Built-in social: essential social marketing practices for every small business
Marketing today is driven by the customer. The old mindset was one of finding customers for your products and services.' The new one is to find products and services for the customers whose trust you have earned. Businesses that are succeeding today have acknowledged that as a result of new med...
Gespeichert in:
Beteilige Person: | |
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Körperschaft: | |
Format: | Elektronisch E-Book |
Sprache: | Englisch |
Veröffentlicht: |
New York
Gildan Audio
p2020
|
Ausgabe: | Unabridged. |
Schlagwörter: | |
Links: | https://learning.oreilly.com/library/view/-/9781663701800/?ar |
Zusammenfassung: | Marketing today is driven by the customer. The old mindset was one of finding customers for your products and services.' The new one is to find products and services for the customers whose trust you have earned. Businesses that are succeeding today have acknowledged that as a result of new media they are in shared relationships with customers, employees, and other influencers in the community - even competitors. Social Centric Business is for the silent (and massive) majority whose collective destiny depends on building a business channel that aligns their business with its ideal customers, so that they can serve them well and ensure their continued relevance and success. Intended for mainstream businesses that want to get results from social media networking and marketing but have been frustrated by the obstacles, namely, the lack of a basic method or structure (and a practical step-by-step approach) for converting relevant social qualities--visibility, authenticity, accessibility, community, and relevance--into profitable outcomes. |
Beschreibung: | Downloadable audio file |
Umfang: | 1 online resource (5 hr., 25 min.) |
ISBN: | 9781663701800 1663701806 |
Internformat
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spelling | Korhan, Jeff VerfasserIn aut Built-in social essential social marketing practices for every small business Jeff Korhan Unabridged. New York Gildan Audio p2020 1 online resource (5 hr., 25 min.) Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Downloadable audio file Marketing today is driven by the customer. The old mindset was one of finding customers for your products and services.' The new one is to find products and services for the customers whose trust you have earned. Businesses that are succeeding today have acknowledged that as a result of new media they are in shared relationships with customers, employees, and other influencers in the community - even competitors. Social Centric Business is for the silent (and massive) majority whose collective destiny depends on building a business channel that aligns their business with its ideal customers, so that they can serve them well and ensure their continued relevance and success. Intended for mainstream businesses that want to get results from social media networking and marketing but have been frustrated by the obstacles, namely, the lack of a basic method or structure (and a practical step-by-step approach) for converting relevant social qualities--visibility, authenticity, accessibility, community, and relevance--into profitable outcomes. Business Affaires businesses (business enterprises) BUSINESS & ECONOMICS / Entrepreneurship Business (OCoLC)fst00842262 Downloadable audio books Audiobooks (OCoLC)fst01726208 Audiobooks Livres audio Gildan Media. MitwirkendeR ctb |
spellingShingle | Korhan, Jeff Built-in social essential social marketing practices for every small business Business Affaires businesses (business enterprises) BUSINESS & ECONOMICS / Entrepreneurship Business (OCoLC)fst00842262 Downloadable audio books Audiobooks (OCoLC)fst01726208 Audiobooks Livres audio |
subject_GND | (OCoLC)fst00842262 (OCoLC)fst01726208 |
title | Built-in social essential social marketing practices for every small business |
title_auth | Built-in social essential social marketing practices for every small business |
title_exact_search | Built-in social essential social marketing practices for every small business |
title_full | Built-in social essential social marketing practices for every small business Jeff Korhan |
title_fullStr | Built-in social essential social marketing practices for every small business Jeff Korhan |
title_full_unstemmed | Built-in social essential social marketing practices for every small business Jeff Korhan |
title_short | Built-in social |
title_sort | built in social essential social marketing practices for every small business |
title_sub | essential social marketing practices for every small business |
topic | Business Affaires businesses (business enterprises) BUSINESS & ECONOMICS / Entrepreneurship Business (OCoLC)fst00842262 Downloadable audio books Audiobooks (OCoLC)fst01726208 Audiobooks Livres audio |
topic_facet | Business Affaires businesses (business enterprises) BUSINESS & ECONOMICS / Entrepreneurship Downloadable audio books Audiobooks Livres audio |
work_keys_str_mv | AT korhanjeff builtinsocialessentialsocialmarketingpracticesforeverysmallbusiness AT gildanmedia builtinsocialessentialsocialmarketingpracticesforeverysmallbusiness |