Lead right for your company's type: how to connect your culture with your customer promise

This book explores the premise that every enterprise falls into one of four categories as dictated by their customer promise: customized (e.g. ad agency), predictable and dependable (e.g. utility company), benevolent (e.g. educational institution), and best in class (e.g. high-tech company like Appl...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Beteilige Person: Schneider, William E. (VerfasserIn)
Format: Elektronisch E-Book
Sprache:Englisch
Veröffentlicht: New York, NY AMACOM [2017]
Schlagwörter:
Links:https://learning.oreilly.com/library/view/-/9780814438008/?ar
Zusammenfassung:This book explores the premise that every enterprise falls into one of four categories as dictated by their customer promise: customized (e.g. ad agency), predictable and dependable (e.g. utility company), benevolent (e.g. educational institution), and best in class (e.g. high-tech company like Apple). It serves to identify the failures of an enterprise and how to fix the problems when the enterprise falls apart.
Beschreibung:Includes bibliographical references and index. - Description based on online resource; title from title page (viewed July 7, 2017)
Umfang:1 Online-Ressource (1 volume) illustrations
ISBN:9780814438008
0814438008