Predictive analytics: the power to predict who will click, buy, lie, or die
You have been predicted - by companies, governments, law-enforcement, hospitals and universities. Their computers say, "I knew you were going to do that!" These institutions are seizing upon the power to predict whether you're going to click, buy, lie, or die. Why? For good reason: Pr...
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | Englisch |
| Veröffentlicht: |
Hoboken, New Jersey
John Wiley & Sons, Inc.
2013
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| Schlagwörter: | |
| Links: | https://learning.oreilly.com/library/view/-/9781118416853/?ar |
| Zusammenfassung: | You have been predicted - by companies, governments, law-enforcement, hospitals and universities. Their computers say, "I knew you were going to do that!" These institutions are seizing upon the power to predict whether you're going to click, buy, lie, or die. Why? For good reason: Predicting human behavior combats financial risk, fortifies healthcare, reduces spam, toughens crime-fighting and boosts sales. How? Prediction is powered by the world's most potent, booming unnatural resource: data. Accumulated in large part as the by-product of routine tasks, data is the unsalted, flavorless residue deposited en masse as organizations churn away. Surprise! This heap of refuse is a gold mine. Big data embodies an extraordinary wealth of experience from which to learn. Predictive analytics unleashes the power of data. With this technology, the computer literally learns from data how to predict the future behavior of individuals. Perfect prediction is not possible, but putting odds on the future - lifting a bit of the fog off our hazy view of tomorrow - means pay dirt. |
| Beschreibung: | Includes index. - Includes bibliographical references (pages 228-289) and index. - Print version record and CIP data provided by publisher |
| Umfang: | 1 Online-Ressource |
| ISBN: | 9781118416853 1118416856 9781118420621 1118420624 129919270X 9781299192706 1118356853 9781118356852 9781118596470 1118596471 |
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| spelling | Siegel, Eric 1968- VerfasserIn aut Predictive analytics the power to predict who will click, buy, lie, or die Eric Siegel Hoboken, New Jersey John Wiley & Sons, Inc. 2013 1 Online-Ressource Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Includes index. - Includes bibliographical references (pages 228-289) and index. - Print version record and CIP data provided by publisher You have been predicted - by companies, governments, law-enforcement, hospitals and universities. Their computers say, "I knew you were going to do that!" These institutions are seizing upon the power to predict whether you're going to click, buy, lie, or die. Why? For good reason: Predicting human behavior combats financial risk, fortifies healthcare, reduces spam, toughens crime-fighting and boosts sales. How? Prediction is powered by the world's most potent, booming unnatural resource: data. Accumulated in large part as the by-product of routine tasks, data is the unsalted, flavorless residue deposited en masse as organizations churn away. Surprise! This heap of refuse is a gold mine. Big data embodies an extraordinary wealth of experience from which to learn. Predictive analytics unleashes the power of data. With this technology, the computer literally learns from data how to predict the future behavior of individuals. Perfect prediction is not possible, but putting odds on the future - lifting a bit of the fog off our hazy view of tomorrow - means pay dirt. Social sciences Forecasting Economic forecasting Prediction (Psychology) Social prediction Human behavior Sciences sociales ; Prévision Prévision économique Prédiction (Psychologie) Prévision sociale Comportement humain human behavior SOCIAL SCIENCE ; Future Studies Data mining Management Multivariat analys Prediktion 9781118356852 Erscheint auch als Druck-Ausgabe 9781118356852 |
| spellingShingle | Siegel, Eric 1968- Predictive analytics the power to predict who will click, buy, lie, or die Social sciences Forecasting Economic forecasting Prediction (Psychology) Social prediction Human behavior Sciences sociales ; Prévision Prévision économique Prédiction (Psychologie) Prévision sociale Comportement humain human behavior SOCIAL SCIENCE ; Future Studies Data mining Management Multivariat analys Prediktion |
| title | Predictive analytics the power to predict who will click, buy, lie, or die |
| title_auth | Predictive analytics the power to predict who will click, buy, lie, or die |
| title_exact_search | Predictive analytics the power to predict who will click, buy, lie, or die |
| title_full | Predictive analytics the power to predict who will click, buy, lie, or die Eric Siegel |
| title_fullStr | Predictive analytics the power to predict who will click, buy, lie, or die Eric Siegel |
| title_full_unstemmed | Predictive analytics the power to predict who will click, buy, lie, or die Eric Siegel |
| title_short | Predictive analytics |
| title_sort | predictive analytics the power to predict who will click buy lie or die |
| title_sub | the power to predict who will click, buy, lie, or die |
| topic | Social sciences Forecasting Economic forecasting Prediction (Psychology) Social prediction Human behavior Sciences sociales ; Prévision Prévision économique Prédiction (Psychologie) Prévision sociale Comportement humain human behavior SOCIAL SCIENCE ; Future Studies Data mining Management Multivariat analys Prediktion |
| topic_facet | Social sciences Forecasting Economic forecasting Prediction (Psychology) Social prediction Human behavior Sciences sociales ; Prévision Prévision économique Prédiction (Psychologie) Prévision sociale Comportement humain human behavior SOCIAL SCIENCE ; Future Studies Data mining Management Multivariat analys Prediktion |
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