Twitter power 3.0: how to dominate your market one tweet at a time
"Tweet your company to the top of the market with a tailored approach to TwitterTwitter Power 3.0 is the newly updated guide that shows smart businesses and entrepreneurs how to use Twitter to their advantage. This book is the best business leader's guide to Twitter, with the most up to da...
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Format: | Elektronisch E-Book |
Sprache: | Englisch |
Veröffentlicht: |
Hoboken
Wiley
2015
|
Ausgabe: | Third edition. |
Schlagwörter: | |
Links: | https://learning.oreilly.com/library/view/-/9781119050070/?ar |
Zusammenfassung: | "Tweet your company to the top of the market with a tailored approach to TwitterTwitter Power 3.0 is the newly updated guide that shows smart businesses and entrepreneurs how to use Twitter to their advantage. This book is the best business leader's guide to Twitter, with the most up to date information on trends in social media, branding, and competitive research. Readers will learn that viral content doesn't happen by accident, why videos and photos are crucial to engagement, and how to measure the success of a Twitter strategy using specific and accurate metrics. This new edition contains brand new case studies, user profiles, features, and images, helping readers create a stronger overall Twitter strategy whether they're already engaged or just wondering if Twitter's important for their business future. Tip: it most definitely is important!Twitter has grown up. It's now a public company, worth over USD30 billion, and it means business. Twitter has changed over time, but remains a crucial tool for business branding and a key place to engage with customers and build long-term client relationships. This book demonstrates how Twitter can play an important role in business growth, 140 characters at a time. Understand how Twitter differs from other social media platforms Build a savvy Twitter strategy as part of a broader social media plan Create viral content that effortlessly spreads your message and gains you huge numbers of followers Learn which metrics matter, and how to measure and track them Firms need to understand how Twitter is a vital element in any social media marketing, and craft strategies specific to each. Twitter Power 3.0 is the complete guide to Twitter for business, with the latest information, proven techniques, and expert advice"-- |
Beschreibung: | Revision of the author's Twitter power 2.0. - Includes index. - Print version record and CIP data provided by publisher |
Umfang: | 1 Online-Ressource |
ISBN: | 9781119050070 1119050073 9781119050117 1119050111 1119021812 9781119021810 1119209919 9781119209911 |
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discipline | Wirtschaftswissenschaften |
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spelling | Comm, Joel VerfasserIn aut Twitter power 3.0 how to dominate your market one tweet at a time Joel Comm, Dave Taylor Third edition. Hoboken Wiley 2015 ©2015 1 Online-Ressource Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Revision of the author's Twitter power 2.0. - Includes index. - Print version record and CIP data provided by publisher "Tweet your company to the top of the market with a tailored approach to TwitterTwitter Power 3.0 is the newly updated guide that shows smart businesses and entrepreneurs how to use Twitter to their advantage. This book is the best business leader's guide to Twitter, with the most up to date information on trends in social media, branding, and competitive research. Readers will learn that viral content doesn't happen by accident, why videos and photos are crucial to engagement, and how to measure the success of a Twitter strategy using specific and accurate metrics. This new edition contains brand new case studies, user profiles, features, and images, helping readers create a stronger overall Twitter strategy whether they're already engaged or just wondering if Twitter's important for their business future. Tip: it most definitely is important!Twitter has grown up. It's now a public company, worth over USD30 billion, and it means business. Twitter has changed over time, but remains a crucial tool for business branding and a key place to engage with customers and build long-term client relationships. This book demonstrates how Twitter can play an important role in business growth, 140 characters at a time. Understand how Twitter differs from other social media platforms Build a savvy Twitter strategy as part of a broader social media plan Create viral content that effortlessly spreads your message and gains you huge numbers of followers Learn which metrics matter, and how to measure and track them Firms need to understand how Twitter is a vital element in any social media marketing, and craft strategies specific to each. Twitter Power 3.0 is the complete guide to Twitter for business, with the latest information, proven techniques, and expert advice"-- English. Internet marketing Business communication Online social networks Marketing sur Internet Communication dans l'entreprise Réseaux sociaux (Internet) BUSINESS & ECONOMICS ; Marketing ; General Taylor, Dave 1962- MitwirkendeR ctb 9781119021810 Erscheint auch als Druck-Ausgabe 9781119021810 |
spellingShingle | Comm, Joel Twitter power 3.0 how to dominate your market one tweet at a time Internet marketing Business communication Online social networks Marketing sur Internet Communication dans l'entreprise Réseaux sociaux (Internet) BUSINESS & ECONOMICS ; Marketing ; General |
title | Twitter power 3.0 how to dominate your market one tweet at a time |
title_auth | Twitter power 3.0 how to dominate your market one tweet at a time |
title_exact_search | Twitter power 3.0 how to dominate your market one tweet at a time |
title_full | Twitter power 3.0 how to dominate your market one tweet at a time Joel Comm, Dave Taylor |
title_fullStr | Twitter power 3.0 how to dominate your market one tweet at a time Joel Comm, Dave Taylor |
title_full_unstemmed | Twitter power 3.0 how to dominate your market one tweet at a time Joel Comm, Dave Taylor |
title_short | Twitter power 3.0 |
title_sort | twitter power 3 0 how to dominate your market one tweet at a time |
title_sub | how to dominate your market one tweet at a time |
topic | Twitter Internet marketing Business communication Online social networks Marketing sur Internet Communication dans l'entreprise Réseaux sociaux (Internet) BUSINESS & ECONOMICS ; Marketing ; General |
topic_facet | Twitter Internet marketing Business communication Online social networks Marketing sur Internet Communication dans l'entreprise Réseaux sociaux (Internet) BUSINESS & ECONOMICS ; Marketing ; General |
work_keys_str_mv | AT commjoel twitterpower30howtodominateyourmarketonetweetatatime AT taylordave twitterpower30howtodominateyourmarketonetweetatatime |