Growing the top line: four key questions and the proven process for scaling your business

"This book will reveal the growth framework that has helped power Intel, Johnson & Johnson, Raytheon, Lockheed Martin, and over 50 other Fortune 200 companies. Farrah has delivered 1,000 projects for 85 of the largest businesses in the world, and in the process has developed a copyrighted g...

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Bibliographic Details
Main Author: Farrah, Cliff (Author)
Format: Electronic eBook
Language:English
Published: Hoboken, New Jersey John Wiley & Sons, Inc. [2021]
Subjects:
Links:https://learning.oreilly.com/library/view/-/9781119779209/?ar
Summary:"This book will reveal the growth framework that has helped power Intel, Johnson & Johnson, Raytheon, Lockheed Martin, and over 50 other Fortune 200 companies. Farrah has delivered 1,000 projects for 85 of the largest businesses in the world, and in the process has developed a copyrighted growth strategy based on four critical questions and sixteen resultant pathways leadership teams can take toward predictable growth. Whether leaders are targeting expansion into new markets or wanting to defend and grow market share in existing ones, this book will help them plan, measure, and execute a strategy to achieve their growth goal. The book will walk readers through each pathway and provide the steps for implementing them in their own business and consulting. Case studies from Fortune 200 companies who are using Farrah's strategy to grow their companies and interviews with key leaders and executives who are bringing the framework to life will also be included in the book."--
Item Description:Includes bibliographical references and index. - Description based on online resource; title from digital title page (viewed on June 28, 2021)
Physical Description:1 Online-Ressource (xiv, 225 Seiten) color illustrations
ISBN:1119779189
9781119779193
1119779197
9781119779186
9781119779209