Morgan, J. (2012). Brand against the machine: How to build your brand, cut through the marketing noise, and stand out from the competition. John Wiley & Sons.
Chicago-Zitierstil (17. Ausg.)Morgan, John. Brand Against the Machine: How to Build Your Brand, Cut Through the Marketing Noise, and Stand Out from the Competition. Hoboken, N.J: John Wiley & Sons, 2012.
MLA-Zitierstil (9. Ausg.)Morgan, John. Brand Against the Machine: How to Build Your Brand, Cut Through the Marketing Noise, and Stand Out from the Competition. John Wiley & Sons, 2012.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.