Shoot, edit, share: video production for mass media, marketing, advertising, and public relations
"Shoot, Edit, Share is an interactive, accessible introduction to video production techniques, concepts, and terminology. With the increasing availability of affordable video equipment, many students and professionals need to learn the basics of video production without being overwhelmed by tec...
Gespeichert in:
| Beteiligte Personen: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | Englisch |
| Veröffentlicht: |
New York
Routledge, Taylor & Francis Group
2017
|
| Schlagwörter: | |
| Links: | https://learning.oreilly.com/library/view/-/9781317444268/?ar |
| Zusammenfassung: | "Shoot, Edit, Share is an interactive, accessible introduction to video production techniques, concepts, and terminology. With the increasing availability of affordable video equipment, many students and professionals need to learn the basics of video production without being overwhelmed by technical details and equipment lists. Covering preproduction, production, editing in post, and distribution, this book shows you how to produce video quickly and effectively for a range of clients, from commercial firms to community service organizations. Key features include: A companion website including video interviews with professionals that demonstrate and reinforce techniques covered in the book; Service-learning exercises that engage readers in real-world learning experiences, encouraging them to interact with their communities and new clients; Clear, easy to follow and heavily illustrated guides for all of the equipment and processes that go into video production; Focus on creating stories for a target audience, and building convincing and engrossing narrative through videos; A thorough breakdown of all the techniques needed in post-production, through editing, well-designed graphics, and quality sound; A best-practices guide to viral videos, sharing video content online and increasing its exposure on social media sites; QR codes throughout the book, that when scanned, demonstrate video techniques and concepts related to what was read."--Publisher description. |
| Beschreibung: | "A Focal Press Book"--Cover. - Includes bibliographical references and index. - Print version record |
| Umfang: | 1 Online-Ressource (x, 188 Seiten) illustrations |
| ISBN: | 9781317444275 1317444272 9781315695884 131569588X 9781317444268 1317444264 |
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| language | English |
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| publishDate | 2017 |
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| publisher | Routledge, Taylor & Francis Group |
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| spelling | Johnson, Kirsten A. 1974- VerfasserIn aut Shoot, edit, share video production for mass media, marketing, advertising, and public relations Kirsten Johnson and Jodi Radosh New York Routledge, Taylor & Francis Group 2017 ©2017 1 Online-Ressource (x, 188 Seiten) illustrations Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier "A Focal Press Book"--Cover. - Includes bibliographical references and index. - Print version record "Shoot, Edit, Share is an interactive, accessible introduction to video production techniques, concepts, and terminology. With the increasing availability of affordable video equipment, many students and professionals need to learn the basics of video production without being overwhelmed by technical details and equipment lists. Covering preproduction, production, editing in post, and distribution, this book shows you how to produce video quickly and effectively for a range of clients, from commercial firms to community service organizations. Key features include: A companion website including video interviews with professionals that demonstrate and reinforce techniques covered in the book; Service-learning exercises that engage readers in real-world learning experiences, encouraging them to interact with their communities and new clients; Clear, easy to follow and heavily illustrated guides for all of the equipment and processes that go into video production; Focus on creating stories for a target audience, and building convincing and engrossing narrative through videos; A thorough breakdown of all the techniques needed in post-production, through editing, well-designed graphics, and quality sound; A best-practices guide to viral videos, sharing video content online and increasing its exposure on social media sites; QR codes throughout the book, that when scanned, demonstrate video techniques and concepts related to what was read."--Publisher description. Video recordings Handbooks, manuals, etc Production and direction Cinematography Handbooks, manuals, etc Television in publicity Handbooks, manuals, etc Vidéo ; Production et réalisation ; Guides, manuels, etc Cinéma ; Guides, manuels, etc BUSINESS & ECONOMICS ; Industries ; Media & Communications TECHNOLOGY & ENGINEERING ; Telecommunications Cinematography Television in publicity Video recordings ; Production and direction Handbooks and manuals Radosh, Jodi VerfasserIn aut 9781138916029 Erscheint auch als Druck-Ausgabe 9781138916029 |
| spellingShingle | Johnson, Kirsten A. 1974- Radosh, Jodi Shoot, edit, share video production for mass media, marketing, advertising, and public relations Video recordings Handbooks, manuals, etc Production and direction Cinematography Handbooks, manuals, etc Television in publicity Handbooks, manuals, etc Vidéo ; Production et réalisation ; Guides, manuels, etc Cinéma ; Guides, manuels, etc BUSINESS & ECONOMICS ; Industries ; Media & Communications TECHNOLOGY & ENGINEERING ; Telecommunications Cinematography Television in publicity Video recordings ; Production and direction Handbooks and manuals |
| title | Shoot, edit, share video production for mass media, marketing, advertising, and public relations |
| title_auth | Shoot, edit, share video production for mass media, marketing, advertising, and public relations |
| title_exact_search | Shoot, edit, share video production for mass media, marketing, advertising, and public relations |
| title_full | Shoot, edit, share video production for mass media, marketing, advertising, and public relations Kirsten Johnson and Jodi Radosh |
| title_fullStr | Shoot, edit, share video production for mass media, marketing, advertising, and public relations Kirsten Johnson and Jodi Radosh |
| title_full_unstemmed | Shoot, edit, share video production for mass media, marketing, advertising, and public relations Kirsten Johnson and Jodi Radosh |
| title_short | Shoot, edit, share |
| title_sort | shoot edit share video production for mass media marketing advertising and public relations |
| title_sub | video production for mass media, marketing, advertising, and public relations |
| topic | Video recordings Handbooks, manuals, etc Production and direction Cinematography Handbooks, manuals, etc Television in publicity Handbooks, manuals, etc Vidéo ; Production et réalisation ; Guides, manuels, etc Cinéma ; Guides, manuels, etc BUSINESS & ECONOMICS ; Industries ; Media & Communications TECHNOLOGY & ENGINEERING ; Telecommunications Cinematography Television in publicity Video recordings ; Production and direction Handbooks and manuals |
| topic_facet | Video recordings Handbooks, manuals, etc Production and direction Cinematography Handbooks, manuals, etc Television in publicity Handbooks, manuals, etc Vidéo ; Production et réalisation ; Guides, manuels, etc Cinéma ; Guides, manuels, etc BUSINESS & ECONOMICS ; Industries ; Media & Communications TECHNOLOGY & ENGINEERING ; Telecommunications Cinematography Television in publicity Video recordings ; Production and direction Handbooks and manuals |
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