
physical | 1 Online-Ressource (1 audio file) |
psigel | ZDB-30-ORH TUM_PDA_ORH ZDB-30-ORH |
publishDate | 2009 |
publishDateSearch | 2009 |
publishDateSort | 2009 |
publisher | Tantor Media |
record_format | marc |
spelling | Kawasaki, Guy 1954- VerfasserIn aut Reality check the irreverent guide to outsmarting, outmanaging, and outmarketing your competition Guy Kawasaki [Old Saybrook, Conn.] Tantor Media 2009 1 Online-Ressource (1 audio file) Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Unabridged. - Audio file. - Title from image on Web page (viewed March 28, 2009). - Previously released on compact disc, 2008 As Guy Kawasaki puts it, "If the two most popular words in your company are partner and strategic, and partner has become a verb, and strategic is used to describe decisions and activities that don't make sense"--It's time for a reality check. Here, Kawasaki has compiled his best wit, wisdom, and contrarian opinions in handy book form. From competition to customer service, innovation to marketing, he shows readers how to ignore fads and foolishness while sticking to commonsense practices. He explains, for instance: how to get a standing ovation, the art of schmoozing, how to create a community, the top ten lies of entrepreneurs, everything you wanted to know about getting a job in Silicon Valley but didn't know who to ask.--From publisher description New business enterprises Entrepreneurship Competition Management Nouvelles entreprises Entrepreneuriat Gestion entrepreneurs management Competition (OCoLC)fst00871464 Entrepreneurship (OCoLC)fst00912787 Management (OCoLC)fst01007141 New business enterprises (OCoLC)fst01036825 Downloadable audio books Audiobooks (OCoLC)fst01726208 Audiobooks Livres audio Boehmer, Paul ErzählerIn nrt Tantor Media. MitwirkendeR ctb |
spellingShingle | Kawasaki, Guy 1954- Reality check the irreverent guide to outsmarting, outmanaging, and outmarketing your competition New business enterprises Entrepreneurship Competition Management Nouvelles entreprises Entrepreneuriat Gestion entrepreneurs management Competition (OCoLC)fst00871464 Entrepreneurship (OCoLC)fst00912787 Management (OCoLC)fst01007141 New business enterprises (OCoLC)fst01036825 Downloadable audio books Audiobooks (OCoLC)fst01726208 Audiobooks Livres audio |
subject_GND | (OCoLC)fst00871464 (OCoLC)fst00912787 (OCoLC)fst01007141 (OCoLC)fst01036825 (OCoLC)fst01726208 |
title | Reality check the irreverent guide to outsmarting, outmanaging, and outmarketing your competition |
title_auth | Reality check the irreverent guide to outsmarting, outmanaging, and outmarketing your competition |
title_exact_search | Reality check the irreverent guide to outsmarting, outmanaging, and outmarketing your competition |
title_full | Reality check the irreverent guide to outsmarting, outmanaging, and outmarketing your competition Guy Kawasaki |
title_fullStr | Reality check the irreverent guide to outsmarting, outmanaging, and outmarketing your competition Guy Kawasaki |
title_full_unstemmed | Reality check the irreverent guide to outsmarting, outmanaging, and outmarketing your competition Guy Kawasaki |
title_short | Reality check |
title_sort | reality check the irreverent guide to outsmarting outmanaging and outmarketing your competition |
title_sub | the irreverent guide to outsmarting, outmanaging, and outmarketing your competition |
topic | New business enterprises Entrepreneurship Competition Management Nouvelles entreprises Entrepreneuriat Gestion entrepreneurs management Competition (OCoLC)fst00871464 Entrepreneurship (OCoLC)fst00912787 Management (OCoLC)fst01007141 New business enterprises (OCoLC)fst01036825 Downloadable audio books Audiobooks (OCoLC)fst01726208 Audiobooks Livres audio |
topic_facet | New business enterprises Entrepreneurship Competition Management Nouvelles entreprises Entrepreneuriat Gestion entrepreneurs management Downloadable audio books Audiobooks Livres audio |
work_keys_str_mv | AT kawasakiguy realitychecktheirreverentguidetooutsmartingoutmanagingandoutmarketingyourcompetition AT boehmerpaul realitychecktheirreverentguidetooutsmartingoutmanagingandoutmarketingyourcompetition AT tantormedia realitychecktheirreverentguidetooutsmartingoutmanagingandoutmarketingyourcompetition |