Subject to change: creating great products and services for an uncertain world

"To achieve success in today's ever-changing and unpredictable markets, competitive businesses need to rethink and reframe their strategies across the board. In Subject to Change: Creating Great Products and Services for an Uncertain World, Adaptive Path, a leading experience strategy and...

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Bibliographic Details
Corporate Author: Adaptive Path (Firm) (Contributor)
Other Authors: Merholz, Peter (Contributor)
Format: Electronic eBook
Language:English
Published: Sebastopol, Calif. O'Reilly Media 2008
Edition:1st ed.
Subjects:
Links:https://learning.oreilly.com/library/view/-/9780596516833/?ar
Summary:"To achieve success in today's ever-changing and unpredictable markets, competitive businesses need to rethink and reframe their strategies across the board. In Subject to Change: Creating Great Products and Services for an Uncertain World, Adaptive Path, a leading experience strategy and design company, demonstrates how successful businesses can--and should--use customer experiences to inform and shape the product development process, from start to finish."--Publisher's website
Item Description:Includes bibliographical references (pages 165-169) and index. - Print version record
Physical Description:1 Online-Ressource (viii, 178 Seiten) Illustrationen
ISBN:9780596523251
0596523254
9780596553937
0596553935
9780596516833