The digital transformation playbook: rethink your business for the digital age

Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the wo...

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Bibliographic Details
Main Author: Rogers, David L. 1970- (Author)
Other Authors: Heitsch, Paul (Narrator)
Format: Electronic eBook
Language:English
Published: [Old Saybrook (Conn.)] Tantor Audio 2018
Edition:Unabridged.
Subjects:
Links:https://learning.oreilly.com/library/view/-/9781977392466/?ar
Summary:Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world.
Item Description:Online resource; title from title details screen (OverDrive, viewed May 23, 2019)
Physical Description:1 online resource (1 audio file (10 hr., 03 min., 40 sec.))
ISBN:9781977382467
1977382460
9781977392466
1977392466