Saved in:
Main Authors: | , |
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Format: | Electronic eBook |
Language: | English |
Published: |
Hoboken, NJ
John Wiley & Sons
[2015]
|
Edition: | Second edition. |
Series: | For dummies
|
Subjects: | |
Links: | https://learning.oreilly.com/library/view/-/9781118958094/?ar |
Summary: | Branding paves the way for marketing success, and this hands-on guide will lead you through the entire branding process. From deciding what, how, and when to brand, to leveraging your brand or conducting a makeover, Chiaravalle and Schenck will help you take control of your brand today! |
Item Description: | Online resource; title from title page (Safari, viewed February 18, 2015) |
Physical Description: | 1 online resource (1 volume) illustrations |
ISBN: | 9781118958094 1118958098 111895808X 9781118958087 |
Staff View
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author | Chiaravalle, Bill Schenck, Barbara Findlay |
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discipline | Wirtschaftswissenschaften |
edition | Second edition. |
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id | ZDB-30-ORH-047548290 |
illustrated | Illustrated |
indexdate | 2025-05-28T09:46:08Z |
institution | BVB |
isbn | 9781118958094 1118958098 111895808X 9781118958087 |
language | English |
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physical | 1 online resource (1 volume) illustrations |
psigel | ZDB-30-ORH TUM_PDA_ORH ZDB-30-ORH |
publishDate | 2015 |
publishDateSearch | 2015 |
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publisher | John Wiley & Sons |
record_format | marc |
series2 | For dummies |
spelling | Chiaravalle, Bill VerfasserIn aut Branding for dummies by Bill Chiaravalle and Barbara Findlay Schenck Second edition. Hoboken, NJ John Wiley & Sons [2015] ©2015 1 online resource (1 volume) illustrations Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier For dummies Online resource; title from title page (Safari, viewed February 18, 2015) Branding paves the way for marketing success, and this hands-on guide will lead you through the entire branding process. From deciding what, how, and when to brand, to leveraging your brand or conducting a makeover, Chiaravalle and Schenck will help you take control of your brand today! Brand name products Product management Business names Produits de marque Produits commerciaux ; Gestion Raison sociale Schenck, Barbara Findlay VerfasserIn aut |
spellingShingle | Chiaravalle, Bill Schenck, Barbara Findlay Branding for dummies Brand name products Product management Business names Produits de marque Produits commerciaux ; Gestion Raison sociale |
title | Branding for dummies |
title_auth | Branding for dummies |
title_exact_search | Branding for dummies |
title_full | Branding for dummies by Bill Chiaravalle and Barbara Findlay Schenck |
title_fullStr | Branding for dummies by Bill Chiaravalle and Barbara Findlay Schenck |
title_full_unstemmed | Branding for dummies by Bill Chiaravalle and Barbara Findlay Schenck |
title_short | Branding for dummies |
title_sort | branding for dummies |
topic | Brand name products Product management Business names Produits de marque Produits commerciaux ; Gestion Raison sociale |
topic_facet | Brand name products Product management Business names Produits de marque Produits commerciaux ; Gestion Raison sociale |
work_keys_str_mv | AT chiaravallebill brandingfordummies AT schenckbarbarafindlay brandingfordummies |