The business of film: a practical introduction

The updated second edition of this text introduces readers to the business of film at every stage of the filmmaking lifecycle, from planning and production to distribution. Authors Paula Landry and Stephen R. Greenwald offer a practical, hands-on guide to the business aspects of this evolving indust...

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Bibliographic Details
Main Authors: Landry, Paula (Author), Greenwald, Stephen R. (Author)
Format: Electronic eBook
Language:English
Published: New York Routledge 2018
Edition:Second edition.
Series:American Film Market presents
Subjects:
Links:https://learning.oreilly.com/library/view/-/9781351334549/?ar
Summary:The updated second edition of this text introduces readers to the business of film at every stage of the filmmaking lifecycle, from planning and production to distribution. Authors Paula Landry and Stephen R. Greenwald offer a practical, hands-on guide to the business aspects of this evolving industry, exploring development, financing, regional/global/online distribution, business models, exhibition, multi-platform delivery, marketing, film festivals, production incentives, VR/AR, accounting, and more. The book is illustrated throughout with sample financing scenarios andcharts/graphics, and includes detailed case studies from projects of different budgets and markets.This new and expanded edition has further been updated to reflect the contemporary media landscape, including analysis on major new players and platforms like Netflix, Amazon, Google and Vimeo, shifting trends due to convergence and disruption from new technology, as well as the rise of independent distribution and emergent mobile and online formats. An eResource also includes downloadable forms and templates, PowerPoint slides, quizzes and test banks, and other additional resources.
Item Description:Includes bibliographical references and index. - Description based on print version record and CIP data provided by publisher
Physical Description:1 Online-Ressource
ISBN:9780203702840
0203702840
9781351334549
1351334549
9781351334532
1351334530
9781351334556
1351334557